Introduction of Analyzing Hofstede Cultural Dimensions and French &
Raven’s Five Bases of Power
The use of force in change programs in any organization is
presented on the basis of five perspectives on power dynamics and relationships
with models of organizational change. This approach is already oriented towards
the agent's fully used authority and reality (Boonstra & Gravenhorst,
1998). This tradition has its roots in a scientific tradition that has explored
the foundations of power. However, if you look at it from the perspective,
organizations must, therefore, demand senior management and change their change
options. According to Hofstede's theory of cultural dimensions, Singapore has a
much larger distance indicator as compared to various other countries.
Therefore; the use of force in organizational change programs will be more
effective in strategic Australia than in Singapore. This paper provides an
overview of managing organizational change with the analysis of change and its
relevant powers (Steenkamp, Hofstede and Wedel, 1999).
The paper begins with a comparison of Singapore and
Australia, based on Hofstede's cultural dimension. Hofstede's theory of
cultural dimensions represents the framework for intercultural communication.
The theory describes the influence of society's culture on the value of members
and presents how factors are related to the behavior of values with a structure
based on factor analysis. There is debate about how national culture affects
the power of French and French crows. According to French and Raven, energy has
taken on five distinct forms. They call these forms a five-power base, which
includes legal, special, cumbersome, profitable and expert. When organizational
changes occur in Singapore and Australia, the effectiveness of electricity use
in change programs is discussed in the report (Hofstede, 2011).
a) Hofstede Model of Cultural Dimension
According to Leo,
Russell-Bennett, & Cierpicki (2015), the cultural dimension of Hofstede's
theory between Singapore and Australia is compared at six distances, with
differences in power distance, personality, masculinity, uncertainty avoidance,
long term vision, and attractiveness.
Power
Distance: This
aspect is related to the degree to which less powerful members of domestic
companies and institutions can accept and expect unequal power distribution.
According to this dimension, the number of Singapore is about 74. In Singapore,
organizations are experiencing a centralized power of their bosses and
rule-based managers. Employees are expected to receive work orders. Manager's
expected management and employment (Hofstede Insights, 2020).
Individualism
vs. Collectivism: This dimension is the
interdependence that society maintains among its members. Singapore is close to
20 in this dimension and has been identified as a collective society (Hofstede Insights, 2020). In Singapore, in
the context of an organization, individuals are members of the organization,
not individuals. Communication here is indirect, and collective harmony is
maintained by avoiding open conflicts.
Masculinity
vs. Femininity: This dimension identifies a fundamental problem that
guarantees people's motivations by better portraying themselves through
masculinity or by expressing their resemblance to a woman's condition.
Singapore's score is close to 48 and it is more inclined towards women (Hofstede
Insights, 2020). In the business world, humility and modesty are important
qualities. There are no conflicts between private and professional life.
Uncertainty
Avoidance: It is important to understand for a
society or culture how they react to the situation with unforeseen situations
and uncertainty. It means how people adapt to the situation to avoid unknown
circumstances and risks. In Singapore, the points in this dimension are
measured at level 8. The people of Singapore follow different rules due to the
high index of distance to the state. As a result, Singaporeans can avoid
uncertainty. In a similar case, the intermediate score for Australia is closer
to 51 as compared to Singapore (Hofstede Insights, 2020)
Long-term
orientation vs. Short-term orientation: According to this
dimension, society must maintain a certain contact with the past if it faces
not only the present but also future challenges. In this dimension, Singapore
is 72, which is close to the score that supports the cultural qualities of the
country with sustained effort, vision, slow results, viability, and long-term
investment (Hofstede Insights, 2020)
Indulgence
vs. Restraint: This dimension reflects the degree to which people try to
control their urges and desires in ways that encourage them. However, they
should refer to relatively weak controls. Due to rules and regulations,
Singapore has an average score of 46 (Hofstede Insights, 2020)
b) Influence of National
Culture on French & Raven’s Five Bases of Power
French and Raven described the foundations of five powers:
legitimate, reward, experts, repression, and enforcement. Over the next six
years, an additional power base called information has been added due to the
ability of individuals to control information. In this section, the essay
focuses on the influence of national culture on these five power bases (Elias, 2008).
Legitimate: Legitimate authority
refers to the authority that arises from the role or position of the
organization. For example, the legitimacy of the boss when assigning projects,
the police when arresting a citizen and the teacher when assigning
qualifications. Others are happy to respond to requests from people who have
accepted the legitimacy of this publication, whether someone likes it or not.
Also, a person can set deadlines that can make employees consider them too
ambitious (Podsakoff and Schriesheim, 1985).
Reward: Reward authority refers
to the ability to reward, which includes salary increases, earnings, or work
assignments. Reward power tends to be in line with legitimate power and is
highest in the event of a reward deficit. This type of power can be transferred
to someone in the form of public praise or something to someone in exchange for
its fulfillment (Elias, 2008).
Expert: The expert power
results from skills and knowledge. Employees specializing in an organization
include long-term employees who have the expertise to make the most of their
earnings. In this context, one can also use the example of Steve Jobs, who had
the expertise to know the needs of customers before they expressed themselves.
Technology-based high-end companies are characterized by their expertise. Many
companies used a flat or matrix structure, which blurred clean lines of
legitimate power, as they all communicated with each other regardless of the
situation.
Referent:
The different results of
power due to the individual characteristics of the individual refer to the
degree of choice or respect or desire with the same characteristics. Isolated
power is also known as charisma, which refers to the ability to attract others,
gain their appreciation, and spell them out. For example, Steve Jobs is an
example of a different power.
Repression: Force of coercion
refers to the ability to punish someone for snatching or failing to obey. The
force of coercion often works through the process of fear, forcing people to
accept things that would otherwise be unacceptable. A fine example of coercion
represents a government dictator who causes noncompliance with physical harm (Blois and Hopkinson, 2013).
Information: Information power is similar to
experts, but the source is different. Experts work differently from accessing
certain information. For example, the availability of pricing information
allows you to obtain information during negotiations. However, within an
organization, an individual social network plays a role in differentiating or
forming information networks (Blois and Hopkinson, 2013).
c) Applying the Hofstede’s Model to Change Management
It is vital to understand that every
organization has to change its culture and dynamics after some time so that
they can remain on course to compete with other organizations. But the
organization has to face a variety of challenges when they try to bring change
in their business processes in any given terms. So, organizations use a variety
of models or concepts to smoothly continue with the change management process.
One of the considerable models in this regard is the Hofstede Model of Cultural
Dimension. There are four considerable elements to analyze the process of
change management as per the Hofstede Model. The first one is power distance.
In countries, where power distance scores high, then the culture of such a
country will not allow any kind of power-sharing amongst people working in an
organization. A common business model is that top management gives an order,
and lower-level staff has to obey it. Keeping power distance in mind, it can be
said that when change management process is adopted, it should understand that
high level of power distance will also create distance amongst top management
and lower-level staff, which is not a good sign for an organization (Rarick, 2008)
The
other important element to be analyzed as per the Hofstede Model for change
management is uncertainty avoidance. This element explains how a culture reacts
to various kinds of ambiguity and uncertainties, where the future is unknown.
If an organization will have a culture, where uncertainty avoidance is low,
then it is good news, as people with such behavior will welcome the change
process, whereas if uncertainty avoidance is high, then people will be fearful
to adopt any kind of change. The third element of the Hofstede Model is
individualism vs. collectivism. In some of the cultures, groups are considered
better, whereas, in some other cultures, the individuals are given more
importance. An organization should understand if they want their change management
process to be successful, then they will have to use the essence of
collectivism. However, they can deal with issues and concerns of individuals
(Walumbwa, Lawler, & Avolio, 2007). So, organizations should always go for
collectivism instead of individualism. The last important element is called
masculinity vs. femininity. The masculine cultures are linked with aspects such
as competition, aggression, and materialism, whereas a feminine culture is
associated with human development, cooperation, and collaboration. The
organizations should focus on the elements of femininity in their change
management process (Rarick, 2008)
It is vital to know that sources of
power have great influence in implementing the change. For instance,
informational power has the capability to lead to a change, which is socially
independent. If a manager asks his employee to adopt certain changes, as it
will benefit him and the organization, then an employee will get this
information to adopt change and will continue to do so without the
reinforcement of his manager. The other power which is important for a change
process is reward power. If a manager asks his employees to achieve something
and they will get a reward, and employees change their behavior and process to
get the reward, then it means that a socially dependent change has happened. If
legitimate power is taken as a change agent, then it is important to understand
that an employee will have to obey the orders of his supervisors due to the legitimate
powers given by the organization so the employee will have no other choices,
except going with the required change. Expert power can also be instrumental in
the implementation of change. For instance, if an IT expert asks employees to
adopt a changed process, which will increase their productivity by saving their
time, then employees will go with the advice of an expert, because they believe
that experts have the required knowledge. Referent power will always affect and
inspire a target to act upon the footsteps of his agent being a model for him (Raven, 2008)
Conclusion of Analyzing Hofstede Cultural Dimensions and French &
Raven’s Five Bases of Power
After looking at all the aspects
associated with the Hofstede Model of Cultural Dimension, and sources of power,
it can be said that things are not that easy to understand when it comes to
exercising the power of any kind. Moreover, when there are so many cultural
dimensions to look at for a country, then organizations should understand those
dimensions with a clear vision because these cultural dimensions will affect an
organization in so many ways. If cultural dimensions are not understood well
with their respective elements, then it will always be hard for organizations
to handle their change management process. If each element is understood with
the required attributes, the organizations can use them for a better future
strategy to manage change in an effective manner. The role of sources of power
is also critical for organizations because they can use these sources to look
at different dynamics of change. If each power is taken with the change process
in an appropriate manner, then each power will help to implement change with
less number of issues.
That’s why; the organizations both in Singapore and Australia
should realize the fact that if they would look at the aspects of cultural
dimensions and sources of power, their management of change process will be
better in so many ways, giving great results for a better future. As far as
Singapore is concerned in particular, it can be said that they also need to
improve on different terms as per their score in the Hofstede Model. For
instance, high power distance is keeping the power in a centralized hand, and
this kind of culture can be an obstacle in the way of innovation and
creativity. It was good to see that Singapore is scoring low in individualism,
and people believe in a collective lifestyle, and this essence should be
encouraged in the category of power distance as well. The high score in
femininity is good to have, but people should also realize the importance of
competition to get ahead in the right direction. Singapore’s score for uncertainty
avoidance is too low in so many ways. They need to increase this score by
preparing their people by developing a social structure, where people are
stronger to face any kind of uncertainties.
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French & Raven’s Five Bases of Power
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