Apple is renowned as a different organization in various
ways. Rather than promising life and work balance, Apple emphasizes hard work
of employees. The concept of Apple is for every worker to own their own career.
The company needs every candidate to be a hard-worker and committed to the
organization. A lot of times, Apple employs skilled workers form other
organizations and from different countries. The talent management of Apple is
quite different because rather than offering a development and talent program,
Apple seems to make workers do it by themselves.
Training is
actually available all the time but the organization doesn’t create or give a
learning plans for the workers. Employees are reinforced by the company to
develop their skills and have a strong-reliant nature on their own. While other
companies utilize a development program as a strategy of retention, Apple opts
for a completely opposite strategy. Economic reward is an important factor of
organizational strategy. Periodically, workers will get stocks grants of stocks
if they contribute big to the company. Apple refers it as wealth creation that
workers will reach individual accomplishment when they retire.
This
strategy works quite well for both the employees and the organization. From the
very start, employees know that they couldn’t expect an initiative from the
organization. They must recognize that for surviving in the company, they must
develop, train, and learn all by themselves. The brand image of the
organization seems to play a significant role in attracting skilled workers
from all over the world. Meanwhile, this strategy proves to be effective in
employee retention. After a project, new challenge is actually another point of
attraction. It makes workers develop new spirit and will not be experiencing
boredom. In the organization, productivity is valued which enables the workers
to expect something new the next day.
When it
comes to recruiting, Apple has no limitations in terms of ethnicity because any
capable individual is welcome at the organization. If a person promises value
to the brand, its doors are always open for that certain person. This empowers
the recruitment strategy of Apple (Cappelli, 2015).
References of Global HRM (Human resource management) of
Apple
Cappelli,
P. (2015). Why we love to hate HR… and what HR can do about it. Harvard
Business Review, 93(7/8), 54-61.