Class and meeting time, Bronco ID number, and project part number
Daniel Wu
Boba Plus
629 W Duarte Rd, Arcadia, CA 91007
(626) 623-6044
1. The Product and Firm
Product/Service
My Product is a multifunction Smart Bubble Tea Cooker. It is an automatic Cooker designed for making Boba Tea for restaurants. It is a user-friendly product and has an intelligent Human Machine interface control panel. Program Logic controller is present for controlling cooking time. It has a smooth inner surface that will provide easy clean service for clients. It is highly effective to be used for cooking Boba, Tapioca balls, and Tapioca pearls. I have heard of many complaints from tapioca pearls tea selling stores about the pearls remaining uncooked and burnt to the pot bottom while cooking. Assigning a worker to carry out the job of constant stirring while cooking will increase the cost of labor for stores and restaurants. It can be used for brew tea, Tofu/soybean pudding, ice cream, and especially bubble tea. The Cooker is perfect for Beverage business owners, ice cream parlors, and Cafeterias.
My Company
The name of my company is Yung Soon Lih Food Machine Co., Ltd. We are the leaders and pioneers in developing and providing solutions for soybean processing, Tofu production, Soy Beverages, and Soy Milk machines. We are determined to provide turnkey solutions using skills and expertise for manufacturing machines to solve our customer's problems. We have 30 years of experience in R&D teams and manufacturing. We plan and design high-quality P&ID and customized machinery. We have the technology and experience to produce innovative and cost-saving manufacturing solutions to fulfill the needs of our customers. We learn our client's needs and understand their challenges, limitations, goals, and requirements and work to deliver in the best interest of our customers.
We collect and analyze information from the market about the prices and features of products and calculate the mechanical cost for cost savings and prevention of loss. The goal of my company is not only to design and develop machinery but we are also concerned with the production process of soya milk and tofu to balance the food relish and productive efficiency. I declare it with confidence that my company is a soybean food Gastrosoph. Our food machine will be your unique partner in growing your Turnkey production.
2. My Buyer
a. My Client (The buying Firm):
My client for Smart Bubble Tea Cooker is Chatime. It is a global franchise teahouse chain that has its origin in Taiwan. It is based in Zhubei. It is the largest franchiser of a teahouse in the world and considers franchising as its global model for expansion and growth. It has 2500+ outlets in 38 different countries. The company opened its first store in California outside Taiwan and since then it has opened many outlets around the globe in Malaysia, China, Canada, Indonesia, Bangladesh, Philippines, Thailand, Cambodia, Australia, United States, India, New Zealand, UAE, Japan, etc. The bestselling drink of this brand is Chatime Chinese word for Peral Milk Tea. The brand offers many drinks including fresh tea, milk tea, fruit tea, pop tea, juices, coffee, and smoothies. The company aims to increase its efficiency while no compromise on quality should be made. They relied on manpower for preparing Boba tea. My product of Smart Bubble Tea Cooker will prove best for delivering quality services in a short period.
b. My Client’s Needs:
The three Needs of My client are:
· Profitability and growth: The client wants to increase its profit and generate greater revenue for the business. The client wants a product that reduces labor costs by operating automatically. My product has an intelligent human Machine Interface control panel that will work independent of manpower and deliver quality work
· Time efficiency: The client wants quality work to be delivered on time. Automated machines work faster and my product has a Program Logic Controller that controls the cooking time preventing under cooking or overcooking pearls.
· Innovation: The client wants to introduce new ideas and new methods of production by encompassing innovative technology in food production and manufacturing. It will play a significant role in enhancing competitive strength and will serve to improve the image of the enterprise in the customer's mind.
3. My Buyers Option
a. Product/Service:
Name: Smart Bubble Tea Cooker- Model F-915
Price: $649
1. Strengths:
· It is multifunctional and can be used to cook tapioca pearls, mini and regular bubbles, pearls, and grass jelly. It has a Microcomputer IC board controller that provides automatic cooking function, adjustable cooking time, and better flavor.
· It is stainless steel made of SOS304. It is easy to clean as having a water outlet and magnetic mixer which can be cleaned and un-installed easily. It has a safe design and it stops working once 160 degrees are reached.
2. Weaknesses:
· High price
· Power Consumption is high
b. Direct Competitor Number One
Name: YJINGRUI Tapioca Cooker
Price: £462
1. Strengths:
· Smart Control Panel that gives one-touch operation of touch screen design
· High Efficiency, easy to clean and 5L Food Grade non-stick pan layer
2. Weaknesses:
· High power up to 900W
· Low capacity
c. Direct Competitor Number Two:
Name: XEOLEO
Price: $171.4
1. Strengths:
· Very low price as compared with competitors
· Multi-functional and stainless-steel fuselage for drawing wires
2. Weaknesses:
· No voltage controls
· Heat adjustable quality is absent
d. Indirect Competitor:
Name: Bubble Teaology Automatic Tapioca Pearl Cooker
Price:
1. Strengths:
· Stainless steel cooker that automatically stirs tapioca pearls every 6 seconds
· 3 Years of video support and a 1-year warranty for its customers
2. Weaknesses:
· Heavyweight
· Large in size
4. Objectives
a. Minimum Goal: To come up to the expectations of my present client and gets him ready to purchase Smart Bubble Tea Cooker
b. Primary Goal: Generate greater revenue and increase profitability thereby obliging with rules and regulations.
c. Optimistic Goal: Many innovative materials will be manufactured and sold by the company in the future.
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