What is your firm’s industry, and what are the other firms with which it must compete for survival? How does this industry’s role in the value chain differ from those immediately upstream and downstream?

My company name is Publix. The company is in United States. The specialty or key area of the company is the supermarkets, and one of the largest employee-owned grocery chain. There are many companies working in supermarket sector and effectively working or serving other people as well as they are considered as a big giant in the market. There are some competitors like Sprouts Farmers Markets, Kroger, Whole foods market, as well as Seven & I holding. The company can play a role by building profitable relations with the suppliers of raw material and shipping partners. For example, to make the services a valuable company needs to make profitable relations with the suppliers and distributors.

Which firms have a competitive advantage and disadvantage in this industry, and what are ecological implications for each group? What is your firm’s performance level relative to these groups?

There are some companies around which have competitive advantages and the disadvantage. The other companies have some notable advantages in the competition. Publix has a very first advantage of competing with Amazon and Walmart is that the company will be famous and automatically advertised by the audience, company as well as the competitors. The very notable disadvantage is that the company can take further steps to defeat it and the survival will become tougher for the company. The performance of Publix is good and satisfying, and people or customers are happy to have our services.

What are the key opportunities and risks related to sharing value in this industry? What are your assigned firm’s strengths and weaknesses, relative to these specific opportunities and risks?

Some key opportunities and risks are highlighted here in supermarket grocery chain industry. The major risk is that if Publix is thinking of opening the branches in the new targeted areas, it may be possible that the people do not buy their services or other competitors in those areas may hold the market share already, and there may no space for Publix. The opportunity is the whole world is ours to play here openly. The exiting company has a powerful portfolio, business structure, and competitive advantage, so Publix can easily conduct the business there.

Unit 2

How has the industry’s structure had an impact on the nature of competition?

The company Publix has a stronger business structure, which is very impactful on the nature of the competition. The porter’s five forces model is very helpful in identifying the key forces as well the threats which can affect the company business.

What effects has the industry’s broader institutional environment had on the nature of competition?

There are some effects that have the Publix’s broader institutional environment has on the nature of the competition. The pest analysis is very effective which tells the company what kind of competition is. The environmental forces are identical by the Pest analysis.

What form of change has this industry experienced recently, and how has it influenced the nature of competition?

Some notable changes are made in the industry. The superstore's industry has shifted on the technology as well as they are now serving from internet because the choices of the customers and potential buyers have changed.