Distribution of Chipotle Mexican Grill

        Main operations of the Chipotle Mexican Grill are limited to the restaurant only. In fact, most of the business is related to direct selling.  Therefore they will not establish a long supply chain of retailers and wholesalers. Distribution channel will have consisted on the few delivery boys only. The restaurant will increase the number of distributer and supply chain intermediaries with the increase in sales and business in the targeted market. Distributors will also work for the marketing of the restaurant as they will advertise the products by delivering brochures with the delivery orders. While online-platform will be also developed to receive the delivery orders for food through the internet. Website and social media profiles are the best places to receive orders from customers.