Assignment on Industry Analysis of Marina Bay Sands Hotel

Marina bay sands is a five-star inn that provides excellent leisure facilities, offers, fashionable architecture in Singapore. The industry analysis report highlights the overall history of the company, hotel description, services, offers, basic formation, and other factors that induce impact on the growth. The strategies induce significant impact on the market capitalization over the time for instance in 2007 the value of $49 billion with $140 per share was nearly $2 billion in 2008 (Kawashima & Lee, 2018). The analysis demonstrates that exterior influences of industry care factors of the current position in the organization. the market analysis defines that Marina is making more business due to strategic location in Singapore and it is considered as one of the largest customer bases. The organization has more potency and can avail more opportunities as compared to limitations and threats. The company has a vital concept and root for the successful service launch with the greater market performance (Kawashima & Lee, 2018).

 The novel approach enables the greater gain profit incorporation and satisfies the customer desires. The marketing strategies in the business produce more working targets in the marketing unit. The strategic analysis of marketing plan represents the outcome related to the strategy development, shaping, and setting objectives. The ownership estimation is increased 90% with the increasing net revenues and functionality of services to the customers. It has more time to experienced financial crunches and anomalies. However, the long-term financial performance analysis of the hotel shows that it has been going through the fledge operations just in recent times (Kawashima & Lee, 2018). 

Industry and market analysis of port ionized instant coffee (Nespresso coffee capsule)

Nespresso Coffee Capsule focuses on the coffee pods market in the United Kingdom and it is considered as the global coffee market. The recent statistics show that the company gain 56 million euros as the market value that is double than the previous 6 years (Sideshare. net, 2014). The growth rate in the coffee market was higher. The recent market overview predicts a 7.1% increase in the forecast period (2019-2024). The market is highly driven by the increasing acceptance in the customers. Nespresso Coffee Capsule is offering coffee pods that are more compatible with popular machines such as Nespresso and the trend got more attraction due to higher serving capability. The Port ionized instant coffee is provided to the customers and withstand the pressure of the coffee machines and requires brewing the product as well (Globenewswire. com, 2020). The market trends show a higher demand for coffee pods and capsules, especially in the online retail channels. The online sales are increased with the e-grocery retailers and play the role as e-commerce operators. The online retailing segment and have higher value share approaches that increased 27% with the single coffee market. The coffee business is getting more expansion with the collection of different single serve methods and other products that are offered at the premium flavour for good marketing (Globenewswire. com, 2020).

References of Industry Analysis of Marina Bay Sands Hotel

Globenewswire. com. (2020). Market Overview The coffee pods and capsules market is predicted to record a CAGR of 7. 1%, during the forecast period (2019 - 2024). The market is highly driven by increasing usage of single-serve coffee in households, especially in North American and Eu. Retrieved from www.globenewswire.com: https://www.globenewswire.com/news-release/2020/02/24/1989422/0/en/Global-Coffee-Pods-and-Capsules-Market-Growth-Trends-and-Forecast-2019-2024.html

Kawashima, N., & Lee, H.-K. (2018). Asian Cultural Flows: Cultural Policies, Creative Industries, and Media Consumers. Springer .

Sideshare. net. (2014). Nespresso Analysis. Retrieved from www.slideshare.net: https://www.slideshare.net/elizabethparsina/nespresso-analysis