Brick & Mortar Vs. Brick & Click Vs. Click & Buy.
Today’s retail world is increasingly moving online in an effort to woo customers. Research and identify a retailer from each of these three types: (1) brick & mortar: on-ground presence only, (2) brick & click: on-ground and online presence, (3) click & buy: online presence only. Describe the structures of each of these three firms in terms of the six key elements given in the chapter. If possible, draw a generalized organizational chart for each type of retail organization based on your research.
Tips - Think out of the box... do different organizations that we are not used to hearing about. Examples we all know about are Apple, Amazon, Google, etc.
Six key elements
Identify the seven elements of an organization’s structure.
Identify the characteristics of the functional structure, the divisional structure, and the matrix structure.
Identify the characteristics of the virtual organization, the team structure, and the circular structure
Describe the effects of downsizing on organizational structures and employees.
Contrast the reasons for mechanistic and organic structural models.
Analyze the behavioral implications of different organizational designs.
Essentials of Organizational Behavior
Fourteenth Edition
Chapter 15
Foundations of Organizational Structure
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Copyright © 2018, 2016, 2014 Pearson Education, Inc. All Rights Reserved.
Copyright © 2018, 2016, 2014 Pearson Education, Inc. All Rights Reserved.
After studying this chapter you should be able to:
Identify the seven elements of an organization’s structure.
Identify the characteristics of the functional structure, the divisional structure, and the matrix structure.
Identify the characteristics of the virtual structure, the team structure, and the circular structure.
Describe the effects of downsizing on organizational structures and employees.
Contrast the reasons for mechanistic and organic structural models.
Analyze the behavioral implications of different organizational designs.
Copyright © 2018, 2016, 2014 Pearson Education, Inc. All Rights Reserved.
What Is Organization Structure?
Organizational Structure:
Defines how job tasks are formally divided, grouped, and coordinated
Key elements:
Work specialization
Departmentalization
Chain of command
Span of control
Centralization and decentralization
Formalization
Boundary spanning
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Organizational structure depicts how job tasks are formally divided, grouped, and coordinated. The key elements of organizational structure include work specialization, departmentalization, chain of command, span of control, centralization and decentralization, formalization, and boundary spanning.
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Key Questions and Answers
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This exhibit presents each element as an answer to an important structural question.
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Work Specialization
Work specialization:
Describes the degree to which activities in the organization are subdivided into separate jobs
Also known as division of labor
Benefits
Greater efficiency and lower costs
Costs
Human costs when carried too far
Job enlargement as a solution
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A key part of organizational structure is understanding the degree to which tasks are divided into separate jobs or work specialization. The division of labor is helpful in creating the most efficient way to utilize employee skills, increase their skills, and maximize their input.
Work specialization can cause greater economies, but in some cases it can cause diminishing returns due to repetition that can lead to boredom. Job enlargement can be more effective at creating greater efficiencies than work specialization.
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Work Specialization Economies
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This exhibit shows economies and diseconomies of work specialization.
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Departmentalization
Departmentalization:
Basis by which jobs are grouped together so that common tasks can be coordinated
Common bases:
Functional
Product or service
Geography
Process and customer
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Departmentalization defines how jobs are grouped together. There are a number of options to choose from when grouping jobs; you could organize around function, product, location, process, or customer. When jobs are grouped, departments are formed.
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Chain of Command
Chain of command:
Unbroken line of authority that extends from the top of the organization to the lowest echelon and clarifies who reports to whom
Authority: positional rights
Unity of command: one boss
Fewer organizations find this is relevant
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The chain of command represents the line of authority present in decision making. Embedded in the chain of command is the inherent right of a manager to give orders and expect the orders to be followed. Unity of command is the idea that a subordinate should have only one superior to report to so that directions and the chain of command are clear.
As organizations change, this concept is becoming less and less important.
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Span of Control
Span of control:
The number of employees a manager is expected to effectively and efficiently direct
Determines the number of levels and managers an organization has
Trend is toward wider spans of control
Wider span depends on knowledgeable employees
Affects speed of communication and decision making
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Span of control looks at how many workers a manager can effectively direct towards organizational goals. Wider span allows for more efficiency because you need fewer managers. However, it can also limit the amount of time and direction managers can give to their employees. A narrow span can allow for more direction but can add layers of management, increase the complexity of the vertical communication, and encourage overly tight supervision, limiting employee autonomy.
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Contrasting Spans of Control
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The exhibit illustrates that wider spans of control have fewer levels and fewer managers.
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Centralization and Decentralization
Centralization:
Degree to which decision making is concentrated at a single point in the organization
Only includes formal authority: positional rights
Highly centralized when top managers make all the decisions
Decentralized when front line employees and supervisors make decisions
Trend is toward increased decentralization
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The fifth aspect of structure deals with centralization and decentralization. Centralization is the degree to which decision making is concentrated at a single point in the organization, typically at the top. Decentralization represents an organization that spreads decision making throughout the organization.
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Formalization
Formalization:
Degree to which jobs within the organization are standardized
Formal: minimum discretion over what is to be done, when it is done, and how
Informal: freedom to act is necessary
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Formalization is the degree to which jobs within the organization are standardized. When there is high formalization, workers have very little control over how they do their work, and they will be required to follow a number of rules and procedures. Lower formalization will tend to allow for different job behaviors to get the job done, giving workers more control over their work.
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Boundary Spanning
Boundary spanning:
When individuals form relationships outside their formally assigned groups
Liaison roles
Development activities
Job rotations
Organizational goals and shared identity
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Organizations can use formal mechanisms to facilitate boundary-spanning activities through their structures.
One method is to assign formal liaison roles or develop committees of individuals from different areas of the organization.
Development activities can also facilitate boundary spanning. Employees with experience in multiple functions, such as accounting and marketing, are more likely to engage in boundary spanning.
Many organizations try to set the stage for these sorts of positive relationships by creating job rotation programs so new hires get a better sense of different areas of the organization.
A final method to encourage boundary spanning is to bring attention to overall organizational goals and shared identity concepts.
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Common Organizational Designs
Three common organizational frameworks:
Simple structure
Bureaucracy
Matrix structure
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There are a number of organizational structures available to companies. We will look at a number of options over the next several slides.
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Simple Structure
Low degree of departmentalization
Wide spans of control
Authority centralized in a single person
Little formalization
Difficult to maintain in anything other than small organizations
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The first and most basic structure is the simple structure. This structure has a low degree of departmentalization, wide spans of control, and centralized decision making with little formalization in job design.
This structure is difficult to utilize in anything other than small organizations.
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Bureaucracy
Highly routine operating tasks achieved through specialization
Formal rules and regulations
Centralized authority
Narrow spans of control
Tasks grouped by functional departments
Decision making follows the chain of command
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Another type of organizational design is bureaucracy. In a bureaucratic organization, there will be a great deal of structure. The tasks will be completed through specialization, and they tend to be formalized through rules and regulations. Departments will be highly defined by function, and authority is centralized. Decision making will follow a strict chain of command and there will be narrow spans of control. The bureaucratic organization will be one that is highly defined and very controlled.
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Functional and Divisional Structures
Functional structure: groups employees by their similar specialties, roles, or tasks
Divisional structure: groups employees into units by product, service, customer, or geographic market area
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There are two aspects of bureaucracies we should explore: functional and divisional structures.
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Matrix Structure
Combines two forms of departmentalization
Functional
Product
Dual chain of command
Advantages:
Facilitates coordination and efficient allocation of specialists
Disadvantages:
Possible confusion, fosters power struggles, stress
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The matrix structure is another common organizational design. This structure creates dual lines of authority and combines functional and product departments in a way to effectively meet organizational goals.
The key elements of the matrix structure is that it gains the interactions between the functional and product departments by coordinating complex and interdependent activities to help reach the goals set forth in an efficient manner, opening up avenues for new ideas to achieve the company’s mission. The matrix structure also breaks down the unity-of-command concept as the lines of authority are blurred.
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Matrix Structure for a College of Business Administration
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This slide shows an example of a matrix structure within a college.
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New Design Options
Virtual Organization:
A small core organization that outsources its major business functions
Highly centralized with little or no departmentalization
Provides maximum flexibility while concentrating on what the organization does best
Reduced control over key parts of the business
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Virtual organizations are developing as acceptable organizational structures. This structure offers a small core organization that outsources many of its major functions to competent suppliers. Virtual organizations are highly centralized with virtually no departmentalization to provide maximum flexibility, focusing on what the organization does best. This type of organization reduces control over some of the key parts of the business.
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A Virtual Organization
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This exhibit shows a virtual organization in which management outsources all the primary functions of the business.
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The Team Structure
Team structure:
Eliminates the chain of command
Has limitless spans of control
Replaces departments with empowered teams
Breaks down geographical barriers
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Boundaryless organizations are set up to reduce the structure and tight control over work. They organize in a way to try to empower teams. They eliminate vertical and horizontal boundaries, as well as geographic boundaries. Boundaryless organizations also try to breakdown external barriers to customers and suppliers through their structure and style of communication. These organizations also break down geographical barriers.
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The Circular Structure
Circular structure: Top management is at the center of the organization with its vision spreading outward in rings grouped by function
May be confusing for employees
May be used to spread CSR initiatives
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Picture the concentric rings of an archery target. In the center are the executives; radiating outward in rings grouped by function are the managers, then the specialists, then the workers. This is the circular structure.
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The Leaner Organization: Downsizing
Downsizing:
A systematic effort to make an organization leaner by selling off business units, closing locations or reducing staff
Controversial because of the negative impact on employees
Impact on organizational performance has been very controversial
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In the midst of tough economic times and the need for companies to be leaner, downsizing has been on the rise. Downsizing is a systematic effort to make an organization leaner by ridding itself of a business units, excessive locations, and staff. It has been very controversial because of the strong negative impact on employees. Because of this negative impact, the link to performance enhancement has been questioned.
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Organizational Design Models
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This slide show two extreme models of organizational design – the mechanistic model and the organic model. Several factors, discussed next, influence which type of structure is best for an organization.
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Determinants of Structure
Organizational Strategy
Innovation strategy: introduce new offerings-prefer organic structures
Cost-minimization strategy: cost control–prefer mechanistic structures
Imitation strategy: minimal risk and maximum profit–both structures used
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Structures differ for a number of reasons. The first is that structure is set up to facilitate the strategy of the organization. If your organization is focusing on innovation as a key value, then it may be best served by an organic structure. Whereas, if the strategy emphasizes minimizing costs, a mechanistic structure will work better. Strategy should always dictate structure instead of structure dictating strategy.
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Optimal Structural Option
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Exhibit 15-7 describes the structural option that best matches each strategy.
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More Determinants of Structure
Organization Size
Move toward mechanistic structure as size increases
Technology
Routine activities prefer mechanistic structures, non-routine prefer organic structures
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Structures differ for a number of reasons. The first is that structure is set up to facilitate the strategy of the organization. If your organization is focusing on innovation as a key value, then it may be best served by an organic structure. Whereas, if the strategy emphasizes minimizing costs, a mechanistic structure will work better. Strategy should always dictate structure instead of structure dictating strategy.
Structures will also differ by organization size, the larger the organization, the more likely it will be mechanistic. Technology also influences structure. The more routine the activities, the more mechanistic the structure should be.
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Still More Determinants of Structure
Environment
Dynamic environments lead to organic structures
Capacity
Volatility
Complexity
Institutions
Act as guidelines for appropriate behavior
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Structures will also differ based on the environment in which they exist. The more dynamic the environment, the more organic the structure will need to be to facilitate quick decisions and fast turnaround. Finally, institutions play a role in organizational design by acting as guidelines for appropriate behavior.
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The Environment
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Exhibit 15-8 summarizes our definition of the environment along its three dimensions.
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Organizational Designs and Employee Behavior
Cannot generalize any link between structure and performance
Consider employee preferences for:
Work specialization
Span of control
Centralization
Predictability versus autonomy
National culture influences organizational structure
High power distance cultures accept mechanistic structures
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Organizational designs are not a good predictor of employee behavior. Research has shown that work specialization can lead to increased productivity but lower job satisfaction. Specialization has not been popular, as employees are seeking more intrinsically rewarding jobs. Span of control has mixed results depending on individual differences in employees and organizational factors. Centralization can facilitate different employee responses.
Research suggests that national culture may influence organizational structure. In particular, organizations with people from high-power distance cultures typically find that employees are more accepting of mechanistic structures than employees from low power-distance countries.
Various factors will influence workers in their job satisfaction and their willingness to stay with an organization.
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Implications for Managers
Specialization can make operations more efficient, but excessive specialization can create dissatisfaction and reduced motivation.
Avoid designing rigid hierarchies that overly limit employees’ empowerment and autonomy.
Balance the advantages of remote work against the potential pitfalls before adding flexible workplace options.
Downsize your organization to realize major cost savings, and focus the company around core competencies-but only if necessary because downsizing can have a significant negative impact on employee affect.
Consider the scarcity, dynamism, and complexity of the environment, and balance the organic and mechanistic elements when designing an organizational structure.
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Structure does have an impact on both the attitudes and behaviors of the people within the organization, so it is important that managers effectively select and utilize structure within their organizations.