The Mobile
banking is a medium whereby customer interrelates with bank via mobile device,
for example personal digital assistant or mobile phone. There is huge market
for the mobile banking because it is always on the functionality and the choice
to virtual bank at anyplace and anytime. The mobile phones marketplace is
exploding agreed the low expenses, growing computational power and simplicity
of use. By using the applications for the available services, the practice
international tariff has low down. This
article also investigates on the interaction of customers with the mobile devices
for the payment (Singh,
Srivastava, & R.K.Srivastava, 2010).
2.2 Empirical Literature
of Building Merchant’s trust on Mobile Payments in Tanzania
According to
the research conducted by Dahlberg, Guo, &
Ondrus(2015), it is investigated that development of mobile payment
research over 8 years. In the business world, the use of mobile devices for
payment is very common and it also helps the business to grow by providing
customers with better payment services. There are many businesses in the market
which allows their customers to pay their bills for goods and services through
mobile payment services. The mobile payment services also have an impact on
country’s economic growth by promoting the use of e-payment (Dahlberg,
Guo, & Ondrus, 2015).When
customers are encouraged to use the mobile payments than it is obvious, the
issues related to security and trust might also increase. Some of customers not
prefer to adopt the mobile payment services because they are not willing to
trust the local merchants as far as the money payment is concern. One of issues
in mobile payment services is that a lot of customer not understand the whole
process of mobile payment and consider it an unauthentic source for transaction
of money (Dahlberg,
Guo, & Ondrus, 2015).
2.3 Mobile Payments
of Building Merchant’s
trust on Mobile Payments in Tanzania
According to the research
conducted by Jack & Suri (2014), it
is analyzed that the impact of costs of reduced transaction on sharing of risk
through the approximation of overall effects of an innovation in the mobile
money. It is also analysis in this case that the overall acceptance of
increased innovation from the 43% to 70%. The overall mechanisms are also
likely to have impact on the growth of mobile payment in the money services in
the market. In this research there is also a report that checks sustaining all
results and use of four-fold development of agent of mobile money network as
the source of exogenous difference in admission to innovation (Jack &
Suri, 2014).
According to the research
conducted by Dahlberg, Guo, & Ondrus (2015),
it is investigated that development of mobile payment research over 8
years. In the business world, the use of mobile devices for payment is very
common and it also helps the business to grow by providing customers with
better payment services. There are many businesses in the market which allows
their customers to pay their bills for goods and services through mobile payment
services. The mobile payment services also have an impact on country’s economic
growth by promoting the use of e-payment (Dahlberg,
Guo, & Ondrus, 2015).
2.4 Uses of Mobile Payments of Building
Merchant’s trust on Mobile Payments in Tanzania
According to
the research conducted by Chale, (2014)
it is investigated about the role of mobile payment on increase of number of
venture in the Tanzania. The Multiple analysis
of regression was used to experiment position to increased sales volume,
effectiveness in of stock purchase, expenses of goods and services,
concentrated time in payments processing, better investments, and the
transfer of money for the of business in terms of proceeds, market
share and the productivity (Chale, 2014). Based on the adoption of mobile technology
hypothesis, the overall findings of study exposed that SMEs enterprises use the
services mobile payment in a variety of ways for of doing the business, which comprise the
sales transactions, effectiveness in stock of purchase, services payment,
receiving payment, savings and also money transfer that not augment their
growth of business.
Advantages of Mobile
Payments of
Building Merchant’s trust in Tanzania
According to
the research conducted by Schierz, Schilke,
& Wirtz(2010), it is analyzed that the Mobile technology has turn
out to be very common in the everyday life. On the other hand, surprisingly the
mobile payment is not in the middle of normally used mobile services, even
though there exist technically advanced solutions. In fact, there is also a
lack of mobile payment services acceptance among the customers (Schierz,
Schilke, & Wirtz, 2010).
According to the research conducted by Chale, (2014) it is investigated about the
role of mobile payment on increase of number of venture in the Tanzania. The
Multiple analysis of regression was used
to experiment position to increased sales volume, effectiveness in of stock
purchase, expenses of goods and services, concentrated time in payments
processing, better investments, and the transfer of money for the of business in terms of proceeds, market
share and the productivity (Chale, 2014).
2.6 Challenges of Mobile Payments of Building
Merchant’s trust in Tanzania
When customers
are encouraged to use the mobile payments than it is obvious, the issues
related to security and trust might also increase. Some of customers not prefer
to adopt the mobile payment services because they are not willing to trust the
local merchants as far as the money payment is concern. One of issues in mobile
payment services is that a lot of customer not understand the whole process of
mobile payment and consider it an unauthentic source for transaction of money (Dahlberg,
Guo, & Ondrus, 2015).
2.7 Related Work of Building
Merchant’s trust on Mobile Payments in Tanzania
Kim et al., (2010)analyzed the
association between security and trust. In their findings, the authors comment
that the more security is likely to improve the trust and that insight of good
security and trust will eventually amplify the usage of e-payment. The
perceptions of customers for the e-payment systems security have turn out to be
a main issue in the development of concept if the electronic payment in the
markets. All of the issues associated with the e-payment security from point of
view of customers. This study is also recommends a theoretical model that
outlines the consumer’s determinants of security and trust in case of e-
payments, and the result of security and trust on e-payment systems usage (Kim, Tao,
Shin, & Kim, 2010).
Singh, Srivastava
&Srivastava (2010)pointed that mobile technology and
huge penetration of mobile devices have produced remarkable opportunities for
the business through the mobile infrastructure. All of these opportunities are
in terms of purchasing, communications, dealings, trade and so on.
Furthermore, a
study by Schierz, Schilke, & Wirtz (2010)
analyzed the usage of mobile technology, turn out to be very common, in our
every day’s life. On the other hand,
surprisingly the mobile payment is not in the middle of normally used mobile
services, even though there exist technically advanced solutions. In fact,
there is also a lack of mobile payment services acceptance among the customers (Schierz,
Schilke, & Wirtz, 2010).
2.8 Theoretical
Literature of Building Merchant’s trust on Mobile
Payments in Tanzania
The theoretical
model tested and developed in study therefore focus on factor that determines
the acceptance of consumers for the mobile payment services. The experimental
results demonstrate mainly strong hold up for effects of individual mobility,
compatibility, and subjective standard. There are several suggestions for the
executives regarding marketing solutions of mobile payment to boost the
intention of consumers to make use of all of these services (Schierz,
Schilke, & Wirtz, 2010).
According to the research conducted by Kim, Tao, Shin, & Kim(2010), it is analyzed
that the more security is likely to improve the trust and that insight of good
security and trust will eventually amplify the usage of e-payment. The perceptions
of customers for thee-payment systems security have turn out to be a main issue
in the development of concept if the electronic payment in the markets. All of the
issues associated with the e-payment security from point of view of customers.
This study is also recommending a theoretical model that outlines the consumer’s
determinants of security and trust in case of e- payments, and the result of security
and trust on e-payment systems usage. In order to test this model, the modeling
of structural equation is used to investigate the collected data in the Korea.
This study is also offering theoretical foundation and some of useful strategies
for the merchant that providing the service and also deals with the security part
of systems of e-payment
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