The
mission statement of the coca cola company is partially good, according to the
Andrew Campbell mission statement questions for the evaluation. As it is stated
in the mission statement “To inspire moments of optimism and happiness” that
illustrate that the company has an inspiring purpose that is essential for
getting the interest of the shareholders. The other sentence in the mission statement
of the company is “To create value and make a difference” that describe the
values connected with the goals of the company and the significant behavior
standards of the company. The mission statement of the coca cola company is
very simple and easy to read. Although the overall mission statement of the
coca cola company is very good now the statement of the company “To refresh the world.” Is not feel very suitable with the image of the
company when you see all of the environmental awareness campaigns, which
protest against the plastic they are using and health-related issues of the company?
This statement also contradicts with the current image of the company and make
it feel more unrealistic for the customers of the company (Ehab, 2017).
As
far as the vision statement of the company is a concern the company is maiming
talks about the people, partners, portfolio, planet, and profit. The vision statement of the company seems very
inspiriting, and it has all the elements that can grasp the interest of
shareholders. Some of the vision statements of the coca cola company are good
and well suited with the Andrew Campbell questions such as when they talk about
the people, partners, and a portrait of the company. On the other side, the
talks of the company about the planet again seem to contradict with the actual
business of the company that cannot all seems environment-friendly. The values
of the coca cola company are very effective as they talk about the people,
quality, leadership, integrity, collaborations passion, accountability and
diversity that are essential for the business of any business. So by evaluating
the mission vision and values of the coca cola company, it can be said that
these statements are not completely but partially good, when measured under
Andrew Campbell Questions about the statements.
2- How the company illustrates its
strategic decisions? Which statement(s) clarified that?
The
profit statement of the company seems to clarify the strategic decision of the
company. The Company of the Coca-Cola has diverse information for a different
structure of time; beginning from company performance of week its appearance
tendency bearish is about -0.62% in preceding 5 standard trading assemblies.
Other than, in preceding 21 purchase and put up for sale days for regarding 1
month was hurry onward about 2.19% and more than prior to most recent Sixty
three days to do business in the district of 1.03%. From side to side figure trader is
additionally likely to look at that presentation of the Company of the
Coca-Cola show whether provide it at current lively and place in the industry
on the sell side (Coca-colacompany.com, 2016).
At
the same time as for the purpose of the long-standing in the Company of the
Coca-Cola, measuring of the performance with an extended frame of occasion be
capable of loaning a hand over for appealing the more accurate decision of the
speculation that encompasses semi-annual, sector and annual performance of
Company of Coca-Cola. The performance of the Coca-Cola Company for about the 6
months was the decrease of concerning 96%, the performance of one-time position
at -4.62% and occasion to day performance shove the performance of concerning
56% in Company Coca-Cola. The management of Coca-Cola is always committed for
their values to fulfilling its requirement and operations. The principals and
values of the company are guided to their employees for producing quality
beverages according to the amazing values. According to the sustainability report of 2017, the company is likely to
reduce the overall amount of sugar from the beverages. The company is doing so
because of the controversies about the content of sugar in the Coca Cola. On the other hand, the very recent bases the
company is also likely to reduce the overall CO2 by 14% from the beverages to
make it less harmful to drink. The company also takes part in many of the
charities all around the world, and it is likely to donate more than $106
million to the people in more than 200 countries.
The company wants to have a positive impact
on the people about the company’s product. In the Coca Cola Company, about 89%
of the bottling partners of the company and about 90% of the direct suppliers
in the company are also likely to achieve the compliance with the all of the
guiding principle of the suppliers in the company. The company is likely to
create an impact on the people in the society.
3- Does the Coca-Cola Company considered
as a learning organization? Why? Identify.
The
company of the Coca-Cola Company is said to be a global corporation, and it has
a learning attitude. The company also try to learn from past mistakes and
competitors in the market. There are said to be a lot of contestant of coca
cola, for instance, Pepsi Co. In this case, we can also say that the company of
the Coca-Cola Company makes it up to 70 % of the profits from a lot of
countries. It is extremely significant for a company of Coca-Cola Company to
support its principled difficulty at the negligible number so that they
competent to attach the positive accident on the customers with the product for
the motive that it is a contribution to the achievement of Coca-Cola Company. The
company knows that in the future, it is not possible for the company to go
further without asking any initiative for its sustainability issues. The Coca
Cola is doing a lot of practices of sustainability to create a good image of
the products of the company in society. The company is also likely to follow a
lot of sustainability policies that are said to be part of the company
business. The company is likely to adopt
many of the sustainability policies; for example, the company is likely to do
all of the practices of the business in a lawful way. The company is more
likely to recycle the waste that is produced by the company. The company also
have some of the policies for saving the water and reducing the water waste (Staff, 2016).
4- Through your reading, can you
classify Coca-Cola organizational culture?
The company is likely to use a lot of recourses
in order to adopt various sustainability approaches. From the past 3 years, the
Company employs the people that best suits the environment of their
organization and also likely to provide them with all of the benefits in turn
of their services to the company. The Coca-Cola Company thinks that the employees of the
company are the real assets of the company. All of the vision and the value of
the company can only be achieved in case the employees in the company are
satisfied with the business of the company.
So the company has invested a lot in the employees from the past three
years, and they are also likely to go for more sustainable practices. The
company is also likely to reduce the use of the paper and recycle it for
further use (Shapiro, 2010).
It is obvious that the company have to invest
in the employees to provide them with the benefits. All of the employees that
the company is likely to hire are experts so that the quality of the services
can be improved. On the other hand, as the company is going to reduce the paper
by 50%, it also causes more than $250 annually for the company. The company is
using the new technology in order to reduce the overall trash and paper that
the company is producing each year that is likely to cause the cost to the
company. So we can say that financial stability is very important for the
business of the organization.
5- Can you tell the company strategic decisions?
The Coca-Cola Company is likely to fight against the issue
of environmental pollution throughout the world because of using the well-recycled
paper by the company. The business of the Coca-Cola Company is also helping the company to have
more efficiency in accessing more of the customers and making more of the sales
in case they act on the rules of the sustainability and likely to There are
some of the new policies that the co Coca-Cola Company many is likely to make in order to
sustain its value in the society. First of all, they should go for the more
sustainable way of recycling the product that can be used by the company and
very less amount of the paper that the company is making become trash. On the
other hand, the company should also pay attention to the food and its quantity
because a lot of food has wasted annually by the company. The Coca-Cola
Company is said to be the
customer-centered company (Shapiro, 2010).
References of Andrew Campbell
Approach
Coca-colacompany.com. (2016, April 27). Five Strategic
Actions. Retrieved from
https://www.coca-colacompany.com/stories/five-strategic-actions
Ehab. (2017, April 22). 10 Essential Questions to Evaluate
Your Mission Statement. Retrieved from http://ehabmagdy.com/10-essential-questions-evaluate-mission-statement/
Shapiro, A. L. (2010, January 29). Coca-Cola Goes Green.
Retrieved from https://www.forbes.com/2010/01/29/muhtar-kent-coca-cola-leadership-citizenship-sustainability.html#73ea14584855
Staff, J. (2016, September 28). 10 Business Decisions That
Transformed Coca-Cola from Startup to Global Enterprise. Retrieved from
https://www.coca-colacompany.com/stories/10-business-decisions-that-transformed-coca-cola-from-startup-to