Mobilising
Organisational Creativity and Innovation at National Bank of Oman
Introduction of Mobilising
Organisational Creativity and Innovation at National Bank of Oman
In the modern business world, the business
setting has become more competive than every before and only organizations can
survive and grow that can respond to the market trends with creativity and
innovativeness. Therefore, it becomes ultimately important for any organization
to encourage creativity and innovativeness to keep the organization on the
right track and to go with the flow (Anderson, Potočnik, &
Zhou, 2014).
Accoridng to the author, creativity can be
defined as “The generation of new ideas”. Therefore, the creativity can be
taken as introducing new ideas and throught. Following this, the innovatiness
is defined as “Innovativness is the
process of converting the creative ideas into to create something new in the
shape of invention. Therfore, the innocation can be called as invention.
Following this, the link between the creativity and innovativeness can be
defined as “Creativity is the starting
point whether it is associated with invention or opportunity spotting’ (Anderson, Potočnik, & Zhou, 2014).
The following research is focused on to
discuss the importance of the creativity and the innovativeness and its role in
the organizational success. Moreover, the following research will discuss that
how creativity and innovativeness could be encouraged among the people of the
National Bank of Oman.
Management in National Bank of
Oman
The National Bank of Oman is the largest
Bank in Oman and providing the facilities to the business people of Oman and
also other financial services in the country. NBO is the 1st public
bank in Oman and was established in 1973. In the starting, it was the local
bank and was providing its services at moderate rates, as the bank has grown up
and now facilitating the people with high rates in the Middle East. NBO has the
capital Of Omani Rials 110.8 million paid and Capital of 377.8 million regulatory
capitals. NBO has about sixty branches and 173 Automated Transaction Machines across
the country. It headquartered in Muscat and has its two international branches
Dubai and Abu Dhabi. National Bank of the Oman CEO name is Al Sayyid Wasif
Jamshid Al Said. He is leading the bank of Oman towards the heights of the
Success (Singh, 2015).
National Bank of Oman is offering many
services in accordance with the needs of the country and also to facilitate the
customers. With the conventional services of banking, it is providing many more
services beneficial to people of all ages. Beginning with its services, it
provides the young generation and the students with the Mustaqbali Accounts
that provide the youth to invest in finance and enjoy their business career. Al
Kanz accounts provide the investors to win more interest as compared to they invested.
Furthermore, the AL Maad accounts are for the parents that are want to invest
in the future of their children. Besides all these services, NBO is offering
savings accounts to national and international clients. That allows investing
as maximum as anyone wishes (Kolegija, 2018).
To remains successful the NBO has to
understand the importance of creativity and innovativness to sustain and grow
its business. Subsequently, following are some theories that could be used to
envourage innovativness;
Theories of Innoation of
Mobilising Organisational Creativity and Innovation at National Bank of Oman
Design thinking of Mobilising Organisational Creativity
and Innovation at National Bank of Oman
Design thinking is the most popular idea to
enhance the creativeness and innovation through the business. It makes
evolution in the way of business and improves the innovation of the organization
in the industry. It encourages the ideas of employees on the specific topic of
the organization. it enhances the abilities of the employees by providing the
opportunities (Leon, 2016).
To encourage the innovativeness the theory
that is most commonly used is the design thinking theory. The following figure
shows the process of design thinking;
The figure shows that the process of
innovativeness starts with empathize stage where the challenge is identified.
Following this, at the define stage; the problem that is causing by the issue
identified at the initial stage is clearly defined. At the third stage of
ideate, the potential solutions are discussed through the process of
brainstorming. At the stage of prototype the possibly best solution is selected
to be implemented. At the test sage the selected solution is tested by applying
it at small scale (Malatesta, 2014).
System Theory of Mobilising Organisational Creativity and
Innovation at National Bank of Oman
System theory for the management is based
on the decisions taken in accordance with that of the system that is currently within
the company or the organization, the system based upon the process, activities,
outputs and outcomes. These systems are based upon the reviews and the feedback
of the clients and the customers of the bank Oman (Morgeson, 2015). Through adopting this
system, the Oman bank is growing faster their systems and the process of the
business. They highly depend upon the reviews and the feedback of the clients. Adopting
this system theory, the National Bank of Oman has started the new accounts and
the many other services to accomplish the needs of the clients and to attain a
higher status in the competition world.
Process of Innovation of Mobilising Organisational
Creativity and Innovation at National Bank of Oman
The process of innovation starts with the
recognition of the opportunity and this opportunity can be accessed by
understanding the market needs. as it can be seen in the following image that in
the process of the innocation the business idea based on the customer need.
Following this, on the base of the customer need, the business comes up with
the idea that fulfils the need of the its customers (Kolegija, 2018).
The innovation model of Mobilising Organisational
Creativity and Innovation at National Bank of Oman
The above iamges shows that innovation
starts witht th recognising of the opportunities and following this, it is
based on the find the resources that could be used to responde the demand and
market need. Subsequently, the following process is to combine the resoruces in
a way to develop the venture and at the final stage, the developed venture is
used to create value for its customers (Anderson, Potočnik, & Zhou, 2014).
Plan to promote Creativity and
Innovation of Mobilising Organisational Creativity and Innovation at National
Bank of Oman
The National Bank of Oman is providing the
new innovation and creativity to the clients and the young generation of Oman.
For this they should act upon this plan:
Explain non-formal learning to employees of Mobilising
Organisational Creativity and Innovation at National Bank of Oman
It has been seen that the formal education
system is not enough to develop the interpersonal skills and professional
development skills for the employee. The course base study just provide the
knowledge that is not sufficient for the human workforce. Due to globalization,
the competition within the same strategic group of industries is increasing. Human
capital needs skills, hybrid skills and integrated skills (Stokes, Wilson, &
Wilson, 2010).
The non-formal education system pave the way of the youth that comes straight
from the formal school. It helps to develop the career of the newcomer as well
as increase the productivity of the organization. The significance of
non-formal education is very impactful in the R&D department of the
organization. many studies show that the non-formal education facilitates career
opportunities and increase the performance, national bank of Oman believe in
the non-formal education of the employees and provide the opportunities for
employees to learn non-formal education (Stokes, Wilson, &
Wilson, 2010).
Enhance the ability of employees of Mobilising
Organisational Creativity and Innovation at National Bank of Oman
Change is the continuous process for the
improvement and the survival of the organization, change is always resisted by
the previous employees but it helps to increase the performance of the
organization, therefore, T&D or on-the-job training programs, facilitates
in enhancing the skills of the senior employees. NBO realize the significance
of the T&D programs and implement them and provide opportunities to enhance
the skills of the employees according to the new technological system. It
creates innovation in the system and improves the performance for both side’s
employees and organizations. It helps the retention rate of the employees in
the organization (Kolegija, 2018).
Develop A strong focus on Entrepreneurship of Mobilising
Organisational Creativity and Innovation at National Bank of Oman
Entrepreneurship plays a vital role to
increase the economic condition of the country as well as improve the living
standard of the community by innovating the new things. Entrepreneurship is the
backbone of the economy. NBO is encouraging the newcomers in the field of
entrepreneurship by giving the loans and provide opportunities for youth (Kolegija, 2018).
Improving the partnership and innovations of Mobilising
Organisational Creativity and Innovation at National Bank of Oman
The next step is to develop and combining
the world’s other largest companies in the partnership and enhance the services
and the products. They should make services with the collaborations of the
other world's largest companies. National Bank of Oman should provide the system
of the online buying offers to the other companies. (Anderson, Potočnik, &
Zhou, 2014)
Extending systems as demand of
Mobilising Organisational Creativity and Innovation at National Bank of Oman
The whole system of the bank is very
limited and not in the boarder concept. Due to this issue, the bank of Oman
should make changes and the extension in systems of the services. They should integrate
their systems according to the demands of the modern world. They should adopt
the ERP system to facilitate the customer of the national and international
boundaries (Malatesta, 2014).
Conclusion of Mobilising
Organisational Creativity and Innovation at National Bank of Oman
The National Bank of Oman is the first,
oldest and largest bank of Oman and is providing its services to the clients at
higher rates. Their management and the leadership is the best throughout the
business ad the process, they are working at the very high and appreciable stages.
However, to sustain theory business and to grow, they need to respond the
market demands through creative and innovative ideas. Subsequently, the creative
and innovative idea should be encouraged among the employees. In the above research, it is found that NBO
leadership can encourage creativity and innovativness among its employees by
utilising various innovation theories such as desing thinking, system theory
and innovation process and models as these theories are based on well-organized
plan that would be helpful in encouraging innovation and creativity.
Referneces of Mobilising
Organisational Creativity and Innovation at National Bank of Oman
Anderson, N., Potočnik, K., &
Zhou, J. (2014). Innovation and Creativity in Organizations: A
State-of-the-Science Review, Prospective Commentary, and Guiding Framework. Journal
of management, 40(05), 1297-1333.
Kolegija, V. (2018). Creativity and
Business Innovations. Retrieved Nov 2019, from
https://vbn.aau.dk/ws/portalfiles/portal/265930655/Creativity_and_Business_Innovations.pdf
Leon, C. (2016). Open Design and
Innovation: facilitating creativity in everyone. . Roultedge.
Malatesta, D. a. (2014). Lessons from
resource dependence theory for contemporary public and nonprofit management. Public
Administration Review, 1(74), 14-25.
Morgeson, F. P. (2015). Event system
theory: An event-oriented approach to the organizational sciences. Academy
of Management Review, 40(4), 515-537.
Singh, D. a. (2015). Technical efficiency
and its determinants: An empirical study on banking sector of Oman. Problems
and Perspectives in Management, 13(1), 168-175.
Stokes, Wilson, N., & Wilson, N. (2010).
Small business management and entrepreneurship. Cengage Learning EMEA.