The
mission statement of the nonprofit organizations are a bit different than the
profit generating organizations. The mission of the nonprofit organizations is
to provide shelter to the homeless people or to manage the education funds of
the students who does not have much resources to continue their studies. The
nonprofit organizations have to convey its message to the people that want to
serve the society and for this they need funds. Therefore a successful
marketing strategy can resolve this problem of the organization. Through
interacting with the people through its own website or social media platforms
it can gain the attention of the people efficiently.