Essay on the Why should you set up an affiliate on your PrestaShop store?

    Before knowing, why you should set up a PrestaShop affiliate on your PrestaShop Store, first, you must know what PrestaShop is all about. It is one of the renowned e-commerce platforms, which is helping to run open-source projects. They have developed a great technology, which is helping to run the business of 300,000 e-commerce stores all around the world. It shows the reach and success of PrestaShop in the field of e-commerce, and how they can help online businesses to achieve so much with their platform.

PrestaShop is a great platform to start your online PrestaShop store, but then why people talk about its PrestaShop affiliate program so much. There must be something unique and wonderful about its affiliate program, which is why a recommendation always comes to have an affiliate on your PrestaShop store. You should know that PrestaShop Affiliate Program offered by PrestaShop is one of the powerful marketing tools. The beauty of this PrestaShop affiliate program is to offer your customers to get engaged in your business. The customers can register with your store as affiliates, and when they are able to refer to other customers, who make purchases; the registered customers get rewards.

It means that if you have a new product to market, or even looking to boost sales for an old product, the PrestaShop affiliate program offered through PrestaShop is going to be your major tool of marketing. It will capture the attention of your existing customers by giving them some rewards, if they register as affiliate, and then able to refer customers. So, your customers work like your marketing team and they continue to market your product on their own. You get two benefits as a store owner; first, you are able to attract more customers as your registered affiliates; second, you are able to market your product to boost sales in extensive numbers.

How this PrestaShop Affiliate Program Benefits You?

Let’s look at in more detail, why this PrestaShop affiliate program module is beneficial for you, and why you should set up an affiliate program:

ü  As a store owner, you are able to do effective marketing for your product through your registered affiliates

ü  It helps you to get more traffic on your online store, and more traffic means more potential to generate sales. If more people are visiting your platform, it is likely that some of them will certainly turn into your customers by purchasing a product.

ü  In a normal scenario, an online store will have to spend a lot of money on marketing its product. But the beauty of this affiliate program is that you don’t have to spend any money on marketing, rather your affiliates will work as your marketing tool.

ü  You are able to get more brand awareness because your affiliates share the links of products on different social media platforms. Sharing links of your store on such mass platforms is a great opportunity to target a mass audience all around the world.

It is vital to keep in mind that setting up an affiliate with your PrestaShop is not only beneficial for you, but it is also a great opportunity for your affiliates and customers.

What Customers Get?

ü  The affiliates are given discount vouchers to share with customers. So, when customers register with your online store through affiliates, they get those discount vouchers, which later can be used for getting a variety of discounts to make purchases.

What Affiliates Get?

ü  There is a commission for the affiliates for every single referral, who register through their given link

ü  The affiliates not only get a commission for the registration of new customers but when those customers make any purchases, the affiliates receive a commission for those purchases as well

ü  The affiliates also get certain points for generating their own vouchers when purchases are made by their referrals. So, affiliates can use these discount vouchers to purchase their own products from the store.

Certain Features of PrestaShop Affiliates Modules/Referral Program

            PrestaShop Affiliates Module/Referral Program is a wonderful add-on provided by PrestaShop, which helps your customers to sign up as affiliates with these modules and programs and get rewarded when they are able to refer their family, friends, and other people. You can come up with great affiliate programs with multi-levels. You must understand that affiliate marketing has become one of the best tools to market your products, and it has given proven success to many for generating more sales and revenues. The customers work on their own as your marketing agents, and bring more customers to your platform; meanwhile, they earn a lot of rewards. It is a great experience for your customers to get rewards and discounts, and it is so beneficial for you to generate more sales. You also save a lot of money, which you otherwise would have spent on marketing and advertising activities. Here are certain features of these modules/referral programs:

ü  You can create an affiliate management system, which is loaded with all the necessary elements, and it provides you with four levels

ü  The rewards are automatically generated for affiliates when they register with you and also when they place orders

ü  The customers get a lot of discounts and rewards, who join your platform from referral links

ü  There is a fixed amount set as a reward for each product, so when affiliates are able to generate sales, they get those fixed rewards

ü  The unique referral link and account details are created for each affiliate

ü  The reports and statistics are automatically generated for every affiliate, which you can check.

ü  You get an authority to approve, disapprove, or suspend any affiliate

ü  You can do much more with these modules/referral programs.

All of the above information is suggesting a lot of benefits and advantages for you to set up an affiliate program on your online store, made with PrestaShop.