Marriott five forces analysis

Use the Porter five forces analysis and Value Chain Model to analyze WeWork company.

For Porter five forces analysis Justify 3 characteristics per force by citing articles and other sources.

The file is Porter five forces analysis and its characteristics.

Five forces, every forces need three characteristics.

Every characteristic need a sources. Total 15 Characteristics need 15 sources to support from citing articles

For Value Chain Model need 5 sources to support from citing articles.Five Forces Model Based on the Generic Strategies Grid Barriers to entry: Target has a number of barriers to entry that protect it from potential new players entering the market place. Essentially, the threats of new entries are low. New entrants must comply with government regulations and trade restrictions on multiple levels. Economies of scale: Target specializes in many products, and that is the nature of their business model. The greater the volume of Target locations the greater their advantage. Mergers and acquisitions will have a long term positive impact on Target. This will lead to an increase in volume of customer, which in return will lead to a larger revenue stream. Barriers and Access to Distribution: This is a significant problem for most new companies that are coming into the market place. Target is already established and has access to their distribution channels on multiple levels, but starting a company on this scale would mean access to distribution channels abroad. This is not an easy task for a new entrant. Cost advantages and Capital Requirements: There is a massive capital requirement among entrance to the supermarket retail industry. To acquire an ample work force, and supplies to start the company it is inevitably very expensive. That is generally why a high initial capital is needed. If a high initial capital is not present upon inception then the newcomer cannot compete with the already established corporations such as Target. Supplier Power: Target is one of the largest supermarket retailers in the world currently. This means as an entity it has an enormous variety of merchandise on sale. This means that no vendors have more that roughly 5% of the company’s sales. Therefore, supplier power is low. Number of Suppliers: There are many suppliers in the retail industry. Like the rest of the retail industry has a large number of suppliers. They have suppliers for every item that they bring into their locations.