Discussion on Gulf Union Foods Company

Strategies developed for the operations of the organization influence the overall performance of the organization. Management at each level of the organization are the responsible to make the strategies that can bring efficiency in the performance of the employees with the aim to promote profitability of the organization and ensure the progress of the economic activities done by the organizational workforce (Grant & Jordan, 2015). In the past countries in the West were leading the economic market by adopting the modern technologies and management approaches in the organization. while now Middle East countries are also following their patterns and modern theories of management to eradicate the traditional management approaches and get advantages by adopting the new creative and innovation management approaches.

Gulf Union Foods Company is one of the fine example of such companies that are now rapidly leaping on the modern approaches to bring efficiency in their operations. Basically a good organizational structure, wisely set mission statement, broad vision and efforts towards improving employee’s performance are the vital factors that contributes and ensure success of the organization in the targeted market. Gulf Union Foods Company has the vision to exceed their leadership in their community with the purpose of providing innovative and creative food production (LIN & DANG, 2017). Their mission is to enlarge market share and provide the best quality products that meet the expectations of their customers.

Corporate management of the Gulf Union Foods Company is familiar with the fact that to earn better response from the market they have to deliver something extra-ordinary, unique and something that is desired by their customers. Therefore they are giving importance to the customer’s need and requirements. Introduction of the new glass juice product, and highly appreciated taste of juice are a fine example of their concern towards the customer’s choices and styles. To achieve mission and vision they are also giving importance to the production sector and trying to make the process highly effective and error-free. Company has the strategy to expand business through communicating in the market therefore they are paying attention to the social media platforms also. For organizational management and leadership company has recruited managers and leaders at each level that perform different duties.

To improve the performance of the employees company has the strategy to assign tasks according to the capabilities of the employees and their specialization. Rather than working in different departments and on different jobs daily, employees only perform the same duty daily in which they are expert and specialized. For instance employees working in the packing session are only responsible to pack the products and place labels and the employees working in the production sector are responsible for the quality of the products and waste-free production. This is how they are improving performance and getting production without wastage of resources and time. Basically, strategic consistency draw impact on the organizational performance as changes in the strategy causes to bring changes in the whole organizational environment. Studies have proved the relationship between the strategies and organizational performance. In a nut shell organizations need to focus on their strategies development in order to reach their targeted goals.             

References of Gulf Union Foods Company