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two parts of this assignment
first part read the mini case and please respond to 3 of the 5 discussion questions below. Be sure to explain your rationale.
Why was Cirque du Soleil initially able to gain and sustain a competitive advantage?
What external and internal factors contributed to Cirque du Soleil losing its competitive advantage?
How can Cirque du Soleil once again gain and sustain a competitive advantage?
How has Maestro Andre Rieu created a blue ocean strategy?
What are the similarities and differences in the strategies followed by Cirque du Soleil and the Johann Strauss Orchestra?
second parts
leave common for others answers
one paragraph for each people about there three answers so there should be three paragraphs but each paragraph include common for their three answers of the mini case the common should be thoughtful reflection, and clear and concise comments
1
1.WHY WAS CIRQUE DU SOLEIL INITIALLY ABLE TO GAIN AND SUSTAIN A COMPETITIVE ADVANTAGE?
Cirque Du Soleil was able to sustain the competitive advantage since it was the first initiator of not including the animals in its performing arts and “created uncontested market space”. The ideology of Cirque Du Soleil was purely based on blue ocean strategy since it only focused on value innovation by feeding its audience according to their best interests. The Cirque did not include significant names and high-cost performers. It worked on strategic aspects by identifying the requirement of the audience and fulfilling it by hiring those performers who were the right ones to the subject matter.
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