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Marketing Plan- One Block at A Time

Category: Marketing Paper Type: Research Paper Writing Reference: APA Words: 757

Product/ Services of One Block at A Time

   One Block at A Time offers quality construction projects. It has provided some high quality projects for the clients based on different large-scale project needs.

The products and services that are offered by One Block At A Time Construction Company include the facilities of cabinetry, excavation, carpentry, planning, masonry, construction management, the concrete services, material building etc. Other services also include metal buildings, repairs, machine basis.

Some of the important projects, which the Company has offered for its customers, include:

-          PRIVATE CONSTRUCTION PROJECTS

-          STATE CONSTRUCTION PROJECTS

-          FEDERAL CONSTRUCTION PROJECTS

-          Make Effective Marketing Your Priority

 

Market of One Block at A Time

   The prospective customers for the construction company includes providing a whole new form of construction industry and providing customers with the large-scale construction projects which are completely transformative in nature by shifting from the local form of content program to the overall long term of economic development. The market is large as it includes large-scale products, which include buildings, offices and large-scale construction projects.

Our customers work in all areas of the Construction Industry, in the UK and worldwide.

One Block At A Time Construction Company has various customers in the market, however, the customers who are willing to buy the products and services from the company are architects, civil engineers, housebuilders, the consulting engineer as well as the main contractors. Moreover, other customers include the specialist subcontractors and people in the highway maintenance etc.

 

Industry

The external factors to be looked into account are the government policies for business. As the company works for international projects in other countries as well so the construction and project policies working in other countries are also to be kept into account. The potential growth industry is based on the requirement of quality construction projects in the USA. The construction of Transit services and highways are the potential key milestones and ideals for the company. The economic trends of construction industry include the changes in other countries and local country’s policies as well as looking at the changes in infrastructure and technology needs by the countries. The technology changes like machinery and equipment used for construction could impact the industry because the rising cost of equipment etc. could impact the construction of highways and other infrastructure by the Company. There is a need to look at the changes in construction equipment and procedures to make sure that it remains updated and competitive in the market.

In the competitive market; the One Block At A Time Construction Company is focused as the service company, however, for the effectiveness in the industry, the company need to get the license that is bonded and insured so that there could be legal and proper work. The company needs to get the business licenses and permits so that with the business license and specific licenses there could be effective in the operations include electrical, plumbing, gas fitting etc. in order to operate construction trades legally example surety bonds can be useful in the construction businesses.

Growth potential of One Block at A Time

There are good opportunities that are for the construction industry; as it is anticipated that from the year 2018 to 2023; there will be increase of $10.5 trillion by 2023, however, there is the conjecture to develop at a CAGR of 4.2% (Prnewswire.com, 2018).

Weather effects on One Block at A Time

It is analyzed that weather is a big milestone in the construction industry; however, in the construction industry, there can be dangerous situations as well as the high levels of risk example weather conditions cannot be supportive sometimes example include snowfall or storms or rain etc. (Cmicglobal.com, 2017).

Investment needs for One Block at A Time

There are the investment needs in the industry, however, the industry needs new recruits and there is the need to increase in apprenticeship uptake because there are skill shortages. It is known that recruitment need to be concerned as a priority and there is the need to focus on the awareness campaigns as well as the proactive recruitment (Potensis.com, 2018).

References of One Block at A Time

Cmicglobal.com. (2017). Extreme Weather & the Construction Industry. Retrieved from https://cmicglobal.com/resources/extreme-weather-the-construction-industry/

Construction World. (n.d.). The Top 10 Construction Technology Trends to Watch for in 2018. Retrieved from Construction World: http://www.constructionworld.org/top-10-construction-technology-trends-2018/

Potensis.com. (2018). WHY THE CONSTRUCTION INDUSTRY NEEDS TO INVEST IN APPRENTICESHIPS. Retrieved from https://www.potensis.com/insights/why-the-construction-industry-needs-to-invest-in-apprenticeships/

Prnewswire.com. (2018). Growth Opportunities for the Global Construction Industry 2018-2023 - A Potential $10.5 Trillion Market. Retrieved from https://www.prnewswire.com/news-releases/growth-opportunities-for-the-global-construction-industry-2018-2023---a-potential-105-trillion-market-300578103.html

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