Executive Summary of Communication

            Communication has significant importance in the organizations to reduce conflicts, ensure effective decision, and successfully operations at the workplace and in the market. In fact, organizational performance directly depends upon the Internal Managerial communication system of the organization. Before preceding towards communication plan recently employed communication processes and procedure will be analyzed in detail to find out the gaps and limitations for improvement. Considering currently available challenges for internal managerial communication system a new communication plan will be developed for the organization to help the organization gain its goals of a strong market position and an increase in customer satisfaction.

Objective of Communication

            The communication plan will have some specific objective for the accomplishment of which all the activities will be carried out in the organization. Objectives are in general related to the overall success of the communication plan, and organizational success in the market. The main objectives of this project are to:

Ensure clear communication channels for internal staff

Demonstrate a new communication plan required to increase the reputation of the company

Develop an effective communication system for the strategic plan, vision, and values of Gulf Seafood.

Communication Processes and Procedures of Communication

            Analysis present that currently more than 69% of employees and managerial staff are not enough linked with each because of poor communication system employed in the Gulf Seafood company. Such a situation indicates the possible limitations and gaps in the communication system of Gulf Seafood Company that need to be managed with proper communication processes and procedure.

Communication Challenges of Communication

            The company is facing a number of great challenges regarding communication system such as communication barriers between employees and management, long hierarchies, and decentralized communication system. Such challenges can prevent the company from getting a better reputation in the market. Conflicts and poor decision caused by the poor communication system of an organization can reduce profitability and customer satisfaction in the market.  The project report will further discuss other communication challenges for Gulf Seafood internal managerial system.

Recommendations of Communication

            How challenges can be controlled and how betterment can be ensured are important questions. The company wants to bring betterment in internal managerial communication. For instance, the staff member can provide feedback opportunity and proactive approach to sharing values and information within companies. Furthermore, the analysis will present more recommendations to overcome gaps and limitations. While making recommendations important consideration is to only recommend applicable and actionable suggestions regarding internal managerial communication system of Gulf Seafood Company.

Results of Communication

        Results will be developed in the light of available communication challenges and possible communication plan. After analysis recommendations will be carried out and results will conclude how these recommendations and communication regarding feedback and flexible communication system between managerial staff and employees can affect current communication system, customer satisfaction, market reputation, mission, positioning, competitive position, and goals achievement chances of Gull Seafood Company.

Conclusion on Communication

        The whole discussion concludes that Gulf Seafood Company has a communication system with some challenges that need to be addressed. For this purpose of goals and objectives, the accomplishment communication plan will be developed in the light of all the limitations and challenges of communication system.