Product Strategy of
Toothbrush with toothpaste
We
try to bring you the comfort with products to ensure your time is saved. We aim
for our customers want to wake up energized as toothpaste is a necessary health
care products which consumers cannot do without. We will ensure that the
toothpaste product has uniform look
which gives personal satisfaction to the user. We concentrate on ensuring the customer
satisfaction through market study, technology diagnostics and testing with our
products.
Price Strategy of Toothbrush with toothpaste
Pricing
of the product will include the promotions of product, placements (or
distribution) and people. The price range should be according to the quantity, flavor
and size of the toothbrush.
Promotion Strategy of Toothbrush with toothpaste
Print
and electronic media channels will effectively market this new toothbrush with
toothpaste on product. The ads highlight the best features of our product and are
placed with broadcast media such as radio and television reaching a large
audience. All this will reflect our brand’s name special image to the minds of
our general consumers. Make sure that the product produced is not defective or
spoiled to consumers which will further enhance our product's popularity.
Place (Distribution) Strategy of Toothbrush with toothpaste
Initially,
we will add channel partners until we have coverage in all the major markets
and the product is included in the major promotional leaflets and shopping
websites of the supermarket. We also aim in providing t demonstration products,
detailed specifications, full-color photos and product displays. We will also
arrange special trade terms for retailers who place orders for volume.