Matterhorn health simulation press release

Simulation Paper

Instructions:

What lessons have been learned from the simulation conducted this week? How did bias play a role in the decision-making regarding how to resolve the main problem in the case?

Write up your response in no more than three double-spaced pages.

This is a simulation activity. Here are some more details about it:

Decision-making Under Uncertainty
Simulation Purpose

The purpose of this simulation is to explore issues related to human judgment and decision making during a crisis.

Simulation Background Information

In this simulation, you will play the role of a product manager at Matterhorn Health, a medical device manufacturer. Matterhorn Health recently went to market with the GlucoGauge blood glucose monitor. Since the product's launch, there have been troublesome reports of customers experiencing inaccurate readings, in spite of extensive pre-release testing. Throughout the simulation, you will use a series of provided desktop applications to receive communications from your colleagues about the problem at hand. Information will be received through various simulated channels - email, video messages, voicemail messages, and instant message chats. You need to get to the root of the issue and make recommendations on how Matterhorn can solve this problem.

Note that product quality crises are not always resolved immediately. Issues and problems arise over time, and causes of poor product performance do not always become apparent quickly. During this simulation, you will encounter some important decisions and try to determine the cause(s) of the problems. You may not reach full resolution by the time the simulation ends. Do your best to manage this fluid situation.

Simulation Preparation

· Download the complete “ How to Play ” instructions.

· Video and audio are used throughout the simulation. Be sure to have either speakers or headphones available (headphones are preferred).

· Have a notepad and writing tool available. You’ll be making several important decisions throughout the simulation and will want to document them for later recall.

· Before starting the simulation, on the HBS simulation site link:

· Watch the video about the development of the GlucoGauge, introduction to blood glucose monitoring, and Matterhorn Health.

· View the Matterhorn Health Organizational Chart

Play the Simulation

· Complete the simulation before the Week 11 Live Session. Be prepared to discuss your simulation experience in the Week 11 Live Session.

· Access the HBS Simulation link

· Review the “About” page, “How to Play” page, and Organizational Chart.

· Click “Start Simulation” to begin.