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Report on Sports franchise expansion

Category: Arts & Education Paper Type: Report Writing Reference: CHICAGO Words: 1800

            The most famous and popular sport in Mexico is the soccer football and after this is baseball and the third most popular game is the basketball. In Mexico, there are many NBA courts but there are only a few professional basketball leagues in their country. In 2015 more than 13 million citizens follow this game and more than 1.2 million fans are following a form the social media. The NBA has settled the tone with the Mexico City government for celebrating the following successful events.

        There is very few local professional NBA team so it may be the risk to set up a new NBA team there. The Mexico national team has won the Americans championship and also qualified for the basketball world cup of 2014. (Gomez, 2017)

About Mexico City of Sports franchise expansion

         This is the capital of Mexico’ and it is the biggest city in North America. The city is known for the Temple Mayor.  This is one of the major city of Mexico. This city has the population of more than four, lac.  In which they focus on the American football, soccer, and basketball. There are many courts for basketball because of the popularity of this game in the country.

        The demographic factors of the city must be noticed and keep in mind because of this factors we are able to design the proper price for the ticket. As we know about this city, this city is full of youngsters and teenagers who spent most of the time in the physical activities, that’s why there are so many courts for basketball in this city. To handle the demographic factor of the city, the best way is that to conduct the special survey in the public and see the interest in this game in the nation. Form the survey we have seen that many of the youngsters love this game and play on the daily basis but they won't be able to afford the tickets for this game. And also some of the youngsters who follow this game and shows interest as well as they are able to buy the ticket, but they are struggling with the tuff routine of every day. There are also some of the youngsters who show incredible interest in this sport but their parents don't allow them to go to the stadium. So these surveys really help to analyze the demographic factors of this city, because these factors help in setting the correct price of the ticket so that the sales rate will increase.

        The global franchiser of this game must see all the factors so then they make a team who is representing that city.  This all depends upon the rate of Peso in the country, if the value of the peso decreases then the sale rate of the tickets will be decreased. So that by keeping the country's economy factor in mind u can able to make the best decisions for managing the ticket price. These types of franchise sports help the country's economy to move in a smooth way by increasing the power of a peso. (Rossi, 2018)

        As from the survey of the weather report, we have seen that this city is mostly dry, very low amount of rain or snowy weather. Also, this basketball game is an indoor game. So there will be the very low efficiency of the weather condition although this city weather is quite pleasant. But at the end of the September and the start of the October, there will be some rain. So the franchisers must have to focus on arranging the NBA tournament in pleasant weather only so the rate of ticket sale will be increased.

    The most important problem is the distance from the other cities as everyone knows that the Toluca city is one hour outside from the Mexico City, also well far away from the cities like Poza Rica and Torreon. So this is also the main issue in deciding the price of the ticket. The Toluca is one of the most important cities of Mexico so due to the distance with the other important cities, it becomes so difficult for them to arrange a tournament there. The franchise has to see the distance and then have to calculate the price of the ticket. So if one franchise is expanded due to this it has an impressive impact on the country’s economy if they are unable to decide the correct price of the ticket.

        There are many means of the transport connections in this city. The sports franchise for this game has to develop enough interest in this game so that when the final match came so that the ticket sales rate will be increased up to 200%. The social media has to take part in developing the interest in the game and also the electronic media has to play its role. So for the final match, the franchise is able to provide cost-free transport connections to the nation so that the sales rate will be increased.

        As above mentioned there are many famous games in Mexico so due to this the competition with the other sports franchise will be increased. To minimize this competition the franchise has to take some important steps regarding this sport. As they know that this game is the third famous game in the Mexico city so that they have to minimize the tournament days so that the people show more interest in this game. Also, the social media has to show all the highlights of each of the game in low time, this will also gain interest in this game. The tournament must also be scheduled when there will be no other sports games are conducting in the country.

NBA’s connections with the Mexico City

    According to the report provided in 2017, there are nearly 40 million people in the country who like to play basketball. These players are searching for the new and appropriate model that provides the required necessary support. The project of the NBA can be successful on the basis of the claim for the sports in the City. Things being with the proper modeling, the NBA's commitment with the players is related to developing the diversion in Mexico and conveying its item to the nation that has never been more grounded as well as stronger(Espn. com, 2017).

        As confirmation, the alliance will play in Mexico City this week and the games will be two between the selected teams. During 2015, an NBA developed a fact sheet and as according to the sheet 13 million individuals are following the diversion inside the nation quickly toward the south of the United States. Similarly, at the end of 2016, a refreshed report flaunted a computerized network that consists of 1.2 million fans and followers crosswise over internet-based life stages alone. Following its underlying push, the NBA has therefore set the particular and individual tone that is in working to collaborate with the Mexico City government authorities to celebrate effective occasions(NYTimes. com, 2017). Both the NBA and NFL are working to extend the brand at global levels. The expansion of the market is based on the incremental revenues of the company that is generated from the sponsorships, merchandising process, and the media facilities. The lower cost of operation is considered by both companies. Both the NFL and NBA are at stake because of the lower cost of the operation for the respective sports with respect to the operation soccer(NYTimes. com, 2017).

        The logistical reasoning involves the consistency for the efforts and forefront. Indications of the diversion are in the developing and increasing popularity of NBA in Mexico City were enhanced particularly in the five-days(NYTimes. com, 2017). With the tickets that were ranging from about $20 and maximum at $450, declared groups for the two games in Mexico City and the games between two teams were highly strong were solid, totaling 20,562 in the first game and then in the second game, it reached 19,777 in the second. The match was between the Tigres against the other team named as Monterrey(NYTimes. com, 2017).

Why do you book Mexico city in your team

        This is because this city has a unique talent as we have seen in the past how the Mexico City performs in any sort of game, especially in the basketball. As we have seen in the past tournaments of the basketball and the performance of the Mexico City players. Another reason to put Mexico City in your team is that this important city follows the trend of the United States of America. The Mexico City also follows the NBA league and also support in a positive way. There are many leagues of NBA occurs in the Mexico City because the basketball is the third famous game in this country.  In the past, there was no NBA league in Mexico but after they follow the trends of America then after this that game become so much popular in this country.

        There are many financial opportunities arises when this game become popular in that country. The value of the Mexico peso increases and because of this, the ticket rates will be low so that means that this game becomes more and more famous in this country ultimately this increases the financial opportunity.

        The main stadiums in Mexico for the basketball game repairs again and the major focus on increasing some of the facilities in the stadium. Also, apply some of the advanced technologies of the time so that the fans of this game enjoys more than before.  the mayor also focuses to decrease the corruption rate in this game means that the mayor must have to make a corruption committee so that it helps the country to fight against corruption.

Good vision of Sports franchise expansion

        The good vision is that this country loves basketball after the soccer and many of the teenagers follow this game and also support this game. There are almost about 70% of the total teenagers follows and support this game and because of this the NBA management tries to bring NBA leagues in that country that will increase the financial opportunity in this country also helps this country to improve its economy in a better way (NYTimes. com, 2017). 

References of Sports franchise expansion

Espn. com. (2017, 01 11). The NBA's connection to Mexico and Mexico City. Retrieved from www.espn.com: http://www.espn.com/blog/onenacion/post/_/id/6640/the-nbas-connection-to-mexico-and-mexico-city

Gomez, E. (2017, January 11). The NBA's connection to Mexico and Mexico City. Retrieved from http://www.espn.com/blog/onenacion/post/_/id/6640/the-nbas-connection-to-mexico-and-mexico-city

NYTimes. com. (2017, 12 15). An N.B.A. Team in Mexico City: How Realistic Is That? Retrieved from www.nytimes.com: https://www.nytimes.com/2017/12/15/sports/nba-Mexico-city.html

Rossi, J. (2018, June 25). These 15 Cities Deserve an NBA Expansion Team. Retrieved from https://www.cheatsheet.com/sports/these-cities-deserve-an-nba-expansion-team.html/

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