It is recommended that the student must be focus on their study and they must be used the social networking sites according to their specific needs they did not spent their most time with the social media sites. It is also recommended that the administration of the social media sites …

        It is concluded that the students who are involved in spending their more time with face book and twitter they are involving in the mental health problems due to the fallacy created views of the sites. This is found as the greater users of the social networking sites are having …

        The data is analyzed by using the two types of the analysis as descriptive and inferential analysis. Descriptive analysis is concluded for the demographic questions of the respondents as age, gender and grade. The inferential analysis is conducted by using the SPSS software which is innovative tools for generating the …

            The research study is conducted by using the two types of the data as primary and secondary data. Secondary data which is used for this research study is taken from the previous studies of the various authors and it also leads toward the previous research study which is conducted for …

        According to the Best P (2014) the consequences of the health related issues as well several task of the welfare is transferring toward the self-medication by using the path of the social networking sites. Which is positive on one hand but this uncompleted information can be harmful it would be …

        Social media sites just likes as the twitter, face book, instagram, whatsapp and myspace are gaining the significant popularity between the youngsters, teenagers even for the school going children. The rate of its popularity has been increase in very vast numbers during the few last years. The children and Adolescents …

        In this chapter, we presented several studies that provide us a better understanding of the sentiment analysis concept; we found that there is a lack of available sentiment analysis tools that support Arabic language especially Saudi dialect which led us to choose working on sentiment analysis of Saudi tweets. Some …

                        is a website launched in 2009 aiming to help people if they want an  enquiry tool to find out what the online world thinks about any particular subject. It uses Google, Yahoo, Twitter, and Bing. The user types his term in English in …

        Sentiment analysis or opinion mining has gained much attention in recent years; therefore, it is important to review recent resources for sentiment analysis to gain meaningful knowledge.        In the work presented in [8] Kursuncu, Gaur, Lokala, Thirunarayan, Sheth and Arpinar they provide details about the applications of sentiment analysis in different …

        The main goal of the project is to provide a helpful tool for beneficiaries to understand public feelings and opinions expressed in tweets for helping them react and take an action accordingly.Objectives of Social media platformsProduce a real time sentiment analysis.Understand and implement natural language processing techniques.Enrich the Arabic content and …

    Social networking sites are one of the most popular online activities with a high user engagement. There has been a global increase in social media usage since January 2017 with 13%. However, Saudi Arabia has the largest year-on-year increase in social media users since January 2017 (32%), a 17% increase …

        Due to the advent of new technologies and communication means like social networking sites, we generate 2.5 quintillion bytes of data every day and it is growing rapidly every year [2]. The existence of social media has forever changed the way society works, and how people used to communicate whether …

        Source attractiveness is another dimension of source credibility and is defined as the extent to which the recipients of information consider the source appealing (Teng et al., 2014; Kiecker & Cowles, 2001). Source attractiveness considers the source's perceived social value, including physical appearance, personality, social status, or similarity to the …

        Expertise can be defined as "the perceived ability of the source to make valid assertions" (McCracken 1989, p. 311). It describes the extent to which the source is able to provide valid information (Hovland et al., 1953). This extent can be determined by assessing source’s aspects, such as such as …

        Trustworthiness is defined as "the perceived willingness of the source to make valid assertions" (McCracken 1989, p. 311) and relates to the consumer’s belief that the information source delivers a message in an objective and honest manner (Ohanian, 1991). Trustworthiness can be seen as the perceived motivation of information source …

        Comprehensiveness refers to the completeness of the information (Cheung & Thadani, 2010, p.335), which implies that the information is understandable and informative and has sufficient breadth and depth (Rabjohn et al., 2008, p.4; Teng et al., 2014, p.748). According to Money et al. (1998), the need to obtain detailed knowledge …

            According to Bailey & Pearson (1983, p.542), relevance refers to “the degree of congruence between what the user wants or requires and what is provided by the information products and services”. It refers to what the user needs to evaluate a product and the information included in an online review …

        Theory of Reasoned Action and Theory of Planned Behavior  The persuasive communication is used as a strategy to change behavior and, therefore, it has been studied by behavioral scientists. The source of communication is one of the factors that may generate communication effects and change beliefs, attitudes, intentions, and behavior …

        TAM also has a number of constraints and limitations. One major limitation is that the information from TAM about ease of use and usefulness tend to be a little too general, for example, providing insights like a system was easy to use without identifying other issues that enable system use  …

        Apart from these empirical studies validating the applicability of TAM, scholars have studied the theory itself and shown that TAM has a higher predictive power compared to other technology acceptance models (Hong et al. 2006). TAM has been validated in a variety of technology adoption studies in diverse settings. With …