The research methodology is one
of the main parts of every literary work as it helps the readers to understand
the research process as well as it tells the readers about the ways that are
used to collect and compile the data. Moreover, in this research it is decided
to use the qualitative research and the data is collected through the secondary
sources. The secondary data is selected for this research because it allows the
researcher to avoid the issues, he had to face in the primary data collection
such as going to the research population, selection of the sample and request
to the participants to incorporate in the research. Moreover, in the secondary
research there is another benefit in terms of data originality because the
secondary research is based on the research that have already been done.
Moreover, in this way the material that is used for the research is produced
from the professionals whereas in the primary research there are possibilities
that the research participants might provide false information that have
negative impact on the research results.
Subsequently, in this research it
can be seen that the story of the Jack Welch emphasized on the effectiveness of
the winning which is found effective for the business to learn from the winning
story of Welch as they can use this strategy to embrace success in their
business.
Furthermore, it can be seen that in
this research by using the secondary data analysis, the analysis of the Winning
by Jack Welch helps to create better understanding about various business operation
that could be handle effectively by the manager.
Winning by Jack Welch could be
noticed and there can be evaluation of the existing research, however the book
is contributing towards the previous literature regarding business management
and data from some of other researcher’s material through qualitative research.
The secondary analysis is beneficial and more economical in order to conduct
the effective result.