I have visualize that when
companies put their customers first so that these companies get benefits. From
the vision of McKinney he said that the experience is our product. Your company
has the commitment with the customers of your company that you must give
priority to your customers. The communication with the customer of your company
is very important that you have to communicate in such a way to you customer
that will enhance the customer experience. When you interact with the customers of your
company, if you give good eye contact and smile so you can gain better
experience from your customers. There is a need of a building and alignment
with the customers of your organization means that your organization needs to
solve the main issues of the customers before their main issues of their
organization. They have to give more value to their customers so that this will
help the organization to improve the customer experience.
For increasing the customer
experience the organization has to take certain steps. There are some ways the
organization can able to better communicate with their organizational
customers. The company can able to communicate with their customers through
different media channels. The customer care department in any organization is
extremely important because it helps to visualize the customer behavior in
detail and also able to enhance the customer experience. In the customer
service when you have to interact with your customer you must have to
communicate with politeness and also give smile. The use of clear and ideal
gestures from the customer service department also able to enhance the customer
experience. The next media channel when the company interacts with their
customers through mobile phones, the customer care department has to use such
keywords writing the message that will give protocol to your customers (Duncan, Fanderl and Maffei 2016).
Reference of Customer care
Duncan, Ewan, Harald Fanderl, and Katy Maffei. 2016. Designing
and starting up a customer-experience transformation. March.
https://www.mckinsey.com/business-functions/operations/our-insights/designing-and-starting-up-a-customer-experience-transformation.