Report Outline: Using Social Media in the Workplace to Communication of GrantThornton Company

In this research study, the issue under discussion is workplace communication. If workplace communication is not good enough, then it can have various impacts on workplace with regards to its performance. The poor communication between team members as well as between managers & employees can lead to lot of confusion, where strategy could go in wrong direction. So, it is important for organizations to minimize poor communication at workplace by adopting different strategies. Otherwise they will keep facing different kinds of issues and things will remain uncertain, which means that long term strategy will not serve its real purpose of long term growth and success (Lewis, 2018)

Purpose of the Report Outline of Grant Thornton Company

 This report outline is being presented to give a brief idea about overall research study going to be conducted for the above-mentioned topic.

Topic of the Report workplace communication

 The report’s topic is related to workplace communication, and it will be analyzed that how social media can be used at a workplace for the communication purpose.

Purpose of the Report on Communication of Grant Thornton Company

 This report is about the use of social media at workplace to communicate. It is a fact that workplace communication is important in so many ways and it can have positive or negative effect on overall performance. So, this report will analyze the fact that what role social media can play in workplace communication, what are the pros and cons of using social media for communication purposes at a workplace. The report will try to ascertain the fact that whether use of social media for workplace communication is considerable or not, and how organizations can take benefits from social media use to communicate at workplace.

Intended Audience of Communication of Grant Thornton Company

 The report is being prepared for general purposes; it means that general audience, researchers, businessmen etc can read this report to get an idea about use of social media in workplace to communicate. However, the primary audience of this report will be small and large size companies, who can read this report and benefit from its findings and recommendations, especially those companies, which are facing poor communication issues at workplace. This report will be extremely helpful for them to get a new perspective that how social media use can impact workplace communication.

Background of the Organization of Grant Thornton Company

  The selected organization for this research is Grant Thornton Company, which is one of the largest networks of professional services for independent accounting as well as its members. The company also deals in tax as well as advisory firms, and the number of operational offices worldwide for the company is 59. The company’s birth took place in 1920s, and since then, they have been growing as one of the largest companies in their field.

Body of Communication of Grant Thornton Company

  In this section of the report, the primary focus will be on literature review to collect valid information and data from various kinds of sources to see that what results were observed earlier through research, if any company used social media. Different peer reviewed research articles will also be analyzed to see findings from previous studies to conclude the topic, and find some relevant recommendations.

Four Research Sources of Communication of Grant Thornton Company

 Source 1 of Communication of Grant Thornton Company

 THE ROLE AND EFFECT OF SOCIAL MEDIA IN THE WORKPLACE

 Journal Article

This journal article is very much relevant to the topic, because it has tried to analyze the effect as well as role of social media in a given workplace. The topic for this study is also looking to analyze that how social media can be used at workplace to communicate, and this article reveals that social media can be used as a communication tool at workplace, but it cannot happen without few strict guidelines to follow. For instance, the article has identified six considerable points before using social media as a tool; otherwise it cannot produce expected results (Cilliers, 2013)

Source 2 of Communication of Grant Thornton Company

 The Impact of Social Media Usage on Employee and Organization Performance: A Study on Social Media Tools Used by an IT Multinational in Malaysia

 Journal Article

This journal article is also relevant to the topic of this research paper as it is actually trying to measure the impact of social media use on performance of organization as well as employees. This study was conducted in a call center of an IT company in Malaysia, and response was taken from 206 employees. The response from employees revealed that the communication as well as knowledge sharing through social media did not come with any considerable impact made by social media (Shalini, Basit, & Hassan, 2018)

Source 3 of Communication of Grant Thornton Company

 7 Reasons Social Media in the Workplace can Help Employees

Website Article

This website article is discussing different seven reasons that how employees can get help from social media. So, this article is also related to this research paper as it is giving positive aspect of use of social media at workplace. It means that there are reasons to use social media at workplace for communication purpose and to help employees. These seven reasons can be crucial for organizations to understand and consider the fact that social media use is possible and beneficial at workplace (Jeanetta, 2017)

Source 4 of Communication of Grant Thornton Company

Social Media Proves To Boost Employee Engagement

Forbes Magazine Article

This article is taken from one of the renowned magazines of the world; Forbes Magazine. This article is trying to analyze that how engagement of employees is boosted with the help of social media. So, this article proved another aspect relevant to the topic that how employees’ engagement can be boosted. The social media use provides various benefits to employees as well as organizations (Baer, 2018)

 Conclusion on Communication of Grant Thornton Company

  After analyzing different aspects of the topic, a comprehensive conclusion will be made by reviewing previous data and research studies.

Recommendations on Communication of Grant Thornton Company

 The previous real world situations will be analyzed along with findings of research studies to give important recommendations to companies, whether they can use social media in workplace to communicate or not.

References of Communication of Grant Thornton Company

Baer, S. (2018). Social Media Proves To Boost Employee Engagement. Retrieved April 10, 2019, from https://www.forbes.com/sites/forbesagencycouncil/2018/02/13/social-media-proves-to-boost-employee-engagement/#1c3cda4b4db5

Cilliers, F. Q. (2013). THE ROLE AND EFFECT OF SOCIAL MEDIA IN THE WORKPLACE. Northern Kentucky law review , 40 (3), 567-592.

Jeanetta, T. (2017). 7 Reasons Social Media in the Workplace can Help Employees. Retrieved April 10, 2019, from https://theolsongroup.com/5-reasons-social-media-workplace-can-help-employees/

Lewis, D. (2018). How Poor Communication Impacts the Workplace. Retrieved April 10, 2019, from http://pinper.com/blog/poor-communication-impacts-workplace/

Shalini, G., Basit, A., & Hassan, Z. (2018). The Impact of Social Media Usage on Employee and Organization Performance: A Study on Social Media Tools Used by an IT Multinational in Malaysia. Journal of Marketing and Consumer Behaviour in Emerging Markets , 1 (7), 48-65.