Along with the growth of globalization, technology plays an important role for every single business to be survived in the market industry. The market of e-Commerce business is something that has been attracting many business persons in these modern days. There are many companies have switched and referred to run the business in the e-Commerce platform, with the fact that there are many benefits offered by this platform. At this point, there is an essential thing to be noted by the e-Commerce players, which is; e-Commerce platform definitely required the company or organization to implement the latest and suitable technologies to build and operate a successful e-Commerce platform. The technologies that required for the organization to have in order to build and operate a successful e-Commerce business platform are such as:

·         Web Servers of the technologies required for an e-commerce system

These are the networked computers that have the capability to connect with the organization’s HTTP. The Web Servers will deliver commands, receive all the responses, and then provide valuable data for the organization.

·         Browser of the technologies required for an e-commerce system

A Web Browser could be described as a software application that utilized to assign, receive, and also display the entire content from the Web Servers. The most popular browsers are included Google Chrome, Mozilla Firefox, Internet Explorer, etc.

·         Server Software of the technologies required for an e-commerce system

The web server software has the capability to manage, as well as interacts with the components of the server’s hardware, with a purpose to process all the requests efficiently.

·         Web Authoring Tools of the technologies required for an e-commerce system

Web Authoring tool defined as a programming bit that has been designed to use this tool through a web designer or to change the content of the web. The process of the word for the significant content of HTML, (for example, Notebook++) to substantially more complicated representative and creating instruments and substance the board frameworks through worked in buildings, gadgets of troubleshooting as well as synchronized determination highpoints. Famous web writing software design devices integrate Visual Studio of Microsoft, Adobe software for Dreamweaver and Aptian Atelier. These instruments sanction the web engineers to develop and  create as well as to  test the applications of web and other different applications  have worked in devices that take into the modest explanation of the organization of records on the servers of Web (Sreedhar, 2018).

1.      Explain the impact of introducing an e-commerce system on an organization?

There are some benefits as the impact of introducing an e-commerce system on the organization such as:

·         Worldwide Marketplace

The online business also provides the various advantage of products that would be reachable for customers from place to place in the world. Online business has been expanded to enhance the numbers of customers that can easily access the business all around the world. Moreover, the income can also be increased if the number of consumers will also expand. The business can also be increased if the customer buys the products in a large amount.  Increased in the business, will gain extra challenge from diverse organizations

·         Trading can be done 24/7

Trading on the web suggests that there is no staff can be needed to operate the operational workshop, as well as interactions, can be done on every occasion. No employees were needed to deals with the requests along with conversations and these interlinks can be done in a natural way.

·         Mainly represents low expenses

Arranging up shopping through the online system did not need much expense to start with it, but this will also be compared with the custom store as well. Setting up a conventional store includes purchasing or leasing a spot or area, acquiring stock, employing employees and paying off all of the utility expenses.

·         Valuing openings

In this paragraph, the most important part can be included which describes the contrast value between online stores and custom stores. Online discounts along with costs theses discounts will help and motivate the customer to buy such merchandise from an online store. The low price product of the shop will lead the store toward profit and make famous as well, despite this leasing the space for shop and services charges would also be proved helpful. Shopping through online system set aside it is the part of the business to receives the payment in cash only and giving it to clients by bringing down their costs.

·         Liquid evaluating

Online stores can similarly triumph melted assessing which is that can lead the store toward increased and decreased in the cost’s conditions. The increment in the costs was rapidly increased and decreased in the customary stores. When a specific product has been starting sold rapidly this thing can be attained in the form Sof progressive cost as well as the interest for this thing would also be increased. This could make benefit the business. In the other mode, it is described that if a product was not sold at its required  cost, then this situation will lead the store toward loss and then the owner of the store has to make sure about the products and sold them with appropriate prices (Qin, 2010).

2.      Identify and provide a detailed description of how an organization can promote their business using e-Commerce.

An organization could promote their business using e-Commerce due to the fact that the e-Commerce platform has the capabilities to make an organization:

·         Remaining Competitive

As indicated by the Industrialist, most of the persons were adopting this profession as their business, as on the other side online shopping system get so popular that one may easily find their customers. It is necessary for the online shopping store to create something innovative to attract the customer toward them, it will increase the amount of profit up to 50 to 70% among the markets related to the socioeconomic state.  The particularly e-Commerce business has been manufactured through the course also including the effort of a couple of years with an increased in the income of 700 billion dollars. It depends upon the word wide retailers who make up the profit with the percentage of 18% and these deals can be predicted to hit the deals with the scarcely years (Digitalmarketinginstitute.com, 2019).

·         Presented world widely

It can be implicated that physical arrangements were restricted through distinct areas, and depend upon the organization’s product or service, and it is necessary for the income. However, regardless of whether the organization feels that it is necessary for the business to have the growing rates globally could enable the organization to endeavour into innovative aspects of the professional.

·         Bringing down Costs

Due to the fact that web-based business or known as e-Commerce will, in universal, and these physical arrangements can be transferred through ow cost, adding an online segment to the organization’s current business shouldn't be a high-hazard venture and truth be told, by and large, it is necessary for the shopkeeper to take a proper decision to avoid the opening façade of customers as well as through this technique one may not lose much cash through this system.

·         Diverse Traffic Streams

Building up an online nearness can assist the organization with understanding the market better so that the organization can offer them novel and inventive items just as advance the organization’s on-the-ground store.

This is due to the site improvement on the webpage which is quite vital and advanced advertising procedures can be colossal with regards to clients look into and focusing on the organization’s marketing strategies, whether online or offline.

·         Effectively Scale and Grow

One main advantage of maintaining an e-commerce business is that the organization can undoubtedly streamline and scale the spending limit as per every single other part of the business, and it's not very hard proportional to the business from the client base extend and develop.

·         It will provide an excellent customer experience.

Moreover, it is customized that making web-based online store. It is necessary for the owner to provide the smooth and well equipped for the usage of their customers. Not exclusively does a client did not have the option to leave the discounts opportunity at their homes, yet they likewise get the chance to keep away from traffic. At this point when a market is arranged precisely, the straightforwardness of observing, inspecting, and intreating can be done without any extra flexibility in the transference of money. This is very obvious for the situation if unique highlights, such as , live talks that there were some steps can be presented to response the client for 24/7, an accomplishment which is turning out to be increasingly reasonable in the event that the organization think about abroad redistributing or chatbots (Costa, 2003).

3.      Explain the solutions to the potential risks to an organization of using e-Commerce.

Based on a report by Statista, in the year of 2015, retail e-commerce sales have reached the number to $342.96 billion, and throughout 2019 they are anticipated to go beyond $600 billion. In fact, e-commerce retail might be able to create around $100 billion by 2019, only in the United States (Statista.com, 2019). For this reason, with these great figures, the controls along with the potential of e-commerce are obvious. On the other hand, this fact does not mean that all e-commerce companies are generating money every time. Instead, there are a number of challenges that standing in the line as barriers for the companies, whether they are big or small. Growing an e-commerce business is not an easy task to do. Instead, the organization needs to take huge care over the whole thing, right from website maintenance all the way through to the customer service.

Here are some potential risks to an organization using an e-Commerce, along with the solutions:

·         A nonappearance of online personality confirmation

At the point when a guest goes to the organization’s e-Commerce site and joins, the entryway is ignorant of the client, bar the data they entered. Regardless of whether the client data is certified or not stays sketchy. Cash-on-Delivery (COD) buys utilizing invalid or telephone numbers or addresses can prompt colossal income misfortunes.

The solution: By finding a way to check the client's data.

·         Conveying an omnichannel client experience

In this day and age, clients can connect through any number of touch-focuses. They might visit the organization’s website, contact the organization’s specialist, leave a message on the organization’s web-based social networking page, shop from the store or get in touch with the organization through live talk or an informing stage.

The solution: Try to furnish the organization’s team with the correct innovation. Cutting-edge, visual commitment instruments empower the organization to serve clients throughout touchpoints, channels, as well as adventures, and of course, distinguish the key channels.

·         Contender Analysis

Within a competitive situation, the other competitors will offer indistinguishable products or services offered by the organization. Except if the organization will have a methodology to separates itself, it will be hard to endure.

The solution: Lead careful examination into contenders. Spot accentuation on building up a technique empowering the organization to sparkle more brilliant than the rivals. Utilize web-based life stages and online journals for advancing products. Put resources into special ideas to help make more web nearness, and in this way, more clients.

4.      Provide a detailed description of the risks, as well as two preventative methods for each outlined risk.

·         Online Security

The organizations that are using eCommerce system, they always have to consider online security risks because the online security is a set of protocols which guide every eCommerce transaction safely. There can be some vulnerable risks occurred in eCommerce like phishing, data errors, the fraud of credit card, unprotected online service for customers as well as hacking.

Solution – organizations should have to implement multilayered security to prevent security attacks and fraud of credit card or other mentioned risks. They should have to monitor all transactions form placing an order to delivery. Furthermore, they have to get strong passwords to form their customers plus they must have the certification of SSL (Geers, 2011).

·         Intellectual property

Some copyright issues may be occurred for the eCommerce website of the organization due to other competitors, which can create an interruption in online business.

Solution – the company must have a register eCommerce website and must have to declare it is the intellectual property (Wipo.int, 2019).

·         Product warehouse & Logistics

Sometimes, the company may face the issue in which the company has no more stock for selling but the demand arises as well as customers are also placing orders on the website. On the other side, they may also face some delivering issues in the sense of lack of delivery staff or due to any reason.

Solution – the company must have to manage the stock on a daily basis as well as the website must be intelligent that if the stock remains less then it should notify the company stock, management team. For delivering, the organization should have to implement its barcodes and QR codes on every product plus they have to provide a product tracking facility to every customer (Smartinsights.com, 2018).

5.      Review and explain the different regulations that govern e-Commerce websites?

Mandatory elements for eCommerce website

In the light of European legislation on e-commerce regulations, the website should have to some important aspects such as the pre-contractual information, post-contractual information, withdrawal period, protection of the data as well as the use of cookies of user’s browsers.

Post Contractual information of the technologies required for an e-commerce system

It is all about the necessary information which must be provided to the user or the customers as well as should have to discuss with government officials such as the website have to provide information on products which should be clear (Blythe, 2012).

Post contractual information of the technologies required for an e-commerce system

The eCommerce website must have to confirm all purchased within 24 hours through notifying clients and such kind of notifications will be delivered to the client electronically during contractual procedures.

Withdrawal period of the technologies required for an e-commerce system

The consumers can use their right to withdraw from the contract within 14 days under the directive of consumer rights.

Data Protection of the technologies required for an e-commerce system

Every user’s data will be stored in databases. The regulation is providing surety that the website will protect their personal information (Blythe, 2012).

Taxes of the technologies required for an e-commerce system

 Every estate and country have a different kind of standards for applying taxes on online business. The company should have to pay the taxes region wise. For instance, they have to pay VAT tax for non-essential things in Britain.

TASK 2:

1.      Critically evaluated the e-Commerce strategy.

The e-Commerce business focuses on some significant things such as Trust and loyalty, accessibility and awareness, quality and benefits, as well as security and privacy. These are the entities of e-commerce business which makes the business trustworthy as well as people like to purchase goods by using the website. In the strategy of eCommerce website, it provides easy access to products for very user and customer as well as give them awareness to have the services with the high quality along with multiple benefits. It also provides data security and makes the information private of every user of this website to build the strong trust that the company is loyal to the customers.

2.      Provide a comprehensive comparison of the benefits and drawbacks to an organization?

Etsy benefits

There are some benefits to Etsy.

·         It has a large targeted base of the customers. It has more than 40 million active customers who like to have its products.

·         The organization has a very strong and community which is very effective to bring a large number of sales because the company has its teams as well as forums which make the sense of family among sellers.

Drawbacks of the technologies required for an e-commerce system

·         The hardest thing is that the bank (PayPal) charges processing fees at every.

·         It has no ability to for the personalization or customization of your shop because there is a limit on every user as well as they are bound to customize in the limited listings (Malinak, 2012).

References of the technologies required for an e-commerce system