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Introduction of DAMAC Properties Dubai

Category: Business & Management Paper Type: Report Writing Reference: APA Words: 4700

The DAMAC Properties Dubai has high-quality growth, which has been recognized by more than forty worldwide awards in excess of the precedent decade and comprise a number of mainly iconic structures in Dubai’s sector of the luxury possessions. The DAMAC Properties trademark is the mainly documented both in the Dubai and the property sector of Middle East. At the same time, the first and foremost function of DAMAC Properties is in the inhabited section of magnificence property division, and it has as well urbanized number of profitable and developments mixed-use and has long-drawn-out its contribution to comprise apartments of the luxury hotel examine, apartments co-branded, hotel rooms, communities of the communities. It also possesses hospitality operating corporation, the DAMAC Properties Dubai Maison, and an amenities business management (damacproperties.com, 2017).

The focal point for DAMAC Properties is achieving best growth, which has clearly developed to comprise only one of its contributions to its clients from side to side co-branded business and villas, with internationally familiar luxury brands for example the Versace Home, FENDI Casa and the Trump Organization. Most newly, in the year 2013, the corporation also makes known the AKOYA through DAMAC Properties Dubai’s extravagance lifestyle society development, which are centers on the Trump worldwide Golf Clubhouse. The DAMAC is also likely to have a focal point on luxury, and it’s standing like a high-class developer that time after time go beyond prospect, allowing the Company to attain finest cost in the market of luxury property. The overall power of the brand of DAMAC, and the overall excellence of creation, makes sure superior sales quantity and strong demand of the customer facilitated by the DAMAC Properties Dubai to transport worth for the shareholders (damacproperties.com, 2016).

So we can say that the Geographical focus on enlargement market Dubai leftovers is very a great deal as the center marketplace for the DAMAC Properties Dubai, with about 80 percent of its originating revenues from Dubai. The Dubai is also said to be the constructive environmental location  just about 1/3 of overall population of the world’s  is living in the 4-hour trip of Dubai, and its main airfield was said to be the subsequent busiest on global level depending on the numeral of global traveler in the year 2013. The Dubai does have a protected marketplace in the district; a politically steady, quickly increasing city, whose residence is in the excess of 2 million populations, and increasing at a tempo of about 5.0 percent per year. Its widespread venues of the hotel, warm type of weather and beaches create it a preferential purpose of the tourism for corporation as of just about Middle East and further than; the tourism can be up by 10.6 percent in 2013 according to the Department of the Dubai sightseeing.

GDP of the Dubai of DAMAC Properties Dubai

The GDP of Dubai produce through 4.9 percent in the partially of the year 2013 and is predicted to produce flanked by 4.5 and 5 percent in the year 2014, according to the UAE Ministry of the Economy. So we can say that on the reverse of strapping basics, the market of the real estate, which is at the present well keeping its pace, has healthier and powerful performance from the year 2008 crisis of the financial, with the help of the prime housing sales cost rising through 15.0 percent in the fourth neighborhood evaluate with the year 2012 with prospect of about 15.0 percent in the year 2014. So we can say that the standard rental yield for the property of Dubai in the year 2013 arrives at 6.6 percent contrast with the 4.3 percent in the country of New York and 2.1percent in the London. From the Outside Dubai, DAMAC Properties Dubai has long-drawn-out into great and rising market with scalable possible counting the country of the Saudi Arabia and Qatar (damacproperties.com, 2017).

The Dubai carries on its increase of the GDP enlargement, which reached 4.7 percent in 2013, up as of 4.4 percent in the year 2013, and the global financial lift up in the year 2014 along with financial growth predicted for United Arab Emirates to the level of 4.5 percent enlargement in the year 2013, which was ambitious by a burly presentation from trade, convey, sightseeing and the sectors of the real estate. The Emirates in this case also carries on evolving into its position as a significant worldwide monetary, profitable and hub of the tourism. for the emotion is burly and as additional people and commerce shift into the Dubai, we are also likely to wait for numbers of the tourism, which will add to, and trade pour in the district will augment, and broader worldwide financial system gets better, the community of the business carries on to these advantages.

Costs of the Real Estate of DAMAC Properties Dubai

The greater part of this has positively affected request and costs of the real estate. At year-end, costs and leases in private possessions in Dubai had developed for 27 back to back months and, in final quarter, costs for premium estates and flats had seen a 15 percent expansion from the past year. On the other hand, there was a pace deceleration of value development in the last quarter of year, mirroring various "cooling" measures that the Dubai Government presented. These actions incorporated an ascent from 2% to 4% in the possessions replacement charge and new home loan tops for nationals and exiles. It is likewise significant that prime private costs are still just about a third beneath their past height in the year 2008 and supply of new lofts expected throughout the 12 months and a half not coordinate with the foreseen demand.

We consider that the DAMAC Properties Dubai is fine located for long-standing with a sustainable augment in price. In the month of November, subsequent to years of work for all concerned, the Dubai also renowned as it was chosen to congregation the 2020 World Expo, an occasion that is likely to magnetize a lot of visitors. In the very current perspective the market information propose that this occasion will be the channel for in excess of about US$40.0 billion of administration and confidential speculation sector, additional causative to success story of the Dubai. It is also estimated that the Dubai will require twice of its capacity to ensure hospitality and have about 150,000 rooms. 

                                                 

Next to a background of a previously strong market of the real estate, this is also likely to stand for an additional thrilling occasion for the DAMAC Properties Dubai’s growth and generosity businesses. At the same time as for the expansion in Dubai remnants, and is predictable to stay near their focal point, DAMAC Properties Dubai carries on to influence its center skills to get bigger into the great, rising markets that are said to be scalable obtainable by the input city somewhere else in the district. The DAMAC Properties Dubai in this case is at present in the cities of Middle Eastern county Riyadh, Abu Dhabi, Doha, Beirut, and Amman.

Operational achievements of DAMAC Properties Dubai

The DAMAC Properties Dubai has put into practice a congregation of operational development all through the year 2013, to make more efficient and stronger position of being the market leader.

Technology of DAMAC Properties Dubai

The New customer relationship management and information system have transport in crossways for the corporation to get better infrastructure to present to the potential clients. The Oracle commerce cleverness has rolled-out crossways for all individual subdivisions, and also the association of the customer sales procedure is most favorable. The DAMAC Company has twice the employees in its Team of the Customer Relationship Management in line up with sales enlargement.

Marketing of DAMAC Properties Dubai

The DAMAC Properties Dubai has additionally hoped to benefit from the utilization of up close and personal tools of marketing, including expanded stand nearness in the most dynamic shopping centers in Dubai. This introduces the chance to meet straightforwardly with potential clients and answer addresses instantly identifying with their land needs. DAMAC Properties Dubai has additionally expanded the quantity of street appears in the particular nation of its center customer database to build eye to eye contact at the prospect source, and in the flight doors of the air terminal parlors going to Dubai. This has been upheld by database showcasing, which has driven a solid number of the present leads going to the Company, and a devoted leads group in every one of DAMAC Properties Dubai global workplaces to help the flood of enquiries, at source and in the forthcoming customer's favored dialect.

                                                       

To additionally reinforce correspondence with universal and imminent customers, the DAMAC Properties Dubai has formally propelled various internet based life channels, permitting continuous correspondence with present and forthcoming customers. The DAMAC Properties Dubai Properties Facebook page has about 2 lacs fans. The DAMAC Properties Dubai likewise has dynamic proximity on Twitter and YouTube and conveys over all diverts in both Arabic and English.

Training of DAMAC Properties Dubai

As an augmented numeral of new-fangled associate of the employees have associated to the DAMAC Properties Dubai relations, the Company’s preparation subdivision has improved to make easy the introduction of employees and the preparation of present workers to make sure the uppermost level of the practices of the commerce. Some of the Sales subsequent to the opening of AKOYA by DAMAC Properties Dubai, the corporation has unlocked a fully ready sales centre on the location to greet potential customers to the development of the master. The employees are able to demonstrate customers around the scheme and emphasize the present expansion that is happenings.

Corporate Communications of DAMAC Properties Dubai

The DAMAC Properties Dubai business communications separation is in charge for all the in-house and outside infrastructures connecting to the corporation. For the operational with local and worldwide media on an everyday foundation, the business team of communications is tasked with organization’s news output for the DAMAC. This is also likely to include medium family members, internal infrastructure, brand organization, risk management reputational and alleviation, business social accountability, and issue organization. The squad is also accountable for all activity on social media and mechanism intimately with the advertising squad on product and corporate DAMAC’s communication.

DAMAC Maison of DAMAC Properties Dubai

The hospitality team of the DAMAC’s in-house services is accountable for organizing the rising portfolio of the Company for free time possessions in the service recognized hotel apartment building growth. It gives total quality management of the hospitality services. For the Facilities Management of the DAMAC Properties Dubai’s in-house stratum and Owners’ relationship Facilities organization team include 31 members. This squad is accountable for as long as both association of the owners’ services as necessary through rule for together owned development, and universal amenities services of the management for the widespread area of DAMAC Properties Dubai completed scheme. In association with this position, the services of the team of the management offer universal administration services to the associations of the owners’, which involve the cooperation of contractor and preservation agreement, grounding of a yearly financial plan, responsibility construction preservation (either domestic or through outsourcing to the third party).

                                                

Management of DAMAC Properties Dubai

In addition, the DAMAC Properties has a numeral of organization commission that is charged with prepared processes of the decision-making and supremacy. DAMAC Properties Dubai is familiar with the significance of aptitude in the corporation and also the inspiration of all its workers. A presentation organization system has put into practice where DAMAC Properties goals are interpreted into quantifiable departmental goals of the personality, which is also likely to check frequently and assess bi-annually. These input presentation indicators help organization in donation of the rewards and bonuses (damacproperties.com, 2016).

Global business of DAMAC Properties Dubai

The DAMAC Properties Dubai trademark is the mainly documented both in Dubai and the property sector of the Middle East. Its possess hospitality operating corporations, the DAMAC Properties Dubai Maison, and amenities business management. The DAMAC is also likely to ensure their focal point on luxury, and that’s why it is standing like a high-class developer that time after time go beyond prospects, allowing the Company to attain finest cost in the market of the luxury property. The Geographical focus on enlargement market Dubai leftovers is very significant for the center marketplace of the DAMAC Properties Dubai, with about 80 percent of its originating revenues from Dubai. Its widespread venues of the hotel, warm type of weather and beaches create a preferential purpose of the tourism for corporation as of just about Middle East.

So we can say that on the reverse of strapping basics, the market of the real estate, which is at the present well keeping its real pace, has healthier growth from the year 2008 financial crisis. The Emirates in this case also carries on evolving into its own position as a significant worldwide monetary, profitable and hub of the tourism. These actions incorporated an ascent from 4% in the possessions replacement charge and new home loan tops for nationals and exiles. In the very current perspective the market information propose that this occasion will be the channel for in excess of about US$40.0 billion of administration and confidential speculation sector. At the same time as for the expansion in Dubai remnants, and is predictable to stay their focal point, DAMAC Properties carries on to influence its center skills to get bigger into the great, rising and evolving markets that are said to be scalable & obtainable by the input city somewhere else in the district (damacproperties.com, 2017).

The DAMAC Company has twice the number of employees in its Team of Customer Relationship Management in line up with sales enlargement. This introduces the chance to meet with potential clients and meeting their identified market land needs. The Company’s preparation subdivision has improved to make introduction of employees and the preparation of present workers an easy process to make sure that uppermost level of the practices is done. This is also likely to include medium family members, internal infrastructure, brand organization, risk management reputational as well as alleviation, business social accountability, and issue organization. In association with this position, the services of the management’s team offer universal administration services to the associations of the owners.

Porter’s Five Forces of DAMAC Properties Dubai

Competitive Rivalry of DAMAC Properties Dubai

The Competitive Rivalry appears to be rather elevated in the case of the DAMAC Properties Dubai. The DAMAC Properties Dubai is not likely to be very much affected with the competition in the market being one of the leaders in its relevant market. Still, there is said to be a lot of competitive rivalry in the industry right now. But the good thing is that the effect of competition on the DAMAC Properties Dubai is very low. There are quite a small number of player’s construction and promotion luxury condominiums in the Dubai. So, we can say that the industry of the DAMAC Properties Dubai is very much loaded with the competition in the global and also national market level, but DAMAC Properties is very less likely to get effected by these competitors in the market. The brand of DAMAC Properties Dubai is likely to provide best services to their customers, which gives them handful competitor’s advantage (damacproperties.com, 2017).

Threat of New Entrants of DAMAC Properties Dubai:

The Threat of New Entrants appears to be comparatively low down for the DAMAC Properties Dubai. As the DAMAC Properties Dubai is said to be the leading company of the country, and globally it is not likely to bother about the threat of new entrants, so rate of affect that the DAMAC Properties Dubai is likely to get from the new entrants is very low. So we can say that it is not so simple to immediately go out and construct a high-quality luxury condominium in the country like Dubai. There are also said to be countless policies and other compulsions to deal with for new entrants. In addition the standing of the building of the party and the condominiums has immense contract to do with success of the project, what is said to be an additional fence to a latest entrant. For that reason, new entrants in the market will have an immense set of problem, affecting into this business like the DAMAC Properties Dubai (damacproperties.com, 2016).

Threat of Substitutes of DAMAC Properties Dubai:

The Threat of Substitutes also seems to be moderately low in the case of the DAMAC Properties Dubai. It is hard to arise with an alternate in the industry to this services that the DAMAC Properties Dubai is providing as there is said that DAMAC Properties Dubai is one of its kind. One possibly will disagree that livelihood in DAMAC Properties Dubai is an “alternate”, and there is also said to be a small constituent of that; on the other hand, in general it can be said that this danger is a low one in vision of the industry like DAMAC Properties Dubai. An additional promising “alternate” could be rent in its place of business; on the other hand, that also not likely to seem moderately appropriate at the pinnacle conclusion of the market of the luxury. So the Threat of Substitutes is also said to be very low for the DAMAC Properties Dubai.

Bargaining Power of Buyers of DAMAC Properties Dubai:

The Bargaining Power of Buyers is likely to change by the time, but immediately the bargaining power of buyers for the DAMAC Properties Dubai appears far above the ground as it is also likely to be additional excellent luxury high-end condominiums as compared to buyers. The understandable complexity examines an industry; for example the structure and advertising excellent condominiums high-end luxury, that is likely to make recompense viewpoint so a great deal not as good as, is DAMAC Properties Dubai not advertising the invention immediately other than in the expectations when DAMAC Properties Dubai is not to be acquainted with the buyer bargaining power. To be secure, yet in an occasion of a scarcity of the apartments of luxury high-end, the DAMAC Properties Dubai would encompass to take for granted the bargaining power of buyers, which is elevated yet it is not like that.

Bargaining Power of Suppliers of DAMAC Properties Dubai:

The Bargaining Power of Suppliers appears to be high for the DAMAC Properties Dubai Company; additionally given the fact that one of the troubles in creation of the income in this marketplace is captivating & longer to get hold of the essential provisions, and also the price has increased for these provisions. Certainly, personnel, to the intelligence, are also strictly dealer and, because of the boom of the construction, the charge of personnel is higher (damacproperties.com, 2017).

Managing Customer Relationships of DAMAC Properties Dubai

The DAMAC Properties Dubai has domestic team of the Customer Relationship Management, and its focal point is on offering the highest principles of purchaser care through all life series of customer relationship. This move towards customer care improves the standing of the DAMAC Properties Dubai as a conviction possessions developer and facilitates it to accomplish elevated levels of satisfaction of the customers. The DAMAC Properties Dubai team of the customer relationship management is most important contact of the customer summit and it administers the post-sale customer relationship. The DAMAC Properties Dubai team administers call centre and requirements from clientele.

The DAMAC Properties is accountable for giving up procedure of finished units. The DAMAC Properties team makes use of industry Oracle’s customary of the set of e-Business ERP. The company carries on expanding new systems of the information knowledge, counting mechanization and improving of the customer relationship management, auction and sales hold up system from side to side a mixture of request upgrades and completion of scheme.

Customer Satisfaction Measurement of DAMAC Properties Dubai

The satisfaction of the Customer at DAMAC Properties Dubai is confirmed by the 29 percent of customers. In adding up, the company continues to offer the facilities organization for association owners’ in the development. The physical condition, security and the atmosphere accountability for safety and the surroundings on the position of DAMAC Properties Dubai enlargement lies with outworker. The DAMAC Properties either assign a management advisor or provides internally a director to keep an eye on the development of building and the accomplishment of restricted city and internally global health & safety, and some of the system in every of its scheme. Moreover, the management advisor hires an outside officer of the health and safety or it gives with one inside to labor with the scheme manager.

For each project DAMAC Properties Dubai employs a project manager to examine both the conditions on area, for example the equipment of the personal defensive, heights of the work and restricted seats, and practical issue like the guarantee, flames, first help events and preparation register. The company’s manager of the project is authorized to provide power to the chosen officer of the health and safety to issue news, stop labor and inflict fine be imposed to chosen HSE policy of not following any standard guidelines. So we can say that in some of the cases, where there is likely no officer of the health and safety is chosen by the management advisor, DAMAC Properties Dubai takes on an outside consultant for the health and safety to carry out this commission and statement directly to DAMAC Properties Dubai project executive (damacproperties.com, 2016).

Market value of DAMAC Properties Dubai:

The DAMAC Properties Dubai, the only proprietor of the DAMAC Real Estate Development Limited is said to have the experiences of the extravagance livelihood to inhabitants around the globe. It is making its score at the uppermost ending of stylish livelihood; the DAMAC Properties has covered its position in the middle of the most important developers in the area, the contribution good intend and the greatest excellence. The Company’s culture is also has the wish to achieve this dream for its clientele from all around the world, for the case of the surrounding every constituent, from designer, up market and outworker, from side to side to the give up of key.

 To make sure about the development are transported to the uppermost probable principles, the DAMAC offers the correct operational setting for gifted workers, selects merely the premium associates, and build up scheme in planned location. As a most important product in the marketplace, the DAMAC Properties has connected services with a number of the mainly familiar style and way of life products to transport new and thrilling livelihood notion to the marketplace. The Projects are also likely to comprise a Tiger Woods planned golf route, which also likely to administer by Organization of The Trump, the lavishness apartments with the design of the interiors through fashion-houses, and also some of the luxury villas style by Bugatti, and exclusively Hotels & Resorts conceptualized supreme to transport service livelihood at the majority magnificent.

Global leaders of DAMAC Properties Dubai:

The DAMAC Properties Dubai as international leader in recognized real estate; the corporation is also raising around US$ 1.35 billion house project for the hotel and luxury serviced in Burj region of Dubai, which is also likely to known as DAMAC Towers through supreme Hotels & Resorts, that also include the primary Paramount hotel and service dwelling in the area. The city of the AYKON is luxury development of the US$ 2 billion situated in the Dubai Canal around Project 40-million-square-foot society. It would also go to join the iconic growth in the fair-haired Quadrant of commerce region of the metropolis for example the Burj Khalifa, City Walk, Towers of the Emirates and also the Financial Centre district of the Dubai International (damacproperties.com, 2017).

On the global height, and from side to side a combined business enterprise with the DAMAC Properties Dubai, the DAMAC’s knowledge in the industry of luxury real estate growth reach one of the majority adored position for possessions – the municipality of Dubai. It once more re-affirms the winning teamwork connecting the fashion iconic brand and DAMAC Properties Dubai. With dream and impetus, DAMAC Properties is structure the subsequently production of living luxury. The city of the AYKON is luxury development of the US$ 2 billion situated in the Dubai Canal around Project 40-million-square-foot society.  As DAMAC Properties Dubai carries on innovating and developing new ideas to marketplace, the DAMAC Properties is also likely to settle on to construct on its influential presentation of current time.

Customer-Oriented Approach of DAMAC Properties Dubai

The customers of the DAMAC Properties are forever at the core spirit of dealing of the company. We are also likely to appreciate and expect their altering needs and put together precious buyer criticism into our plan procedure. The DAMAC Properties is said to be the simply developer in the country of the Dubai by means of a domestic auction force of additional than six hundred people, it is hold up by state of the system of the Customer Relationship Management. Following cautiously important and target universal customer section, we provide to them and in the year 2016, we carried out close up to four hundred road shows in excess of 60 cities internationally.

Transport Better-Quality Living Experience of DAMAC Properties Dubai

The main focus for DAMAC Properties Dubai is to carry on construction of the relationships with owners of the land and property, to make sure the gaining of correct land that we will be able to generate exceptional spaces for the living. The main aim in this case is to be the associate of option for owners of the land through representative our aptitude to attain their preferred hallucination for the Dubai, at the same time as create worth. We as well associates with brands lifestyle, for example the Fendi Casa, Versace Home and Bugatti, slot in the aesthetics in DAMAC Properties Dubai process of the design, generate illustrious home for the case of the luxury process living (damacproperties.com, 2017).

Capital Efficiency Focus of DAMAC Properties Dubai

All feature of DAMAC Properties Dubai construction procedures are move towards with a ‘focus of the right-first-time’. The company is worth engineered throughout the DAMAC Properties Dubai process of the design. The Dub central procurement of the DAMAC Properties separation makes easy our entire scheme and it also facilitates management careful of outworker throughout the lifetime of the projects individual. The DAMAC Properties have a squad of approximately five hundred specialist (amount surveyors, designer, procurement agents, project managers,  and so on) making certain that company’s investors’ resources are organized professionally, additional pouring DAMAC Properties Dubai industry’s most important limitations onward.

Maximize Value Of The Shareholder of DAMAC Properties Dubai

The DAMAC Properties Dubai is ambitious and aspiring to construct the profitability of the group and uphold a suitable structure of the capital, at the same time as contribution good-looking cash income to all shareholders of the DAMAC Properties Dubai. The company is also likely to accomplish strong height of revenues and proceeds in the year 2016, facilitates DAMAC Properties Dubai to deal out cash bonus in excess of the US$ 400 million.

Use and Expand the Correct Talent of DAMAC Properties Dubai

Previous other than not the smallest amount, not any of above is attainable with no firm labor and devotion and commitment of the DAMAC Properties Dubai employees. The DAMAC Properties is for all time on the guard to employ and keep hold of the most excellent aptitude. The company is also likely to encourage cooperation and offer specialized enlargement chance of the DAMAC Properties Dubai, at the same time ensures all values  of the corporate world to make sure that right talent is selected and treated with right set of actions.

References of DAMAC Properties Dubai

damacproperties.com. (2016). CORPORATE OVERVIEW.

damacproperties.com. (2017). Damac LIVE the Luxury.

damacproperties.com. (2017). DAMAC PROPERTIES LIVE THE LUXURY.

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