Summary of Royal Bhutan Airlines-Drukair Analysis

        The CEO or Chief Executive Officer of Drukair (Royal Bhutan Airlines) was looking at the landing of an airbus 319 as he thought about the success of Drukair. Many years had passed and many challenges had been faced by the company but they had emerged. They withstood the 2008 financial crisis better that what was actually anticipated and continued to achieve success with the rise in tourism. While his initial concerns were related to the load factor numbers, results were positive when he checked and that was a huge assurance for him. However, there were now different issues occupying his mind as well and he contemplated which route to take.

Issue of Royal Bhutan Airlines-Drukair Analysis

            Although there were other issues that needed to be contemplated according to perception of CEO. The issue that he considered however was the online booking. He wondered whether a system of online booking should be introduced by him or not through the website of company. The initiative was no doubt new but it was also being developed.

Solution of Royal Bhutan Airlines-Drukair Analysis

            For raising sales and attracting more customers, an online booking system should definitely be launched by the CEO. No platform is better for this purpose other than the original website of the company which has all the facilities and information that passengers usually require. They can simply access the information and book a seat without having to face a difficult. While this is going on, the affordability of this system from the side of customers is very important. If tickets are being sold costlier than their actual price, it can have negative effects on the success and the sales [1].

Personal Takeaway of Royal Bhutan Airlines-Drukair Analysis

            I learned that while there are different challenges, there is also a solution. Regardless of the industry, hard work produces some efficient outcomes just like for CEO of Drukair. Using different approaches can definitely result in a better outcome.

References OF Royal Bhutan Airlines-Drukair Analysis