Techniques to Manage Change
It has been observed in many cases
that people do resist adopting change due to several reasons and that’s why
major changes made by any organization get failed. This is what was about to
happen in this case of J.P. Mills. One of the major reasons behind resistance
to change is fear. This fear is actually linked to the fact that new change may
be difficult to adopt, and if they will not be able to adapt to change, then
they may lose their jobs. This fear of something unknown crept in the minds of
employees of J.P. Mills, who starting showing resistance to change. The other bad thing that made the situation
more worst was rumor that people, who will be selected for computer course;
they will ultimately will be removed from the job. A fear was circulating
amongst employees that change of strategy by management is something impossible
to achieve, and when existing employees will not be able to understand things
given in these computer courses, and then they will be removed from the jobs,
and maybe new employees will be hired, who have better knowledge regarding
using computers etc.
Tushar was one of the employees, who
also feared the same thing and he started working more hours to make sure that
he does not lose his job. But actually, he was uneasy and feeling the fear of
losing job due to new changes being made in the company. On the other hand, the
reality was that company has felt that they have to change their business
strategy to keep competing well in a changing business environment, where focus
of customers is going towards readymade clothing rather using unstitched
clothes. So, they decided to make joint venture with another firm so that a
manufacturing unit is established in India to create these readymade clothes
for their customers, and market share can be increased in this business. But
this strategy and change was not communicated well with the employees, so they
were resistant to change and had no clue that what is going to happen in next
stage.
Could you suggest any other way of handling the above situation? Why?
The case revealed the fact that
change in strategy was not properly communicated to employees of J.P. Mills and
that’s why every employee was uncertain about their future in the organization
like Tushar. But case also revealed that when Tushar’s name was selected for
the computer course, and when he met Viresh, P.A to the Personnel Manager, the scenario
totally changed. Tushar’s fear was gone once he listened to Viresh that in new
organizational set-up, a lot of work will be handled through computers, so
company wants its employees to get hands on experience that how computer will
be used in different processes. It was evident that computer courses were not a
way to remove existing employees; rather it was a method to improve the
knowledge and skills of its employees so that they can effectively work in the
new organizational set-up. The information conveyed to Tushar through Viresh is
something, which should have been given to each employee. The organization
could have managed the situation more effectively by arranging a session for
employees, where all new changes should have been described to them, and they
should have also been explained that why computer curses will be started for
few employees etc. This prior and proper information and communication would
have stopped any rumors as well as fear of employees that they are being
removed due to new changes made in strategy. It is a lesson for every other
organization that when they are looking to adopt any major change in their
business processes and techniques, then all stakeholders should be taken on
board, so that they can understand the reason for change and may not resist
that change in any particular manner.