Overall,
it can be said that Oman Refreshment Company has a lot of strengths but there
are several weaknesses as well. There are various opportunities as well that
the company can consider for improving in the future. For instance, with the
advancement of technology, the organization can now use online retail for
selling its refreshment juices to customers. In addition, the organization can
hold meetings more regularly to make sure that senior management is aware of
the ongoing operations of all functional units. Another significant opportunity
that the company can utilize is taking feedback from the consumers and noting
all significant points that can help in improving processes.