Cloud computing is a secure and advanced method that provides a highly secure system for enterprises. The concern of the IT enterprise is to address cloud computing that can be used for the advertisement process. The cloud computing system generates a secure and safe system to keep the data before advertisement. The objective of using cloud computing is to focus on the computational time and the bandwidth of the network. The integrity and encryption methodology are used to keep the data (Swati, Anantwar, & Bagde, 2012). The data collected based on the feedback of customers and users of the product is highly important to measure the level of satisfaction of customers. The cloud computing system provides the model for the convenient and on-demand network. The secure system provides configurable computing services and resources including applications, networks, storages and services. The process uses minimal management services and efforts for the interaction of service providers and customers (Smits & Mogos, 2019). The cloud computing provides benefits for the end-users and these benefits include,

1.      Access for the number of applications that are without installing and downloading any service.

2.      Users can also avoid the cost as well as expenses of software and hardware that they need to work on.

3.      The applications can be used from any hardware system and computer system.

4.      The comparison of the services with other architecture defines the minimal upfront costs.

5.      The cloud computing services are sold on demand and increase the difference of traditional hosting services with cloud hosting. The users can log on the network form any hardware system in any corner of the world. The types of models of the cloud service having the infrastructure as a service (IaaS infrastructure), software as a service (SaaS) and Platform as a service (PaaS), (Smits & Mogos, 2019).

The cloud computing services has many benefits and risks that can be considered before implementing the data storage process. One of the best advantages of a cloud computing system is that the users are not physically required to store the data and they leave the responsibility of service provider for the control of data storage. The users such as companies and customers can depend on the service providers and data held externally for the business continuity and service providers. The data migration is possible to change cloud service users (Swati, Anantwar, & Bagde, 2012).

Report summary of The impact of digital marketing on modern world business

Oman is listed in the highly metropolitan area that consists of enormous bulk of the citizens and it is the centre of business for the companies as it provides substantial business opportunities. The companies of Oman are now focusing on the development and implementation of new and latest technology of digital marketing 

References of Recommendations of The impact of digital marketing on modern world business

Benady, D. (2014, 09 29). How technology is changing marketing. Retrieved from www.theguardian.com: https://www.theguardian.com/media-network/media-network-blog/2014/sep/29/technology-changing-marketing-digital-media

Cave, J. (2016, 05 14). Digital Marketing Vs. Traditional Marketing: Which One Is Better? Retrieved from www.digitaldoughnut.com: https://www.digitaldoughnut.com/articles/2016/july/digital-marketing-vs-traditional-marketing

Dahnil, M., Mizal, K., Langgat, J., & Fabeil, N. F. (2014). Factors Influencing SMEs Adoption of Social Media Marketing. Procedia - Social and Behavioral Sciences, 148(01), 119-126.

Ignitevisibility. com. (2019). WHAT IS DIGITAL MARKETING? (FULL HISTORY) . Retrieved from ignitevisibility.com: https://ignitevisibility.com/what-is-digital-marketing/

Localmarketlaunch. com. (2018, 05 24). 5 ways technology can improve your business. Retrieved from www.localmarketlaunch.com: https://www.localmarketlaunch.com/business/5-ways-technology-can-improve-your-business/

Monnappa, A. (2019, 11 21). The History and Evolution of Digital Marketing. Retrieved from www.simplilearn.com: https://www.simplilearn.com/history-and-evolution-of-digital-marketing-article

Pingler. com. (2016, 09 09). How Social media can improve business performance. Retrieved from pingler.com: https://pingler.com/blog/how-social-media-can-improve-business-performance/

Pourkhani, A., Abdipour, K., Baher, B., & Moslehpour, M. (2019). The impact of social media in business growth and performance: A scientometrics analysis. International Journal of Data and Network Science, 03(02), 223-244.

Samuel, B. S., & Sarprasatha, J. (2016). Entrepreneurship in Social-Media Services in Oman – A Socio-Economic Scanning of the Sultanate. Asian Social Scienc, 12(04), 138-145.

Smits, M., & Mogos, S. (2019). THE IMPACT OF SOCIAL MEDIA ON BUSINESS Performance. Proceedings of the 21st European Conference on Information Systems, 03(05), 01-10.

Swati, K., Anantwar, G., & Bagde, K. G. (2012). Data Integrity and Security in Cloud. International Journal of Advanced Research in Computer Engineering & Technology, 01(07), 80-84.

Webber, R. J. (2013). The evolution of direct, data and digital marketing. Journal of Direct Data and Digital Marketing Practice, 14(04), 291-309.