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Essay on The Mobile SEO

Category: Engineering Paper Type: Essay Writing Reference: APA Words: 700

Abstract of Mobile SEO

            In this scholarly case study, the center of attention is the topic of Mobile SEO. There are so many trends, which are increasing in the recent era, and one important trend is the increased use of mobile devices such as tablets and smartphones. It means that users are visiting e-commerce and other sites on mobile devices. So, it is an opportunity for businesses to capture the essence of mobile SEO to get more traffic and business.

Mobile SEO

            It is a fact that SEO has been one of the top skills of the recent digital era, which has transformed so many things for individuals and businesses. It is helping businesses and entrepreneurs to get better and useful traffic on their sites, which is helping them to increase their reach and success. Keeping this fact in view, Mobile SEO is equally important. Mobile SEO is basically a process, which is done to optimize websites for search engines, combining with error-free viewing on tablets and smartphones (McGeeney, 2020). It is a fact that the number of mobile users is increasing, which means that the number of users visiting e-commerce and other sites is also increasing with the passage of time. According to data released in 2019, the total number of internet users was 4.4bn, and the number of social media users out of this number was 3.5bn. It clearly shows how social media and other usage are increasing on mobile phones (KEMP, 2019)

            Keeping the above information in context, it is quite obvious that mobile SEO is becoming more important in so many ways. If any website has to get better ranking and index in Google Search Engine, then they will have to come up with proper mobile SEO, otherwise, they will not get, what they want to get. Every business or blog needs more traffic on their sites, and knowing the fact that people prefer to visit sites on mobile phones, then it is vital to do search engine optimization in a mobile-friendly manner. It was revealed in 2015 by Google that number of searches on mobile devices has crossed the number of searches being done on desktop devices. It shows that things started to change 5 years ago, and if any business or blog has not been able to do mobile SEO for their platforms, then it means that they are lacking a lot of opportunities, which they could have grabbed. They have certainly missed opportunities to get better ranking on Google search engine. If any website has done it earlier, or if they are seriously looking into it now, then they are going to take a lead from others (Crowe, 2018)

            It is vital for companies, blogs, or even individuals having their websites then they need to adopt ways to do mobile SEO as early as possible. Even a famous company with a large customer base may not have a better ranking in Google search, just because they did not pay attention to Mobile SEO. So, it is all about doing search engine optimization, and now things have come in the court of mobile SEO. If any site is having better mobile SEO, it can capture so many competitive advantages. It can also be expected that mobile SEO is going to be more critical in the coming future because consumers are switching towards mobile devices. They are using mobile devices in the office, in homes, while working, watching TV, or even when they are traveling. Mobile use has become very much part of daily life. That’s why, people tend to search for e-commerce sites and use their apps in mobile devices, and this trend is more likely to continue in the future (Hurley, 2020)

References of Mobile SEO

Crowe, A. (2018). An Introduction to Mobile SEO. Retrieved May 1, 2020, from https://www.searchenginejournal.com/seo-guide/introduction-to-mobile-seo/

Hurley, S. (2020). The DIY Mobile SEO Guide: How to Be Mobile-First in 2020. Retrieved May 1, 2020, from https://optinmonster.com/mobile-seo/

KEMP, S. (2019). DIGITAL 2019: GLOBAL INTERNET USE ACCELERATES. Retrieved May 1, 2020, from https://wearesocial.com/blog/2019/01/digital-2019-global-internet-use-accelerates

McGeeney, A. (2020). 10 in-demand skills to learn if you want to transform your career in 2020. Retrieved May 1, 2020, from https://nypost.com/2020/01/01/10-in-demand-skills-to-learn-if-you-want-to-transform-your-career-in-2020/

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