Report on Mobile Spa Business

  Establishment of the spa business

According to the analyst, health and beauty sector are going to capture the development of the economy as these industries are going to expand. There are a large number of people in the economy who are care about their hair, nails and skin and decorate them at home. These services become more valuable if these are provided at doorstep for convenient of customers. Mobile spa is best service provider business which is used to facilitate the customers without the burden of extra cost of renting a business and fixing on a certain place. Muscat is considered as a city of beauty where people are conscious about their advance and new look. The business startup of mobile spa is more appreciable in the muscat according to the requirement of the people who are living there. Cosmetics business is being flourished in the muscat so it is easy to get startup in the mobile spa which is most likely to groom in the economy (J. McCarthy & James, 2010). Startup of business is take into place as:

·         A business is adjustable in the industry when there is more competitive demand of the business by people. Now with the improvement in the technology and increasing need of people to be more mobilize in their daily life create a need to establish the point which is available with its all services at client’s doorstep. From past few years it is becoming trendier as compare to go a specific salon (J. McCarthy & James, 2010).

·         As concern with the business of spa, it is a need of new era that people are busy in their life and they could not get time to care themselves. In some cases there is no time to visit the spa or salon to get services which may be served with the new ideas of business such as providing these services by mobile spa.

·         Cosmetics industry is famous in oman as people from this region are more concern with these beauty products. There are more opportunities in oman for spa business especially in mobile spa. As the muscat is place where this industry is more likely to groom in this industry therefore business plan in this city is more likely to groom.

·         As there are already develop industry of the beauty care therefore it is common that these beauty centers are at fixed place. Now with the new technology and innovative methods where everything is going to mobilize, these services are also provided on doorsteps. Mobile spa is mostly accepted by the people from last 1-2 years and people starts to rely on these services.

·         These services are availed by the people as these are the most commonly used by the people and people also accept it on new form of serving through mobility. The mobile spa is based on double bus where it provide services of nails, hair, skin and all other services of spa availed by the people.

A business is adjustable in the industry when there is more competitive demand of the business by people. Now with the improvement in the technology and increasing need of people to be more mobilize in their daily life create a need to establish the point which is available with its all services at client’s doorstep. From past few years it is becoming trendier as compare to go a specific salon (H. Stewart & Nelson, 2006).

Patch-2

2.      Promotion of mobile spa

Mobile spa is best service provider business which is used to facilitate the customers without the burden of extra cost of renting a business and fixing on a certain place. muscat is considered as a city of beauty where people are conscious about their advance and new look. Mobile business spa business startup also follow the marketing mix plan to flourish in the industry. Like other business services, spa business is also need to flourish with the help of marketing mix plan which is possible to with advertisement of the product. The fund of the business is almost OMR 30,000 in which all the expenses should be covered. The raw material should be purchased by the supplier in economical price which could be covered by the business by selling the services to customer with profit margin. There is also need of skillful staff which are going to perform services. There is need of specialist of nails, hair and skin who should be competent in their skills. It is better that there are employees who could perform more than one function as multi tasker to save the cost (R. Alt & Zimmermann, 2001).

There must be different timing about the haircut, nails, skin care and other services which is shown in below table:

Services	Timing in hours	Price in Rial
Haircut	20 min	1.5
Nails	30 min	5
Massage	1	13
Skin care	2	20

 

 Every business who is going to launch new product in the market have to follow the market plan to gain the perfect position in the market. Market mix plan is based on 4p’s:

Ø  Product of Mobile Spa Business

Mobile spa business is based on providing the services to the customers on their doorstep. Product or services are analyzed to determine the benefits in the market. For instance in business of spa you must be well-aware about the offers of competitors regarding nails, hair, massage and skin services. If the product is not different or special as compare to competitors, the business will lose its worth. Therefore it is necessary to examine your product to find the better place for your product in the market.it will show the worth of the product of the business. Product is being used as services to provide the customer with the best in the town to provide these services at best level (P. A Wolman, 2005).

Ø  Price of Mobile Spa Business

After the analysis of market customer, the price for the services should be set to manage the name of brand with profit margin. The most important part in launching new product is to set their price as it is most sensitive part in the product dealing. It should be not so high that people leave it and not so low that it could not cover the cost of the product. It should not be higher so that everyone could leave the product or services nor so low that customer could get doubt about the quality of the product or services provided. Calculate total expenses which are related to the product then estimate your effort price and keep a reasonable margin then set a targeted price which is affordable in the market. Price should be calculated after including all the overhead and service charges of each type to determine the cost of services or product. The supply chain is based on the material manufacturing, delivering to finished products and then to retailers from where customers pick it out for consumption. There may be other challenges to face like the customer finds a reliable source to get these product and trust is not easy to develop therefore spa business requires more efforts to retain the customers trust. Services provided to them should be trust worthy and transparent in order to keep they facilitate.

Ø  Place  of Mobile Spa Business

Location of business also have great influence on the performance of business. Every business requires to work at prime location so that it could be approached by the targeted customers. As concerned with mobile spa business, location is not fixed. It could be moved from one place to another easily as it is situated at a bus and bus could move in miles to approach the customers according to the need. The targeted areas could be selected in different ways which could be moved in the seconds to approach the customers. The positive point in mobile spa business is location of the business as it is more innovative and advance in respect of job placement. It fulfills the requirement of customers in most advanced way in serving them in the area like which are convenient area.  

Ø  Promotion of Mobile Spa Business

Every new business required some funds to spend on it to get recognized by the people living in the society so that they could get resilient in selling their product or services. Advertisement and promotion should be done by using demographics according to the mind set of customers which they want to see in a way that it could be approached by them easily. The business is used to get the promotion to develop the product in the market which is compulsory to use in the marketing strategy. There are many ways to promote the product such as TV, newspaper, radio, flex and digital marketing about your new business. Create pages on social media websites which are used by the people on daily basis so they could find you best to get served and contact with you. Promotion could be made by talking with different people as public believe more on people’s mouth therefore talk to them about your services and their benefits which could be valuable for them.  There should be maintenance of email page on which customer could send feedback which will help to improve the business services. It could be promoted in offices, colleges and universities as the targeted customers are mostly in that areas (W. Bacon, 1997)

Patch-3

3.      Human resource department of Mobile Spa Business

Success of every business is based on its human resource system. If there is strong and efficient human resource management the business will never get loss. Human resource is considered as a backbone of any business as all the responsibilities are performed by them therefore they represent the business performance that how it could be performing their services. In mobile spa business there should be competent and capable employees who will serve the people. The employees in spa business could be the skillful people who are going to entertain the customers such as skin, nails and hair services which only could be possible for the trained people. Human resource also includes management of the business which will deal the people with their skills and maintain the employees in a way that it could not be tempered by their any activity. There are different responsibilities of the management to work in the spa business such as; beauticians need to be more skillful in his/her work which is to be performed. Management of the business should be detain in the management of business from customer to supplier. Supplier also need to be manage in order to the inventory.

There must be specification of the HR department which could calculated as follows:

Employees	Timing in hrs.	Salaries in Rial	Experience in years	Age
Massager	8	250	2	22 to 25
Beautician	10	350	5	20 to 35
Driver	10	250	1	25 to 30
Admin	8	200	2	20 to 40

All the staff should be assigned by the manager with their specific responsibilities in a best manner which could be evaluate at the end of month.

Patch-4

4.      Supply chain management of Mobile Spa Business

In every business there is a proper chain which starts with the supply of raw material and ends with the product which is delivered to the customers. Supply chain management should be effective which is acceptable by the situation of the environment.

Other than the supply of material, customers are also expect from business to perform social responsibility from the cosmetic companies. These ads force to be fair with the customers which is used ethically and customers are treated fairly in the serving. There is no factor in the society which are not harmful for any member of the society.

The fund of the business is almost OMR 30,000 in which all the expenses should be covered. The raw material should be purchased by the supplier in economical price which could be covered by the business by selling the services to customer with profit margin. There is also need of skillful staff which are going to perform services. There is need of specialist of nails, hair and skin who should be competent in their skills. It is better that there are employees who could perform more than one function as multi tasker to save the cost (G. Bodeker & Cohen, 2008).

 In spa business, mostly products are deal in cosmetics which is most common example in the supply chain management. This drive the production of the business to fulfillment the requirement of the business. Trend could be change when the supply chain management is changed. To manage the supply chain of spa business there are many business which are faced by the business. Cosmetics and skin care products are most sensitive part of the business which is used in customer’s personal care and it varies in different season like winter to summer. The supply chain is based on the material manufacturing, delivering to finished products and then to retailers from where customers pick it out for consumption (R. Patin, Kanlayavattanakul, & Lourith, 2009).

There may be other challenges to face like the customer finds a reliable source to get these product and trust is not easy to develop therefore spa business requires more efforts to retain the customers trust. Services provided to them should be trust worthy and transparent in order to keep they facilitate. As the mobile spa business is based on movable location therefore I could be moved direct to the customer to provide the customers but it also have to deal with the supplier who are supplying the inventory which is to be used in the business.

Patch-5

5.      Conclusion & recommendations of Mobile Spa Business

The business of spa is based on cosmetic industry which is highly demanded by the people of the society to meet the requirement of personal care with the using product. As I analyzed the all circumstances which are related to the spa business I reached at the results that all the factors are helpful in developing the business of spa. As perspective of customer this is most convenient service for them as it is provided at doorstep with all the facilities in the one platform which is movable from one place to another. It also has a benefit about not having extra burden on the owner of rent as it is fixed on bus which only bears cost at once. The customers are most likely to deal with the products which are reliable and I think it is a reliable source to deal the customers. As concern with the business of spa, it is a need of new era that people are busy in their life and they could not get time to care themselves (A. Heyes, Beard, & Gehrels, 2017). In some cases there is no time to visit the spa or salon to get services which may be served with the new ideas of business such as providing these services by mobile spa. Cosmetics industry is famous in oman as people from this region are more concern with these beauty products. There are more opportunities in muscat for spa business especially in mobile spa. As the muscat is place where this industry is more likely to groom in this industry therefore business plan in this city is more likely to groom.  People are well-aware about their need to used products for their personal care which is best for them. To start this business I think it is highly profit margin activity therefore it may require more investment in the business so it should be invested in the business with more care. The mobile spa business is trending in this era where people are busy in their life and have no time to deal with these kind of work. As there are already develop industry of the beauty care therefore it is common that these beauty centers are at fixed place. Now with the new technology and innovative methods where everything is going to mobilize, these services are also provided on doorsteps. Mobile spa is mostly accepted by the people from last 1-2 years and people starts to rely on these services. These services are availed by the people as these are the most commonly used by the people and people also accept it on new form of serving through mobility. The mobile spa is based on double bus where it provide services of nails, hair, skin and all other services of spa availed by the people. I would prefer to start with a business which is affordable by the owner according to the requirement of the business and society which is adoptable in that recommended situation. The spa business is income generating business but mobile spa business is fulfilling the requirements of the innovative period which are more generating in the period. It should be started as mobile business which are highly recommendation of the business. The business of spa is based on cosmetic industry which is highly demanded by the people of the society to meet the requirement of personal care with the using product. As I analyzed the all circumstances which are related to the spa business I reached at the results that all the factors are helpful in developing the business of spa. As perspective of customer this is most convenient service for them as it is provided at doorstep with all the facilities in the one platform which is movable from one place to another. It also has a benefit about not having extra burden on the owner of rent as it is fixed on bus which only bears cost at once.

 Therefore I suggest that it is best business to take startup with the limited resources as all the needs of this business could be fulfilled with the limited resources and low investment (K. Thorsteinsdottir, 2005).

Learning assessment of Mobile Spa Business:

Ahmed said alharthy 1620243 of Mobile Spa Business:

In this assignment, I did the patch 1, and I learned how to take the establishment of any business. It helps me to make a business plan and implement the strategies which are compulsory to gain a competitive advantage in the market.

Abdulaziz alsaidi 1710532 of Mobile Spa Business

I did the patch 2 and learn how to promote a new product in the market and get customer attention. I also learned to set the price and allocate the resources to attain the suitability of the cost and price of the product. I have also learned to make a marketing mix plan for newly introduced products in the market.

Qais saif alhinai 1710022 of Mobile Spa Business

I did patch 3 in the assignment, which is about the human resource department of the new established business, which helps me to know about the HR department’s responsibilities and how management assigns the work to different workers with reasonable remunerations. It also helps me to learn about time management in the business.

Hamood salim alharthy 1620327 of Mobile Spa Business

I did patch 4 in this assignment, and it relates to the supply chain management of the business, which helps me to get familiarity with the principles which are used to connect with the supplier and the consumer who is end-user of the product.

Omar abdulaziz alamri1620445 of Mobile Spa Business

I did patch 5, which is about the conclusion and recommendations, and I suggest that how the new business could be improved in a further way and which activities could be beneficial for the profitability of the newly established business.

 REFERENCES of Mobile Spa Business

A. Heyes, Beard, C., & Gehrels, S. (2017). Can a luxury hotel compete without a spa facility?–Opinions from senior managers of London’s luxury hotels. Research in Hospitality Management,, 5(1), 93-97.

G. Bodeker, & Cohen, M. (2008). Understanding the global spa industry: Spa management.

H. Stewart, & Nelson, M. (2006). U.S. Patent Application No. 10/969,816.

J. McCarthy, & James, J. (2010). Become a spa owner. Washinghton, USA, FabJobInc.

K. Thorsteinsdottir. (2005). The state of the European hotel spa sector. Journal of Retail & Leisure Property, 4(3), 272-277.

P. A Wolman. (2005). Quantifying Net Income Attributable to Business Intangibles for a Hotel-Operated Full-Service Day Spa. Appraisal Journal,, 73(4).

R. Alt, & Zimmermann, H. D. (2001). Preface: introduction to special section–business models. Electronic markets,, 11(1), 3-9.

R. Patin, Kanlayavattanakul, M., & Lourith, N. (2009). Aromatherapy and essential oils in Thai spa business. Journal of Pharmaceutical Sciences,, 5(2), 160-166.

W. Bacon. (1997). The rise of the German and the demise of the English spa industry: A critical analysis of business success and failure. Leisure Studies, 16(3), 173-187.