Social technology strategy

According to the given scenario the technology we are using is the social media ROI (return on their technology investment). As everyone know that positive social media ROI doesn’t happen through accident. To audit your social channels take the time and could help by keeping the labor cost, creative’s down as well as ads. This reason why I chose this strategy is that because of this technology fraud in an organization, waste along with abuse are reduced. The inter-department enhance the communication drastically when used this strategy correctly, this is only for making the customer more loyal toward the organization. Weakness along with strength, improvement in driving process, cost lowering as well as improving the ROI system helps in identifies this thing properly.

This strategy is beneficial for the organization as the cost of labor is lessened and fulfills the requirement (Cannesson, 2015). As our senior management is conscious about the budget and want better improvement with less budget, therefore this strategy is suitable for our organization. We have to take look as this strategy is work according to our requirement to see that whether this is beneficial or successful for our organization or not. The person who is dealing with this has the proper information regarding this technology. Now talked about the budgeting of ROI. The basic formula of calculating the social media ROI is as follow;

Cannesson, M. (2015). Technology, social engineering, and clinical Anesthesiology: Present and future. 591-593.

Gerontologist. (2016). Social needs of older adults and possibilities of social technology. journal artical, 714.