Report on Chick-fil-A Fast food restaurant company

Introduction of Chick-fil-A Fast food restaurant company

Chick Fil is famous for its food in the US. Chick Fil has more than 2400 restaurants in the targeted market that offer a variety of food products to targeted customers. Chick Fil is currently working in around 47 states, including Washington and California. However, excluding this success-oriented supply chain, the company had some weaknesses and threats which can turn its fortune. In this present work, a SWOT analysis of Chick Fil is discussed in detail.

Problem statement of Chick-fil-A Fast food restaurant company

There are enormous studies that are particularly conducted on the importance of evidence of why the evidence is required in any organization. The problems of the OB can be predicted by using a particular solution for the evidence. Meanwhile, organizational behaviors are one of the most important task as well as the strategy in order to participate in the organization while working in the organization. The problems of the organization can be observed and determine by the behaviors of the employees as well as their commitment to the organization. This study is particularly conducted in order to measure and analyzed the problems related to the behavior of the organization by analyzing the various context of the employees.   

SWOT Analysis of Chick-fil-A Fast food restaurant company

Internal analysis of the business is presented as the strengths and weaknesses of the Chick Fil business. Internal factors linked with the weaknesses of the organization can be controlled by the managerial staff through the efficient use of resources and improved policies. While external environmental factor such as threats is difficult to control for the managerial staff; therefore, the best strategy to deal with threats is to produce remedial strategies and policies (Hooley, 2008).  

v  Strengths of Chick-fil-A Fast food restaurant company

Some strengths of Chick Fil (in waterloo) are experienced working staff, trained serving team, the taste of offered food items, quality of food items, and goodwill in the targeted market. Chick Fil has experienced managerial staff members who understand the requirements and needs of customers because of their previous experiences. Thus they can develop some amazing strategies to lead in the targeted market with the minimum risk factor. Even employees who work in the front line and serves customers at restaurants are trained and highly skilled. They are familiar with the tactics and manners to satisfy customers with their services. Another strength is the quality and taste of the offered products. Chick Fil offers delicious and mouthwatering food items that enforce customers to be a loyally and regular customer to Chick Fil (Chick-fil-a.com, 2019).         

v  Weaknesses of Chick-fil-A Fast food restaurant company

Two major weaknesses of Chick Fil are presented in the above table. According to the research, the company has a huge variety of food items, which makes the product portfolio highly diverse. A variety of food itself a good quality but in the competitive market, there is a need to have a special dish or food item for differentiation. Chick Fil should have a unique and signature food item to create differentiation and get more attraction to the company. Excluding this, Chick Fil is also having a weakness related to the poor waste control system. Waste of water, raw material, and even toiletries result in the increase of cost and reduction of profit margin which is not acceptable for the profitability of the Chick Fil business. 

v  Threats of Chick-fil-A Fast food restaurant company

Expanding market, the introduction of new entrants in the local market, changing requirements of society, changing economic conditions, and changing policies about taxes and trade are the key weaknesses of Chick Fil. New entrants increase competition and bring changes in the requirements of customers, which influences the business of other companies in the same market. While similar to this, changes in the policies of trade and taxes can bring changes in the business outcomes and operational strategies.  

v  Opportunities  of Chick-fil-A Fast food restaurant company

Increasing the population will increase the need for more restaurants. Moreover, the advancement of technology can be used to communicate, research, and interact with targeted customers to build equity and loyalty in the competitive market. Additionally, with a change in social trends now, people are visiting restaurants more than they were used to visit in the past. Such factors indicate an opportunity for the expansion of business in the future.

Evidence will support solution of Chick-fil-A Fast food restaurant company

The evidence is one of the most important elements and components that can be utilized to offer the appropriate answers to any problems. The evidence for anything or problem can be presented as spoken truth. It makes the arguments more trustworthy and authentic. As it will be discussing the association among the evidence and motivation, it can be said; the evidence can be presented as the existing employees and policies for the workers. The employees can easily be motivated while they observed and see something positive in their organization. If the employees consider the evidence as to their motivation perspective, they will start to pay attention to their work, and they will focus on their work. Due to which their job satisfaction level will also enhance.

The motivation levels of the employees can enhance their satisfaction level as well. Enhance an employee's motivation towards job responsibilities, and duties bring improvement in their business outcomes. There is a strong association between the employee’s motivation, absenteeism, and environment of the organization. The motivated employee’s always struggled to make the environment of their organization more peaceful. They are committed to doing good work in their organization. The motivation can also enhance the employee turnover in the organization due to when the level of the absenteeism can decrease as well.

Conclusion of Chick-fil-A Fast food restaurant company

The whole discussion presents the major weaknesses, strengths, opportunities, and threats for the business of Chick Fil in the targeted market. In this SWOT analysis, threats and opportunities are based on the external environmental analysis of the company. Increasing the population and advancement of technology are opportunities through which Chick Fil can overcome all threats.