Assignment 4: Mobile Devices and Self-Service e-Commerce
Due Week 10 and worth 260 points
Imagine that you have been hired by the startup e-Commerce company Sports R US to provide a convenient self-service solution for customers accessing sports products. The Web application would need to be available on mobile devices (e.g., smartphones, tablets, laptops, notebooks). The application also needs to work on multiple Web browsers (i.e.., Chrome, Internet Explorer, Firefox, Safari and others to support self-service tasks. Sports- R-US has asked you to provide a Human-Computer Interaction (HCI) guide for design and implementation of this service.
Note: You may create and / or make all necessary assumptions needed for the completion of this assignment.
This assignment must address the following topics:
Information Gathering
Design Strategy
Prototyping
Implementation
Write a six to eight (6-8) page paper in which you:
1. Describe the following:
Purpose and goals of a mobile self-service.
Target segment (audience).
Audience needs and wants.
Resources necessary to achieve the desired outcome.
Design of the Website for mobile devices
Interfaces applicable to mobile devices.
2. Design each of the following using Microsoft Visio or any open source wire framing or mockup tool. Note: The graphically depicted solution is not included in the required page length.
The Sports R US home page for a mobile device.
The self-service Web page to review products and checkout using mobile devices.
3. Recommend one (1) prototype that could be created.
4. Determine the type of evaluation method to use in a Web design for the best user experience.
5. Provide key details of how the mobile self-service will be implemented on various mobile devices.
6. Use at least three (3) quality resources in this assignment. Note: Wikipedia and similar Websites do not qualify as quality resources.
7. Format your assignment according to the following formatting requirements:
Typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page is not included in the required page length.
Include a reference page. Citations and references must follow APA format. The reference page is not included in the required page length.
Points: 260
Assignment 4: Mobile Devices and Self-Service e-Commerce
Criteria
Unacceptable
Below 70% F
Fair
70-79% C
Proficient
80-89% B
Exemplary
90-100% A
1. Describe the purpose and goals of a mobile self-service, target segment (audience), audience needs and wants, resources necessary to achieve the desired outcome, design of the Website for mobile devices, and interfaces applicable to mobile devices.
Weight: 20%
Did not submit or incompletely described the purpose and goals of a mobile self-service, target segment (audience), audience needs and wants, resources necessary to achieve the desired outcome, design of the Website for mobile devices, and interfaces applicable to mobile devices.
Partially described the purpose and goals of a mobile self-service, target segment (audience), audience needs and wants, resources necessary to achieve the desired outcome, design of the Website for mobile devices, and interfaces applicable to mobile devices.
Satisfactorily described the purpose and goals of a mobile self-service, target segment (audience), audience needs and wants, resources necessary to achieve the desired outcome, design of the Website for mobile devices, and interfaces applicable to mobile devices.
Thoroughly described the purpose and goals of a mobile self-service, target segment (audience), audience needs and wants, resources necessary to achieve the desired outcome, design of the Website for mobile devices, and interfaces applicable to mobile devices.
2. Design the Sports R Us home page for a mobile device and the self-service Web page to review products and checkout using mobile devices using Microsoft Visio or any open source wire framing or mockup tool.
Weight: 20%
Did not submit or incompletely designed the Sports R Us home page for a mobile device and the self-service Web page to review products and checkout using mobile devices using Microsoft Visio or any open source wire framing or mockup tool.
Partially designed the Sports R Us home page for a mobile device and the self-service Web page to review products and checkout using mobile devices using Microsoft Visio or any open source wire framing or mockup tool.
Satisfactorily designed the Sports R Us home page for a mobile device and the self-service Web page to review products and checkout using mobile devices using Microsoft Visio or any open source wire framing or mockup tool.
Thoroughly designed the Sports R Us home page for a mobile device and the self-service Web page to review products and checkout using mobile devices using Microsoft Visio or any open source wire framing or mockup tool.
3. Recommend one (1) prototype that could be created.
Weight: 15%
Did not submit or incompletely recommended one (1) prototype that could be created.
Partially recommended one (1) prototype that could be created.
Satisfactorily recommended one (1) prototype that could be created.
Thoroughly recommended one (1) prototype that could be created.
4. Determine the type of evaluation method to use in a Web design for the best user experience.
Weight: 15%
Did not submit or incompletely determined the type of evaluation method to use in a Web design for the best user experience.
Partially determined the type of evaluation method to use in a Web design for the best user experience.
Satisfactorily determined the type of evaluation method to use in a Web design for the best user experience.
Thoroughly determined the type of evaluation method to use in a Web design for the best user experience.
5. Provide key details of how the mobile self-service will be implemented on various mobile devices.
Weight: 15%
Did not submit or incompletely provided key details of how the mobile self-service will be implemented on various mobile devices.
Partially provided key details of how the mobile self-service will be implemented on various mobile devices.
Satisfactorily provided key details of how the mobile self-service will be implemented on various mobile devices.
Thoroughly provided key details of how the mobile self-service will be implemented on various mobile devices.
6. Use at least three (3) quality resources in this assignment. Note: Wikipedia and similar Websites do not qualify as quality resources.
Weight: 5%
No references provided.
Does not meet the required number of references; some or all references poor quality choices.
Meets number of required references; all references high quality choices.
Exceeds number of required references; all references high quality choices.
7. Clarity, writing mechanics, and formatting requirements
Weight: 10%
More than 6 errors present
5-6 errors present
3-4 errors present
0-2 errors present