mSensemaking and the Structural Frame
CASE STUDY
Assignment Overview
In the Module 1 Case, you will write Chapter 1 of your thesis-style paper – relating to the Structural Frame. Using specific examples of “structure” as defined by Bolman and Deal, you will use the Structural Frame as a lens through which you will analyze the effectiveness of the Walt Disney Company.
Begin the Module 1 Case by visiting the Walt Disney Company website:
The Walt Disney Company. (2014). Retrieved on May 8, 2014 from http://thewaltdisneycompany.com/
Additional Case-related resources
The following resources should be helpful to you in your analysis of the Case. Chapter 6 of Bryman’s book relates (somewhat ominously) to “control and surveillance” activities at Disney:
Bryman, A. (2004). The Disneyization of society. London: Sage Publications. Retrieved from Ebrary.
Structure implies logistics. Certainly, the artful and skillful deployment of technology will often create useful intelligence – even competitive advantage. And so…is Mickey watching? Read “Big Mickey is Watching”:
Palmeri, C., & Faries, B. (2014). Big Mickey is watching. Bloomberg Businessweek, (4370), 22-23. Retrieved from EBSCO – Business Source Complete.
Case Assignment
After you have reviewed the contents of the Walt Disney Company website, completed the readings provided at the Background page of Module 1, and performed additional research from the library and the internet, write a 6-7 page paper in which you do the following:
Using the following assumptions of the Structural Frame, complete an in-depth assessment of the Walt Disney Company:
1. Organizations exist to achieve established goals and objectives.
2. Organizations increase efficiency and enhance performance through specialization and a clear division of labor.
3. Appropriate forms of coordination and control ensure that diverse efforts of individuals and units mesh.
4. Organizations work best when rationality prevails over personal preferences and extraneous pressures.
5. Structures must be designed to fit an organization's circumstances (including its goals, technology, workforce, and environment).
6. Problems and performance gaps arise from structural deficiencies and can be remedied through analysis and restructuring.
Keys to the Assignment
The key aspects of this assignment that are to be covered in your 6-7 page paper include the following:
· Describe the organizational design used by the Walt Disney Company. Is Disney’s structure more or less effective as it relates to the company’s ability to accomplish its stated purpose (vision, mission)? Explain.
· Using Bolman and Deal’s Structural Frame, analyze two or three structural characteristics of the Walt Disney Company. Because you cannot cover all structural characteristics in a short paper, you will need to be selective; therefore, choose two or three characteristics that are of particular interest to you. These might include the Walt Disney Company’s strategic plans, more specific goals and objectives, or the company’s policies and procedures. Alternatively, you might select technology or some component of Disney’s external environment (e.g., competition, legal, political, or social environments).
· For each structural characteristic that you have included in your Case, discuss the extent to which that structural characteristic has been effective or ineffective relative to assisting Disney attain its stated purpose. Defend your answer in the context of the six (6) assumptions given above (how well do the structural characteristics you’ve identified above ascribe to these assumptions, if at all?).
· Having had applied the Structural Frame to the Walt Disney Company, is there anything that you would you do differently? Conclude Chapter 1 of your paper by giving recommendations as to what Disney should do differently, and explain why.
· The background readings will not give you all the answers to the Case. Therefore, you will need to perform some research in the library, and use a minimum of 3-4 scholarly sources from the library to support and justify your understanding of the case.
· Your paper must demonstrate evidence of critical thinking (if you need tips on critical thinking, http://www.criticalthinking.org/pages/college-and-university-students/799 is an excellent resource ). Don’t simply restate facts – instead, be sure to interpret the facts you have accumulated from your research.
· Remember that the Module 1 Case will serve as Chapter 1 of your session-long thesis-style paper.
Assignment Expectations
Your paper will be evaluated using the following five (5) criteria:
· Assignment-Driven Criteria: Does the paper fully address all Keys to the Assignment? Are the concepts behind the Keys to the Assignment addressed accurately and precisely using sound logic? Does the paper meet minimum length requirements?
· Critical thinking: Does the paper demonstrate graduate-level analysis, in which information derived from multiple sources, expert opinions, and assumptions has been critically evaluated and synthesized in the formulation of a logical set of conclusions? Does the paper address the topic with sufficient depth of discussion and analysis?
· Business Writing: Is the paper well-written (clear, developed logically, and well-organized)? Are the grammar, spelling, and vocabulary appropriate for graduate-level work? Are section headings included in all papers? Are paraphrasing and synthesis of concepts the primary means of responding to the Keys to the Assignment, or is justification/support instead conveyed through excessive use of direct quotations?
· Effective Use of Information (Information Literacy): Does the paper demonstrate effective research, as evidenced by student’s use of relevant and quality sources? Do additional sources used in paper provide strong support for conclusions drawn, and do they help in shaping the overall paper?
· Citing Sources: Does the student demonstrate understanding of APA Style of referencing, by inclusion of proper end references and in-text citations (for paraphrased text and direct quotations) as appropriate? Have all sources (e.g., references used from the Background page, the assignment readings, and outside research) been included, and are these properly cited? Have all end references been included within the body of the paper as in-text citations?
SLP STUDY
SLP Overview
In the Module 1 SLP, you will write a 3- to 4-page paper in which you will apply the Structural Frame to the organization in which you are currently employed (or in which you have worked previously).
Overview of the LED599 SLP Sequence
Before we begin the Module 1 SLP, two very important and related points should be emphasized, as they are fundamental to an understanding of the Module 1 SLP:
1. All four frames can be used to assess any given organization, because all organizations have structural, human resources, political, and symbolic characteristics; and
2. Different leaders use lenses – or frames – through which they view their organizations. Certain leaders will tend to use one frame predominantly, while others tend to be more balanced, choosing one of the frames depending on the circumstances. The important point here is that there is no “right” frame through which a leader should or must view any given organization or any particular set of organizational circumstances. At the same time, it is helpful for a leader to understand which frame (or frames) he/she is actively using. It is also critical that leaders be aware that there are four frames – not one – and that the use of others may be beneficial to effective sensemaking as well (importantly, this helps leaders to better avoid organizational “blind spots”).
Assignment
The Module 1 SLP requires that you write a 3- to 4-page paper, in which you address the following:
After you briefly describe the organization in which you presently work – or in which you have previously worked – apply the Structural Frame to the organization, analyzing the effectiveness of two or three structural characteristics you have identified.
Keys to the Assignment
The key aspects of this assignment that should be covered in your paper include the following (note there are two parts to this SLP):
Part 1:
In a minimum of two pages:
· Briefly describe your organization – name, what it does, size (number of employees, annual revenue, relative market share, etc.);
· Describe the organizational design of your chosen organization. Is it effective? Why or why not?
· Choose 2 or 3 structural characteristics of your organization (e.g., strategic planning process, goals, objectives, policies, procedures, rules, budgets and other allocation of resources, etc.); and
· Discuss the relative effectiveness of the structural characteristics you have identified. If you were CEO of your company, what (if anything) might you do differently? Why would you make any changes you suggest?
Part 2 :
· Complete the Leadership Orientations Questionnaire , and score your results.
· In a minimum of two pages:
· Report your scores for each of the Four Frames.
· After you have completed an in-depth self-assessment of your scores, discuss how your scores inform your personal leadership style. For instance, what do your scores (high and low) collectively suggest about your leadership tendencies and about the ways in which you personally make sense of organizational events?Might your low scores indicate areas in which you may have leadership “blind spots”?
SLP Assignment Expectations
Your paper will be evaluated using the following five (5) criteria:
· Assignment-Driven Criteria: Does the paper fully address all Keys to the Assignment? Are the concepts behind the Keys to the Assignment addressed accurately and precisely using sound logic? Does the paper meet minimum length requirements?
· Critical thinking: Does the paper demonstrate graduate-level analysis, in which information derived from multiple sources, expert opinions, and assumptions has been critically evaluated and synthesized in the formulation of a logical set of conclusions? Does the paper address the topic with sufficient depth of discussion and analysis?
· Business Writing: Is the paper well-written (clear, developed logically, and well-organized)? Are the grammar, spelling, and vocabulary appropriate for graduate-level work? Are section headings included in all papers? Are paraphrasing and synthesis of concepts the primary means of responding to the Keys to the Assignment, or is justification/support instead conveyed through excessive use of direct quotations?
· Effective Use of Information (Information Literacy): Does the paper demonstrate effective research, as evidenced by student’s use of relevant and quality sources? Do additional sources used in paper provide strong support for conclusions drawn, and do they help in shaping the overall paper?
· Citing Sources: Does the student demonstrate understanding of APA Style of referencing, by inclusion of proper end references and in-text citations (for paraphrased text and direct quotations) as appropriate? Have all sources (e.g., references used from the Background page, the assignment readings, and outside research) been included, and are these properly cited? Have all end references been included within the body of the paper as in-text citations?
Module 1
Required resources
Framing Perspectives. (n.d.). National Defense University. Retrieved on May 2, 2014 from http://www.au.af.mil/au/awc/awcgate/ndu/strat-ldr-dm/pt1ch5.html
Jacobs, R. M. (n.d.). Theories of practice: The structural frame. Villanova University. Retrieved on May 8, 2014 from http://www83.homepage.villanova.edu/richard.jacobs/MPA%208002/Powerpoint/8002%20MPA/structural.ppt
Vincent, P. (2014). Four-frame model: Reframing organizations. Slideshare. Retrieved on May 1, 2014 from http://www.slideshare.net/PhilVincent1/fourframe-model
The Walt Disney Company. (2014). Retrieved on May 8, 2014 from http://thewaltdisneycompany.com/
Westbrooks, E. (2012). Reframing organizations: The structural frame. Prezi. Retrieved on May 4, 2014 from http://prezi.com/e8hhfbnjodal/reframing-organizations-the-structural-frame/
Optional resources
Ancona, D. (2011). Sensemaking: Framing and acting in the unknown. In Scott A. Snook, Nitin N. Nohria, and Rakesh Khurana (Eds.), The Handbook for Teaching Leadership (3-19). Thousand Oaks, CA: Sage. Retrieved from http://www.sagepub.com/upm-data/42924_1.pdf
APA Sample Paper. (2014). Purdue OWL – Online Writing Lab. Retrieved on May 11, 2014 from https://owl.english.purdue.edu/media/pdf/20090212013008_560.pdf
Bolman, L. (2014). Reframing organizations teaching resources. Lee Bolman. Retrieved on May 8, 2014 from http://www.leebolman.com/reframing_teaching_resources.htm
Bolman, L. G., & Deal, T. E. (1991). Leadership and management effectiveness: A multi-frame, multi-sector analysis. Human Resource Management (1986-1998), 30(4), 509-531. Retrieved from ProQuest.
Bolman, L. G., & Deal, T. E. (n.d.). Monarchs, lords, and serfs. Lee Bolman.com. Retrieved from http://www.leebolman.com/Teaching%20materials/Monarchs%20lords%20etc.pdf
Bolman, L. G. & Deal, T. E. (2003). Reframing organizations: Artistry, choice, and leadership (3rd ed). San Francisco: John Wiley.
Bolman, L. G., & Deal, T. E. (n.d.). Reframing organizations: The leadership kaleidoscope. Retrieved on May 8, 2014 from http://www.tnellen.com/ted/tc/bolman.html
Bryman, A. (2004). The Disneyization of society. London: Sage Publications. Retrieved from EBSCO.
Filipovitch, A. J. (2005). Framing organizations. Retrieved from http://krypton.mnsu.edu/~jp5985fj/courses/609/Frame/Reframing.html
Foundation for Critical Thinking. (2013). Colleges and university students. The Critical Thinking Community. Retrieved on May 11, 2014 from http://www.criticalthinking.org/pages/college-and-university-students/799
Gallos, J. V. (2006). Reframing complexity: A four dimensional approach to organizational diagnosis, development, and change. In Joan V. Gallos (Ed.), Organization Development: A Jossey-Bass Reader. San Francisco: Jossey-Bass. Retrieved on May 1, 2014 from http://www.joangallos.com/wp-content/uploads/2007/08/reframing-complexity-a-four-dimensional-approach.doc
Gallos, J. V. (2008). Making sense of organizations: Leadership, frames, and everyday theories of the situation. In Joan V. Gallos (Ed.), Business Leadership: A Jossey-Bass Reader (161-179). San Francisco: Jossey-Bass. Retrieved from http://www.joangallos.com/wp-content/uploads/2007/08/making-sense-of-organizations.doc
Greene, D. (2010). Reframing organizations. Dr. Doug Greene. Retrieved on May 11, 2014 from http://www.drdouggreen.com/wp-content/Reframing-Organizations.pdf
Leedom, D. K. (23-25 Oct. 2001). Final Report, from Sensemaking Symposium. Command and Control Research Program (CCRP), Office of the Assistant Secretary of Defense for Command, Control, Communications and Intelligence. Retrieved from http://www.dodccrp.org/events/2001_sensemaking_symposium/docs/FinalReport/Sensemaking_Final_Report.htm
Marshall, T. (n.d.). Sense-making. The Atlas of New Librarianship. Retrieved on April 30, 2014 from http://www.newlibrarianship.org/wordpress/?page_id=1151
Palmeri, C., & Faries, B. (2014). Big Mickey is watching. Bloomberg Businessweek, (4370), 22-23. Retrieved from EBSCO – Business Source Complete.
The Walt Disney Company SWOT Analysis. (2013). Walt Disney Company SWOT Analysis, 1-9, Retrieved from EBSCO – Business Source Complete.
Weick, K. E., Sutcliffe, K. M., & Obstfeld, D. (2005). Organizing and the process of sensemaking. Organization Science, 16(4), 409-421. Retrieved from ProQuest.
Westbrooks, E. (2012). Introduction to reframing organizations:. Prezi. Retrieved on May 4, 2014 from http://prezi.com/g30raykp6huh/introduction-to-reframing-organizations/