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Case Study Assignment

Read the video first, here's the link http://media.pearsoncmg.com/ph/bp//bp_video_links/2013/biz/cb/muttville_2013.html

And then check the 4 attachments which i posted, the requirments and format are included.

You also need to write the case study based on the information on textbook which I posted in the attachments, so watch the video in then links first, and then check the assignment requirments and format, next, read the textbook in the attachment which the case study should be related to it, then finish a quality case study assignment.

file:///C|/Users/linziyu/Downloads/Chapter%201%20Case%20Study.html[10/5/2016 5:54:52 PM]

Chapter 1 Assignment - Muttville: 7 Key Business Rules in the Pursuit of Success Our first assignment is a case study involving a non-profit organization, Muttville, and the rules the company must follow for success.

Case Study Synopsis Muttville is a non-profit organization that aims to improve the lives of older dogs through foster care, adoption, education, and community. In their efforts to help senior rescue dogs, Muttville must consider five factors of production: natural resources, capital, human resources, an entrepreneurial spirit, and knowledge. In addition to these factors of production, Muttville must respond to the business environment in which it operates. This involves following state regulations, putting technology to use for the business, understanding and dealing with changes in the demography of the region, and dealing with competition from related organizations. In order to operate successfully, Muttville must follow many of the seven rules for success: honoring stakeholders, coping with uncertainty, dealing with competition, managing a common enemy, remaining true to ethics, understanding societal differences, and undergoing self-development.

You will need to complete a number of activities for this assignment, please be sure to read each step carefully and check your work prior to submission.

Preparation 1. Review the chapter 1 study materials. 2. Log in to Pearson BizLab and navigate to the Case Study Videos option on the left menu bar to

watch the video titled "Muttville: 7 Key Business Rules in the Pursuit of Success" 3. Review the Case Study Grading Criteria & Example Case Study Submission

Deliverable After you have completed reviewing the textbook and preparation above, create a Word document in which you address the questions below. Make sure to include the question number with each of your answers. You answers should be detailed and showcase your knowledge taken from the video and your use of appropriate business concepts and vocabulary from our textbook.

Submission Requirements:

1. Your responses should be neatly formatted and numbered in a single-spaced Word document. 2. Each of the answers should be your own original writing. 3. Cite all references from the textbook and your own research sources using MLA guidelines. 4. Submit your completed homework to the Drop Box by the assignment deadline. 5. As a review before, and as a guide as you write, consult the case study grading criteria and example

to help you.

Case Study Questions:

1. Compare and contrast profit and non-profit businesses. What are the similarities? How do they differ? Please be specific.

https://online.pcc.edu/d2l/common/dialogs/quickLink/quickLink.d2l?ou=136847&type=content&rcode=PCCD-1887116
https://online.pcc.edu/d2l/common/dialogs/quickLink/quickLink.d2l?ou=136847&type=content&rcode=PCCD-1887119
file:///C|/Users/linziyu/Downloads/Chapter%201%20Case%20Study.html[10/5/2016 5:54:52 PM]

2. List each factor of production. Describe how each factor relates to Muttville. 3. Describe how Muttville is affected by the different business environments. E.g. technology, social,

regulatory etc. 4. Identify the seven key business rules as they apply to Muttville. Explain how each rule is related to

Muttville's success. Please make sure you address all seven rules.

Approximate Completion Time: between 1.5 and 2+ hours

If you still have questions, ask your instructor! I'm here to help you.

Local Disk
C:\Users\linziyu\Downloads\Chapter 1 Case Study.html

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