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Report on Finance and HR (Human Resource) Practices of Sampath Bank

Category: Investment Banking Paper Type: Report Writing Reference: APA Words: 3350

Abstract of Finance and HR Practices of Sampath Bank

            In this report, the integration of finance and HR resources in the context of Sampath Bank PLC is analysed and elaborated. It has been determined that there are a number of areas and aspects in which changes can be made for facilitating the integration of these resources. The organisation relies on third-party advertisement agencies for recruitment and it serves to utilise a lot of money. The firm can recruit in-house advertising managers and it would serve to decrease the budget or amount of money which is allocated to advertising agencies. In addition, the bank can consider selection tests for ensuring that right employees are chosen for decreasing the cost and time invested in the process of recruitment. Resource allocation can be automated and the company can consider the use of intrinsic rewards for improving employee satisfaction. In the implementation of these changes through Lewin’s model, it has been determined that a communication challenge might be encountered which can be overcome by ensuring that communication is established at every stage of implementation. It has also been determined in this report that different financial tools such as budgeting and forecasting can facilitate the change.

Company Introduction of Finance and HR Practices of Sampath Bank

            Sampath Bank PLC is a commercial and licensed bank incorporated in 1986 in Sri Lanka. It has approximately 373 ATMs and 229 branches spread across the island. In addition to it, Bank of the Year has been received by it from The Banker. In Sri Lanka, it has become the 3rd largest private bank with its deposits of Rs. 453 billion. The vision of the bank is to become the growing force in the financial sector of Sri Lanka. Meanwhile, the mission of the organisation is to develop a learning culture that promotes both organisational and individual development while promoting value and innovation for customers (Sampath Bank P. L. C., 2013).

The bank has the goal of treating all external and internal customers in the way they want to be treated. Sampath Bank has net assets of 962.4 billion rupees which is five percent higher than 2018, 61,449 million rupees of market capitalisation, owns 857.3 billion rupees of liabilities, has an operating income of 55.2 billion rupees, and value distribution of 11.6 billion rupees to the government. For the year of 2019, the bank also experienced profits of 11.15 billion rupees. When it comes to the workforce of the bank, 1131 employees were trained and gained skills under the Saviya Programme of the Bank in 2019 (Sampath Bank, 2020).

Introduction of Finance and HR Practices of Sampath Bank

In general, HR and finance functions are considered critical in every organisation. Human resources are composed of people who create the workforce of a firm while finance represents the processes of acquiring and managing funds. Actually, human resource management is integration for the proper management and utilisation of available workforce for meeting the goals of the firm. Meanwhile, finance management outlines the processes and activities which are related to investment, budgeting, liabilities, money, credit, and leverage in the firm. Thus, the significance of both HR and finance functions is undeniable in an organisation. In this study, these aspects will be analysed in terms of Sampath Bank (Ulrich, Allen, Brockbank, Younger, & Nyman, 2009).

Resource Integration of Finance and HR Practices of Sampath Bank

            Hatten (2012) determines that finance and human resources are normally considered two opposite ends of an organisation. After all, their basic fundamentals are quite different from each other. For instance, human resources comprehends the language of people and its effect whereas finance seems to comprehend the language of ROI and numbers. In addition to it, their core values are dissimilar as well. In spite of these differences, the integration of human resources and finance is more than just a little important for the success of an organisation in the market. The underlying reason is that both business functions seem to have overlapping or common aims and they are dependent on each other or the implementation of major strategies within an organisation. Generally, business results are driven by employees and value is created for the company. As a function, human resources has the role of supporting the wellbeing of employees, which in turn helps in creating and achieving a competitive advantage because a healthy and happy workforce is developed. When there is a satisfied workforce, it decreases turnover, which positively influences finances as it means that more money will be generated for growing the business (Hatten, 2012).

            Under the managing director, there are CFO, CIO, CLO, Company Secretary, Deputy General Human Resources Manager, Group Chief Compliance Officer, Group Chief Risk Officer, General Manager of Consumer Banking, and Senior Deputy General Manager of Corporate Banking. Under the CFO, there is Assistant General Manager of Corporate Finance and under the CIO, there is Assistant General Manager of IT Development. Under the Deputy General Manager of Human Resources, there is Assistant General Manager of Human Resources. Since both HR and finance department have assistant general managers, it is easier for them to collaborate with each other and integrate their resources in an effective manner.

Current Integration of Finance and HR Practices of Sampath Bank


Figure: Balanced Scorecard

            Balanced Scorecard model was developed by Kaplan and Norton for helping organisations in measuring the performance of an organisation with the use of both non-financial and financial information. In accordance with the balance scorecard, it has been determined that Sampath Bank effectively establishes balance among innovation, internal processes, customer aspects, and financial areas. A large portion of investment is made by the bank in implementing training programmes which are aimed at enhancing the skills and developing employees. For instance, annual cost of the programmes is 1.5 million rupees and annual participants are 4,500-5,000 employees.  The recent statistics suggest that the desired number of employees are trained with the use of training programmes. In fact, efforts are invested by the HR department in ensuring that knowledge and critical skills are developed among employees. For every employee, there is a specific time which is allocated for the development of necessary skills which is 5-8 hours. Sampath Bank ensures that talented employees are retained effectively within the organisation because it realises the benefits of employee retention (Sampath Bank, 2014).


Chart: Recruitment Cost

            Meanwhile, when it comes to recruitment, it can be seen in the above chart that most of the recruitment cost goes to advertising agency which is responsible for delivering the message of Sampath Bank to potential employees and job seekers. The second largest portion of investment is consumed in venue fee. At the firm, the recruitment policy is to ensure that equal opportunity is provided to each and every applicant and there is no gender discrimination within the organisation (Sampath Bank, 2012).  

At present, this is how resource integration is taking place. For instance, finances are being integrated in conducting and performing HR practices. As it has been explained above, a significant amount of investment is made by Sampath Bank in developing the skills of employees. This integration is practiced for achieving higher efficiency and increased effectiveness. If HR resources are not integrated into finances and vice versa, it will not be possible for numerous processes of the bank to produce the desired results. For instance, by the integration of resources, profit per employee, revenue per employee, and number of employees effectively contributing to the bank are identified (Sampath, 2020).

Improvements of Finance and HR Practices of Sampath Bank

            Although HR and financial resources are being integrated effectively at Sampath Bank, there are a number of processes which can be changed for ensuring better resource integration. Following are the changes which can be made:

Recruitment Process of Finance and HR Practices of Sampath Bank

            A major portion of the allocated financial resources for recruitment goes to the advertising firm. This puts Sampath Bank at a disadvantage because in recent times, organisations have in-house advertising managers. It means that these organisations are able to decrease the costs of recruitment. The same can be done by Sampath Bank for decreasing the amount that it invests in the process of recruitment. For instance, it can recruit social media experts who can help in attracting talented candidates to the organisation (Suraweera, 2011).

Resource Selection of Finance and HR Practices of Sampath Bank

            At the moment, Sampath Bank lacks an important step in the process of recruitment which leaves a significant gap in selecting only the right candidate for the job. Assessment tests are not included in the recruitment process and due to it, there is a great risk that those candidates might be selected and recruited by the bank that are not suitable for the post. Therefore, it presents a risk that financial investment will be lost for every candidate who is interviewed but is not suitable for the job. In order to decrease the waste of financial resources, a change can be made in recruitment process in the form of addition of assessment tests. Although these tests might require more time, they can play an important role in the better integration of resources. For instance, they can decrease the likelihood of selecting ineligible candidates for the post (Daley, 2012).

Resource Allocation and Acquisition

            At Sampath Bank, resources are acquired and allocated manually. One of the major changes that could be made to the existing processes for better allocation and acquisition could be the integration of an automated system which enables the allocation of resources in a better and more efficient manner. For both tangible and intangible resources, manual processes always pose a risk of error in judgment. This error and likelihood of issues can be reduced significantly by automating the processes. It can serve to not only decrease operational costs but can also facilitate the process of resource integration. In recent times, automated systems are being utilised for transforming traditional processes and it presents a significant opportunity to Sampath Bank where allocation of resources relies on manual processes instead of automated processes (Bratton & Gold, 2017).

Changes to Performance Evaluations

            At present, there is only a single evaluation method which is utilised by HR manager for evaluating the performance of employees and that is by setting performance standards which are to be met by employees. These performance standards are different for every employee. Although it is a simple and effective method, it is very time consuming and it lacks thorough evaluation. Instead of it, 360-degree feedback method should be utilised by the HR department for evaluating the performance of employees as it helps in analysing every aspect of the employee (Hanna, 2016).

Motivation of Finance and HR Practices of Sampath Bank

            In general, motivation for employees is directly related to their satisfaction and retention. At Sampath Bank, significant attention is given to the retention of employees by providing them with extrinsic rewards as it serves to increase motivation. This can be improved by rewarding employees intrinsically as well (DeCenzo, Robbins, & Verhulst, 2016).

Implementation of Changes of Finance and HR Practices of Sampath Bank

            Actually, there are a number of change management models such as Deming Cycle, Kotter’s 8 Step Plan, and Lewin’s 3 Stages Model. In this case, Lewin’s model for change management has been selected.

Lewin’s 3 Stage Model of Finance and HR Practices of Sampath Bank

            Following are the stages according to which changes can be made effectively in Sampath Bank:

Unfreeze of Finance and HR Practices of Sampath Bank

            In general, the first change of the change includes preparing the firm to accept that some changes are important. Therefore, in the first stage, all the necessary changes should be proposed and presented to the senior executives of Sampath Bank. It is important to explain the benefits of implementing these changes within the organisation and what type of losses might be experienced by the bank if these changes are not made. For instance, one of the major drawbacks of not implementing the outlined changes is the loss of investments in both recruitment and allocation of resources. Thus, this information will be conveyed in the first stage of the model. In addition to it just explaining the benefits, it will be determined in this stage that the current practices employed within the bank should be re-assessed for the identification of gaps (Hayes, 2018).

Change of Finance and HR Practices of Sampath Bank

            Once uncertainty about the existing processes is created, the second stage of change should be considered in which executives will start resolving their uncertainty and they will consider new ways of performing and conducting the same processes but with the desire of better results. The time duration between the stages of unfreeze and change will be one week. It is in this stage that the benefits of implementing the necessary changes will be further emphasised. For instance, it should be explained and communicated to employees why these changes are being implemented in the first place and how they will help in saving money and making better investments.

Refreeze of Finance and HR Practices of Sampath Bank

            Once the changes have been implemented in the previous stage, they will be evaluated and monitored in this stage. In addition to monitoring, it will be ensured that desired results are being produced. Although all necessary steps will be taken for ensuring that only the needed results and outcomes are being produced, there will also be a backup plan which can be considered in case the desired results are not being produced. For instance, if an automated system is implemented and it does not result in increased efficiency, a training programme can be considered for producing the desired outcomes. This is how the change can be implemented in an effective manner within the Sampath Bank (Doppelt, 2017).

Financial Planning of Finance and HR Practices of Sampath Bank

            It is important to recognise that the changes which have been considered in this paper are important for the better integration of financial and HR resources. Still, for the implementation of these changes, a specific budget must be allocated for the changes and in order to do that, the assistance of finance department is necessary. First of all, all the changes and necessary steps for implementing them require some investments. These investments cannot be made without performing the process of budgeting which helps in creating a specific budget for every planned or determined procedure. Obviously, for the preparation of a budget, it is important to forecast how much investments and money must be separated. Forecasting is one of the most important parts of creating a budget for a project that is yet to be implemented because the actual costs are not determined accurately. Forecasting enables an organisation to ensure that a certain budget is created in which the whole project will be completed without any issue. The same applies to this case.

            In addition to budgeting and forecasting, an important role will also be played by the breakeven analysis which will help in the management of the changes. For instance, it will determine at which stage or point when profits will be experienced by the Sampath Bank and where the bank is located at the moment. As it has been explained above, financial integration plays an important role in almost every project because investments have to be made and these tools help a lot in managing the change. For the implementation of the outlined changes, forecasting, budgeting, and breakeven analysis will allow the bank to not experience issues in terms of finances (Chandra, 2011).

Constrains and Challenges of Finance and HR Practices of Sampath Bank

            When it comes to the management and implementation of a change, regardless of the organisation, there are some challenges and issues which have to be overcome in order for the change to be effective. One of the major challenges is resistance from the side of employees. Obviously, when a change is to be implemented within Sampath Bank that requires employees to change their existing processes and work on new ones, it will cause them to experience a significant shift in how they have been working up till now. Thus, there is a significant likelihood that they will resist the change. This challenge can be overcome with the establishment of effective communication between the management and the employees. Resistance to change can be overcome in an effective manner by making sure that the objectives, reasons, and benefits of changes are shared and communicated with the employees. In this manner, employee resistance can be mitigated and prevented in Sampath Bank. Other than this, there are not many major problems which might be experienced in the implementation of change.

            Still, scenario-based planning can be performed for ensuring that all the possible risks and challenges are identified so that they can be tackled in a timely and effective manner.

Conclusion of Finance and HR Practices of Sampath Bank

            Overall, in this paper, it has been determined that Sampath Bank is becoming one of the leading forces in the Sri Lankan private sector. Within the bank, HR and financial resources are integrated effectively for the achievement of desired results and enhanced productivity. Still, there are some changes to the process of recruitment, management and allocation of resources, and rewarding of employees which can be implemented for improving the integration of resources and achieving increased efficiency. In order to implement these changes, Lewin’s 3 Stage Model has been considered and through it, the changes can be implemented in an effective manner.

References of Finance and HR Practices of Sampath Bank

Bratton, J., & Gold, J. (2017). Human resource management: theory and practice. Palgrave.

Chandra, P. (2011). Financial management. Tata McGraw-Hill Education.

Daley, D. M. (2012). Strategic human resources management. Public Personnel Management, 120-125.

DeCenzo, D. A., Robbins, S. P., & Verhulst, S. L. (2016). Fundamentals of human resource management. John Wiley & Sons.

Doppelt, B. (2017). Leading change toward sustainability: A change-management guide for business, government and civil society. Routledge.

Hanna, A. S. (2016). Benchmark performance metrics for integrated project delivery. Journal of Construction Engineering and Management, 142(9).

Hatten, T. S. (2012). Principles of small business management. South-Western.

Hayes, J. (2018). The theory and practice of change management. Palgrave.

Sampath. (2020). Investor Relations. Retrieved from Sampath: https://www.sampath.lk/en/investor-relations/annual-reports

Sampath Bank. (2012). Total No. of Branches... Sampath Bank Wattala Singer Mega Banking unit moved to Hendala to provide you.

Sampath Bank. (2014). Corporate information.

Sampath Bank. (2020). About us. Retrieved from Sampath: https://www.sampath.lk/en/about

Sampath Bank P. L. C. (2013). Bank Annual Report. Sampath Bank: Sri Lanka.

Suraweera, U. (2011). Advancement of information and communication technology and its implications on work culture, the case study based on sampath bank limited.

Ulrich, D., Allen, J., Brockbank, W., Younger, J., & Nyman, M. (2009). HR transformation: Building human resources from the outside in. New York.

Appendix

Deming Cycle

            The Deming Cycle is actually a consistent and continuous model of quality improvement as it consists of a logical sequence of four steps for consistent learning and improvement. These four steps include Plan, Do, Check, and Act.

Kotter’s 8-Step Change Model

            In accordance with this model, it is possible to implement a change effectively in eight steps. The first step is to create urgency among the executive team that approves the change. Moving on, the second step is concerned with forming a powerful coalition while the third step is to develop a vision for change. Meanwhile, the fourth step is all about communicating the vision and the fifth step is to remove the hurdles and obstacles. The sixth step is to develop short-term goals and wins. The second-last step is all about building on the change while the last step is all about anchoring the changes in corporate culture.

Lewin’s 3-Stage Model

            Kurt Lewin create a model for the implementation of change which includes unfreezing, changing, and refreezing. The change processes seems to entail creating a perception that a change is required then shifting towards the desired and new level of behaviour before solidifying the change.

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