Executive Summary of Grandma’s best

        The report is about the Grandma’s Best and how it has been able to operate in the past few years. It tells about the industry analysis and how they favor the current business model of Grandma’s best. Not only has this but a thorough SWOT analysis provided us internal analysis of the company.   Recommendations about the strategies are given in the end concluding the report on how Grandma’s best can operate and lead in the competitive environment in today’s time. Macro and micro factor are discusses in relation with Grandma’s Best in this report.