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Interpretation of Most Beneficial Ways to Build Customer Loyalty in Retail Industry in Oman

Category: Business Statistics Paper Type: Report Writing Reference: N/A Words: 250

        The pie-chart for the second demographic question is shown the several age group of the respondents who have participated in this research study. The red part of the pie chart is showing the age group of the less than 25 years respondents, there are no any respondents who are less than 25 years, but the 26% respondents are belonging to the 25-35 years of them from the age which is showing in the purple color in the pie-chart. The most of the respondents of this research study are belonging to the 35 to 45 years age group who are the highly percentage as 62 % the respondents are belonging to this group which is shown in orange part of the pi-chart. The brown part of the pi-chart is showing the 12 % of the respondents who are belonging to the age group of the 45 years plus.

Reliability Analysis of Most Beneficial Ways to Build Customer Loyalty in Retail Industry in Oman

        To test the reliability of models the Cronbach’s alpha is most commonly used. The Cronbach’s alpha is helpful because it gives a view about the strength of dependence between variables selected. If the value of Cronbach's Alpha comes out to be near to 1, it is interpreted that the reliability level is higher. If the value comes out to be below 0.60 then there is a poor level of reliability. Any value above 0.80 is considered good enough.

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