Loading...

Messages

Proposals

Stuck in your homework and missing deadline? Get urgent help in $10/Page with 24 hours deadline

Get Urgent Writing Help In Your Essays, Assignments, Homeworks, Dissertation, Thesis Or Coursework & Achieve A+ Grades.

Privacy Guaranteed - 100% Plagiarism Free Writing - Free Turnitin Report - Professional And Experienced Writers - 24/7 Online Support

ASSIGNMENT 4

02/12/2020 Client: yevette.west Deadline: 7 Days

Assignment 4

Timberline Health, an integrated delivery system serving residents in five counties in eastern Washington, is considering new opportunities to increase community awareness of the organization’s outpatient health services. As the new business development manager of hearing health services, Jack Andrews is responsible for evaluating the feasibility of marketing activities for the hearing service line and must allocate resources to promotional activities that forecast positive return on investment. One option under consideration is to sponsor the health and wellness pavilion at the Spokane County Fair. Research from comparable markets has shown

that wellness fairs are not only effective at educating communities about potential risk factors for health problems, including hearing loss, but also increasing consumer awareness of new or existing health services provided by local health organizations. These activities are essential to Timberline Health’s mission within the community.

Since little is known about the hearing status of residents in the market area, Jack enlists the services of his organization’s epidemiologist, Dr. Ruth Litchfield, to help him evaluate the potential return on investment for this marketing campaign. Dr. Litchfield incorporates several factors into her analysis. She reviews public health data on hearing loss, occupational and age distribution data for local residents, as well as a query of Timberline Health’s patient databases. Based on this research, she estimates the prevalence of hearing loss in the five-county service area at 18 percent, slightly higher than the national average (NIH, 2010). Jack receives information from the fair’s sales and marketing department to help in his calculations. Specifically, sponsorship consists of an investment of $50,000 for the design and production of promotional materials and rental of pavilion space for the duration of the twelve day fair. Data from the previous three years shows on average 250,000 people attend the fair, of which 1% visit the wellness pavilion and participate in health screening services.

If Timberline Health is to offer mobile hearing screening, the organization must invest in new portable audiology equipment. Jack receives a quotation from his supplier and estimates the total investment in new audiometers and audiometric booths at $16,000. Timberline Health will use existing diagnostic equipment to test people who have failed the initial screening (i.e. test positive for hearing loss), so it is unnecessary to invest in additional equipment for the hearing centers. Vendor specifications for the screening and diagnostic equipment are indicated in Table 1.

 Table 1

Vendor equipment specifications

Equipment Sensitivity Specificity

Portable audiology equipment for free screening 90% 96%

  Clinic-based audiology equipment for follow-up diagnostic testing 99% 99%

Furthermore, Jack calculates that he must provide coverage for three 6-hour shifts per day and each shift must have three audiologists to meet demand for screening tests. He anticipates hiring nine people to provide coverage for the duration of the fair. The hourly rate for audiologists is

$37.50.

People who fail the initial screening at the fair are referred to an audiologist for a diagnostic test. Jack assumes in his calculations that all people who are referred for diagnostic testing follow up with an audiologist in one of Timberline Health’s hearing centers. Initial screening tests at the fair are free; however, Timberline Health charges $57.00 for a diagnostic hearing test, which costs the organization $24.00. Using past sales data and industry metrics, Jack forecasts that of

the total number of people diagnosed with hearing loss at hearing centers only 20% will purchase hearing aids (NIH, 2010). He reviews sales and margin data from the prior year to identify the product mix for his calculations as indicated in Table 2.

Table 2

Sales and margin data

Hearing Aids Unit Price 2015 Sales Margin

Low-end $1,000 $400,000 25%

Mid-range $2,500 $1,250,000 45%

  High-end $4,000 $400,000 60%

Reference

National Institutes of Health (NIH) (2010, October 1). Fact Sheet: Hearing aids. Retrieved from

U.S. Department of Health and Human Services: National Institutes of Health:

https://report.nih.gov/nihfactsheets/viewfactsheet.aspx?csid=95

Write a Memorandum directed to your faculty answering the questions below.

 Based on the 2-by-2 contingency table to determine the total number of people who fail the diagnostic test, which represents the target market for hearing aid sales from Assignment 2 and the information from the case study, calculate:

 

1. How many people will buy the hearing aids?

2. How much the clinic will make on hearing aid sales to those people based on the

 

Hearing aid sales mix Hearing Aids Unit Price Sales (show the calculations) Mix

Low-end $1,000 40%

Mid-range $2,500 50%

High-end $4,000 10%

Total 100%

 

1. Calculate how much the clinic will expense on the staffing (HINT: you need to calculate the number of employees and the time worked first).

2. Discuss if it might be a good idea to conduct the Fair and follow up appointments considering the amount of money made and the expense for staffing.

3. What other potential considerations could influence the marketing department final recommendation?

 

**When appropriate, refer to credible resources following APA format



Attachments:

Homework is Completed By:

Writer Writer Name Amount Client Comments & Rating
A+GRADE HELPER

ONLINE

A+GRADE HELPER

$8
Dispute is handled by the website

Order & Get This Solution Within 3 Hours in $25/Page

Custom Original Solution And Get A+ Grades

  • 100% Plagiarism Free
  • Proper APA/MLA/Harvard Referencing
  • Delivery in 3 Hours After Placing Order
  • Free Turnitin Report
  • Unlimited Revisions
  • Privacy Guaranteed

Order & Get This Solution Within 6 Hours in $20/Page

Custom Original Solution And Get A+ Grades

  • 100% Plagiarism Free
  • Proper APA/MLA/Harvard Referencing
  • Delivery in 6 Hours After Placing Order
  • Free Turnitin Report
  • Unlimited Revisions
  • Privacy Guaranteed

Order & Get This Solution Within 12 Hours in $15/Page

Custom Original Solution And Get A+ Grades

  • 100% Plagiarism Free
  • Proper APA/MLA/Harvard Referencing
  • Delivery in 12 Hours After Placing Order
  • Free Turnitin Report
  • Unlimited Revisions
  • Privacy Guaranteed

6 writers have sent their proposals to do this homework:

Peter O.
University Coursework Help
Helping Hand
Top Essay Tutor
A+GRADE HELPER
Best Coursework Help
Writer Writer Name Offer Chat
Peter O.

ONLINE

Peter O.

Hello, I can assist you in writing attractive and compelling content on ganja and its movement globally. I will provide with valuable, informative content that you will appreciate. The content will surely hit your target audience. I will provide you with the work that will be according to the needs of the targeted audience and Google’s requirement.

$40 Chat With Writer
University Coursework Help

ONLINE

University Coursework Help

Hi dear, I am ready to do your homework in a reasonable price.

$47 Chat With Writer
Helping Hand

ONLINE

Helping Hand

I am an Academic writer with 10 years of experience. As an Academic writer, my aim is to generate unique content without Plagiarism as per the client’s requirements.

$45 Chat With Writer
Top Essay Tutor

ONLINE

Top Essay Tutor

I have more than 12 years of experience in managing online classes, exams, and quizzes on different websites like; Connect, McGraw-Hill, and Blackboard. I always provide a guarantee to my clients for their grades.

$50 Chat With Writer
A+GRADE HELPER

ONLINE

A+GRADE HELPER

Greetings! I’m very much interested to work on this project. I have read the details properly. I am a Professional Writer with over 5 years of experience, therefore, I can easily do this job. I will also provide you with TURNITIN PLAGIARISM REPORT. You can message me to discuss the detail. Why me? My goal is to offer services to you that are profitable. I don’t want you to place an order once and that’s it. For me to be successful, I need you to come back and order again. Give me the opportunity to work on your project. I wish to build a long-term relationship with you. We can have further discussion in chat. Thanks!

$8 Chat With Writer
Best Coursework Help

ONLINE

Best Coursework Help

I am an Academic writer with 10 years of experience. As an Academic writer, my aim is to generate unique content without Plagiarism as per the client’s requirements.

$45 Chat With Writer

Let our expert academic writers to help you in achieving a+ grades in your homework, assignment, quiz or exam.

Similar Homework Questions

Derived si unit for energy - C++ program for lexical analysis in compiler design - Theory practice gap in nursing example - SOCW6446 WEEK 11 FINAL PROJECT - Cet cette ce ces - Environmental science and human population worksheet - BU204 Assignment 2 - Tests for muscular endurance - ERD Diagram / Prototype Assignment (Fund of data systems) - Gcwc the great canadian wiring company - Write a completing story grasp all lose all - Program Evaluation and Reflection Paper - Stars hide your fires technique - Corporate social responsibility - Signalong phase 1 manual - Ppt on differentiation in maths - 3 types of sealants used in automotive - 1.6 repeating as a fraction - Capsim finance - Week 6 discussion - Same-day 0833173182 JANE FURSE ABORTION CLINIC // PILLS,,,, - Sam textbook - Perceptual map adidas - Promissory note journal entry examples - Balancing chemical equations worksheet - Assignment 3 business intelligence and data warehouses - Take the time derivative of the london equation - 2019 mufon symposium embracing the future - Which of these is not a dod data classification - Engineering - Hpe storevirtual vsa download - What was howard schultz's original strategic vision for starbucks - Fiction book report example - SOCW 6090 - Discussion: Applying Differential Diagnosis to Neurodevelopmental Disorders - Is maple syrup a homogeneous mixture - Asme b31 3 welding procedures - Separation of the components of a mixture lab report answers - Carlos ghosn leadership style pdf - Marketing Writing Assignment - The unit contribution margin is computed by mcq - Excel chapter 9 grader project multiple sheet workbook management - Different types of management accounting systems - Social science inquiry advance and evolve over time - Ifsm 300 stage 2 cic hiring process - 470 resistor color code - Netflix in 2012 can it recover from its strategy missteps - Reply to my peers - Psychology Paper - Employee salary details program in python - Airius destratification fans price list - Evans technology has the following capital structure - An alarm clock draws 0.5 a of current - Customer relationship management books free download - JCCMI- Phil Week 2 Dis 1 - Cisco business edition 6000 installation guide - Theoretical and applied climatology impact factor - Slice of life by russell baker summary - Alistair trung gertrude street - The over the shoulder shot involves - Outline for Definition Essay - Analysis of argument letter from birmingham jail answers - S block periodic table - DONT SEND A MESSAGE WITHOUT READING (I NEED CHEMISTRY EXPERT FOR HOMEWORK) - World scout event shelter - EXCEL - Readiness for enhanced breastfeeding nursing care plan - Critically examines the relationship between crisis management - Acmemarkets com just for u - Www holscience com - Writing - It was much better than cats - This is a Collaborative Learning Community (CLC) assignment. - Wk1 discussion 100820 - Romeo and juliet study guide questions and answers act 2 - CASES CASE 35 CIRQUE DU SOLEIL* The founder of Cirque du Soleil, Guy Laliberté, after see- ing the firm’s growth prospects wane in recent years, was thinking about expanding his firm in new directions. For three decades, the firm had reinvented and revolutionized the circus. From its beginning in 1984, Cirque de Soleil had thrilled over 150 million spectators with a novel show concept that was as original as it was nontraditional: an astonishing theatrical blend of circus acts and street enter- tainment, wrapped up in spectacular costumes and fairy- land sets and staged to spellbinding music and magical lighting. Cirque du Soleil’s business triumphs mirrored its high- flying aerial stunts, and it became a case study for business school journal articles on carving out unique markets. But following a recent bleak outlook report from a consultant, a spate of poorly received shows over the last few years, and a decline in profits, executives at Cirque said they were now restructuring a - Leadership - Gandom in english - Game design document template - ACCT 642 - Using Business Visuals - 155 016 rounded to the nearest thousands - Penner medical products case study solution - Why we work andrew curry - 1506 main north road salisbury sa 5108 - Nova evolution lab mission 3 answers - Clipsal homesafe battery replacement - Cracker jack commercial jack gilford - Aka south central region - Heroes and role models - Work and power problems - Marketing Management - Diamond is woman's best friend - MGT312T Week. 2 Apply Self-Assessment Reflection - Political Science Assignment Week 3 - Swot analysis emergency department - Hershey's organizational chart and organizational structure - Contribution margin per unit formula - Embraer 190 aircraft maintenance manual - Comic strip lesson plan - Nike cost of capital case study