Ever since huge firms emerged to become a
prevalent phenomenon in our society and economy, researchers and professionals
have tried conceptualize the optimal culture. Seminal twentieth centuries
attempted to determine different kinds of cultures and structures that firms
were using. These studies seemed to ensure that under X circumstances and
conditions, establishing a culture like Y would be capable of leading to superior
performance and efficiency. However, in the 21st century, numerous
contingencies being faced by companies make such type of proposition impossible
to be sustained: more knowledgeable and sophisticated customers, shorter
life-cycles of products, disruptive technologies, and international competition
are just some factors that companies deal with at present. Add to this is the
fact that key processes like innovations are taking place across the boundaries
of organizations, with organizations seemingly aggregating input form the
myriad contributors through international networks of communication (Suddaby & Foster, 2017).
At
present, not only the structure, priorities, but even cultures have changed
within organizations. The set of beliefs and values of both leaders and
management have changed. With the beginning of 20th century,
organizations started to focus more on workers and their part in organizational
performance and success. This new found interest led to studies and detailed
researches on how the satisfaction of employees contributes to the overall
efficiency of a company. A new aspect was the role of a leader in the
establishment of a culture that values its workers and involves them in
different processes. And then came all the leadership styles which explained
the approach of a leader towards his resources. Therefore, it can be said that
today, leaders focus more on the utilization of workforce to achieve the goals
of company while focusing on the requirements of customers (Alvesson & Sveningsson, 2015).
There
are several barriers that exist within organizations which prevent the
establishment of a productive culture. The very first barrier is the strict
policies of a company which serve to restrict the innovation and creativity of
employees. A successful organization is the one which perceives its workers
more as humans rather than as machines. However, when there are too many rules
in the company, workers are not able to grow properly and it becomes a major
obstacle to the establishment of an employee-oriented flexible culture. The
second obstacle is the unwillingness of senior managers and other authorities
to adjust to the change of new culture. They have some traditional sets of
beliefs which they continue to stick to and it causes them to not be able to
fully adjust to the new culture (Alvesson, 2012).
These
barriers can be overcome if the leader adopts a leadership style which is not
only authoritative but also flexible and focuses more on different functions
and processes of workers. When the leader is holding employees important
together with their development then it allows him to change some of the rules
which are hindering the development of skills of workers. In addition, when the
leader is more communicative and approachable, it will allow the employees to
be more direct with their ideas and innovations which can be quite useful for
the company. This way, the leader can make the best use of workforce for
achieving organizational objectives and ensuring that employees are also living
their lives. If workers are satisfied then they will be engaged in their work.
Meanwhile, the issue of senior management can be resolved with the creation of
an open environment in which anyone can communicate. This way, ideas will be
direct and problems will be easily identified (Zheng, et al., 2010).
Overall,
in the future, culture will continue to play an important role in shaping not
only organizations but also leaders. Actually, a more intuitive and flexible
yet high performance working culture can only be established if the leader of the
company chooses the right approach. That is why, it can be said that for such a
culture to be effective, the leader has to change himself first while the
benefits of an effective organizational culture cannot be denied. For instance,
it allows an organization to achieve not only its short-term but also long-term
goals while retaining workers and increasing revenues. Though an inefficient
culture is capable of doing the opposite as well.
References of Culture in Organizations and Leadership
Alvesson, M., 2012. Understanding organizational
culture. s.l.:Sage.
Alvesson,
M. & Sveningsson, S., 2015. Changing organizational culture: Cultural
change work in progress.. s.l.:Routledge.
Suddaby,
R. & Foster, W. M., 2017. History and organizational change. pp. 19-38.
Zheng,
W., Yang, B. & McLean, G. N., 2010. Linking organizational culture,
structure, strategy, and organizational effectiveness: Mediating role of
knowledge management. Journal of Business research , 63(7), pp. 763-771.