What are the major
feasible alternatives strategies available to the corporation?
Strategic alternatives are the rules and regulations
which are set by the business to develop the business towards a new direction for
which the material resources are being applied to generate the revenue in the
business. The ultimate purpose of the alternative strategies is to get the
goals of the business so that it could work in the market with more efficiency
to increase the net worth of the corporation. Corporations are most likely to
adopt the strategies when there is situation of struggle, and they are co9ncern
to new methodology to get the profit and to avoid bankruptcy. There are
different examples of strategic alternatives, such as concentration,
diversification, stability, sales, and liquidation (Parsons., 2009). There are different objectives to
implement alternative strategies such as to develop the operating system of a
particular corporation and such as:
·
To build up a
working framework that would be perfect with Microsoft's working framework.
·
To additionally
build up the item, so it is better than that of the greater part of the
contenders. To diminish the expense of Treo with the goal that it can contend
based on cost. To rely upon collusions so that Treo is bought as tie-up items
with PCs or with other specialized gadgets like the upper-end phones.
·
To reposition Treo
with the goal that it is seen as an alluring extra to PCs instead of a
specialized gadget.
·
To concentrate on
institutional buys by advertising Treo legitimately to enormous organizations
and associations and target it as a gadget for improving authoritative
correspondence.
The comprehensive concept of the strategies is
implemented for any corporation to get the desired results and to attain the
different objectives which are discussed above. Therefore the objectives are
discussed in the formulation of the strategies. Policies are commonly adopted
measures of the managers to deal with the issues of the organizations. The key
goal of the strategic goal is to establish a plan to achieve these ultimate
goals. Strategic alternatives are recognized in a way to develop the strategies
to get the competitive advantages to sustain the position of the corporation in
the market. The corporations have different four levels of alternative
strategies such as:
1.
Corporate level strategy:
It is a corporate level strategy that is used to
formulate and regulate the policies by the top-level management in the company.
These are the strategies that explain about the direction set by the management
for the company. These strategies define the long terms objectives of the
company. The corporate-level strategies are a set of alternatives that are
selected by the management to manage the operations of the company in market.
2.
Business level strategy:
Business level strategies are based on the concept of
which business of the company is being processed. These strategies are used to compose
the strength of the company. Business strategy is most likely to focus on
product development, innovation, and diversification of the products. It is
concerned with the improvement of the business to get competitive advantage in
the market.
3.
Functional level strategy:
These are the strategies that are adopted by the
departmental functions of the business therefore it could relate to the
production strategy of the company. It is formulated in manufacturing
department to get the ultimate objectives of manufacturing of the business. There
may be marketing strategy, advertisement strategies and financial strategies to
support the business level strategy of the company.
4.
Operational level strategy:
These are the strategies that are developed to operate
the strategies in the company according to the territory region.
As a rule, the working chiefs/field-level
administrators build up a working methodology to accomplish prompt targets. In
huge associations, the working supervisors regularly take help from the
mid-level administrators while building up the working technique. In certain
organizations, directors "build up a working methodology for each
arrangement of yearly destinations in the offices or divisions.
It is concluded that organizations today contend in an
assortment of enterprises and markets. So, as they create business-level
techniques for every industry or market, they additionally build up a general
system that characterizes the blend of ventures and markets that are important
to the firm. These levels give organizations a rich blend of vital other
options.
Recommended
strategies
Any business which is being engaged with the different
business strategies is suggested to adopt corporate-level strategies as these
are the strategies that explain the direction set by the management for the
company. These strategies define the long terms objectives of the company. The
corporate-level strategies are a set of alternatives that are selected by the
management to manage the operations of the company in market. It would be
beneficial for the business to get competitive advantage in the market (Sergio Picazo-Vela, Gutiérrez-Martínez, &
Luna-Reyes, 2012).
Impact of
recommended strategies
By adopting these strategies, the company will be able
to get increase in the performance of the company, and it will be helpful to
get reflection of the business, which shows that how the strategies are being
worked in the company with the help of corporate-level strategies in the
business. There is also helpful to determine the profitability ratio of the
business. These are impacting the company's performance in positive way (Fredrickson., 1983).
References of Strategic
Alternatives and Recommendations
Fredrickson., J. W. (1983).
"Strategic process research: Questions and recommendations.". Academy
of Management Review, 8(4), 565-575.
Parsons.,
C. (2009). Strategic Alternatives to Exclusion from School. London:
Trentham Books Ltd. Westview House 734 London Road, Oakhill, Stoke-on-Trent,
Staffordshire, ST4 5NP, UK,
Sergio
Picazo-Vela, Gutiérrez-Martínez, I., & Luna-Reyes, L. F. (2012).
"Understanding risks, benefits, and strategic alternatives of social media
applications in the public sector.". Government information quarterly,
29(4), 504-511