Loading...

Messages

Proposals

Stuck in your homework and missing deadline? Get urgent help in $10/Page with 24 hours deadline

Get Urgent Writing Help In Your Essays, Assignments, Homeworks, Dissertation, Thesis Or Coursework & Achieve A+ Grades.

Privacy Guaranteed - 100% Plagiarism Free Writing - Free Turnitin Report - Professional And Experienced Writers - 24/7 Online Support

Bus 100 assignment 3 step 4

26/12/2020 Client: saad24vbs Deadline: 12 Hours



For a large discount retail store like Target and Walmart, it can be difficult to get the marketing mix just right for a given product. There are so many products in the store fighting for the attention of customers. There is also the challenge of helping the suppliers of each product maximize their profits while making sure the store is making money. With so many things to consider, working in marketing for such a large business can be a challenge.


Your Role


This week, you’ll be acting as a Marketing Manager in the sporting goods section.


What is a Marketing Manager?


Marketing Managers are responsible for developing, implementing and executing marketing plans, either for an entire organization or for particular categories or products within the organization, in order to attract potential customers and keep existing ones.


Their day-to-day tasks include managing and coordinating marketing and creative staff, leading market research to improve existing products and services, working with advertising agencies, and determining the best way to get products in front of customers.


As a marketing manager for a discount retail store in Brooklyn, you have been asked to evaluate a marketing plan for basketballs to ensure that the 4 P’s of marketing are being applied well. Using your knowledge of the 4 P’s and the best approach to generating sales, you’ll take a look at a number of marketing recommendations and choose the approach that you believe will sell the most products.


Instructions


Step 1: Product


In the Marketing Analysis Presentation provided by your marketing team, you’ll see three different basketballs that need to be included in the product display on Slide 2. Each product has unique features.


· Based on the information provided about the customers that shop at the store location on Slide 3, choose the basketball that you think will sell the most. Write 2-5 sentences explaining the rationale for your decision.


Step 2: Place


On Slide 4 of the Marketing Analysis Presentation, you’ll see the results of a survey that asked potential buyers about where they are most likely to purchase these products.


· Use your knowledge about product placement to choose the best place to sell the products, deciding between traditional stores and online. Write 2-5 sentences explaining the rationale for your decision.


Note: You should complete Steps 3, 4 & 5 after reading the material in Week 7.


Step 3: Promotion


Slide 5 of the Marketing Analysis Presentation shows three recommended advertisements, including a special deal promotion, for the product that is expected to sell the best.


· Based on the information provided about the customers that shop at this store location on Slide 3, determine which promotional activity will sell the most product at this particular store. Write 2-5 sentences explaining the rationale for your decision.


Step 4: Price


Look at the pricing options available for each of the three products together on Slide 6.


· Based on your knowledge of the Pricing Strategies discussed on pages 186-187 in the textbook, choose the option that has the best pricing mix for all three products. Refer to the customer information on Slide 2, if needed. Write 2-5 sentences explaining the rationale for your decision.


Step 5: Brand and Sales Pitch The company that makes one of the basketballs is looking to rebrand the product. They have asked for your input on possible brands ideas. • First, read the Brand Vision statement, which summarizes the goal for the new brand. Then, look at the logo, name, and tagline recommendations. Which of the two brand directions do you think best meets the goals of the brand vision? Please support your decisions. • Second, write a 2-3 sentence sales pitch that you would use to try to convince someone to purchase this product.


Assignment 3


Step 1: product


The basketball that will sell the most is the one that has more unique features. These features favor the interests of the customers. The basketball with the least features or rather less unique features will not sell much. Customers go for goods and services that can satisfy their needs fully.


Step 2: place


Buyers are most likely to purchase products such as basketballs on online stores. It is impossible to find such products in traditional stores since the buyers that visit such stores mostly do not require the basketballs. Traditional stores are mostly found in rural settings. Therefore, the buyers will opt for the online stores to purchase the basketballs.


Step 3: Promotion


In promotions, the products that are expected to sell the most are products that have unique features. However, the marketing strategy also determines how best the product will sell. A product could be better than the other but not sell as much due to the marketing strategies used.


Step 4: Price


The pricing of a product determines how well it will sell. Once a product is too expensive, most customers will not look at it twice. However, if the price is lower, customers will always opt for that specific product. Originality also matters when it comes to specific products. This is when customers do not mind about the prices but rather how original the product is.


Step 5: Brand and Sales Pitch


The company should ensure that their rebranding does not change the identity of the product they are selling. They should also ensure that the product maintains its originality. It should also match its logo, tagline and name.



Homework is Completed By:

Writer Writer Name Amount Client Comments & Rating
Instant Homework Helper

ONLINE

Instant Homework Helper

$36

She helped me in last minute in a very reasonable price. She is a lifesaver, I got A+ grade in my homework, I will surely hire her again for my next assignments, Thumbs Up!

Order & Get This Solution Within 3 Hours in $25/Page

Custom Original Solution And Get A+ Grades

  • 100% Plagiarism Free
  • Proper APA/MLA/Harvard Referencing
  • Delivery in 3 Hours After Placing Order
  • Free Turnitin Report
  • Unlimited Revisions
  • Privacy Guaranteed

Order & Get This Solution Within 6 Hours in $20/Page

Custom Original Solution And Get A+ Grades

  • 100% Plagiarism Free
  • Proper APA/MLA/Harvard Referencing
  • Delivery in 6 Hours After Placing Order
  • Free Turnitin Report
  • Unlimited Revisions
  • Privacy Guaranteed

Order & Get This Solution Within 12 Hours in $15/Page

Custom Original Solution And Get A+ Grades

  • 100% Plagiarism Free
  • Proper APA/MLA/Harvard Referencing
  • Delivery in 12 Hours After Placing Order
  • Free Turnitin Report
  • Unlimited Revisions
  • Privacy Guaranteed

6 writers have sent their proposals to do this homework:

Helping Hand
Top Essay Tutor
Homework Guru
University Coursework Help
A+GRADE HELPER
Writer Writer Name Offer Chat
Helping Hand

ONLINE

Helping Hand

I am an Academic writer with 10 years of experience. As an Academic writer, my aim is to generate unique content without Plagiarism as per the client’s requirements.

$130 Chat With Writer
Top Essay Tutor

ONLINE

Top Essay Tutor

I have more than 12 years of experience in managing online classes, exams, and quizzes on different websites like; Connect, McGraw-Hill, and Blackboard. I always provide a guarantee to my clients for their grades.

$135 Chat With Writer
Homework Guru

ONLINE

Homework Guru

Hi dear, I am ready to do your homework in a reasonable price and in a timely manner.

$132 Chat With Writer
University Coursework Help

ONLINE

University Coursework Help

Hi dear, I am ready to do your homework in a reasonable price.

$132 Chat With Writer
A+GRADE HELPER

ONLINE

A+GRADE HELPER

Greetings! I’m very much interested to work on this project. I have read the details properly. I am a Professional Writer with over 5 years of experience, therefore, I can easily do this job. I will also provide you with TURNITIN PLAGIARISM REPORT. You can message me to discuss the detail. Why me? My goal is to offer services to you that are profitable. I don’t want you to place an order once and that’s it. For me to be successful, I need you to come back and order again. Give me the opportunity to work on your project. I wish to build a long-term relationship with you. We can have further discussion in chat. Thanks!

$125 Chat With Writer

Let our expert academic writers to help you in achieving a+ grades in your homework, assignment, quiz or exam.

Similar Homework Questions

Garrity v new jersey case brief - Electric meter cl rating - Consider the following time series data - Blockhead the life of fibonacci - Jigsaw differentiated instruction - Grandma and the elusive fifth crucifix - A total charge q is distributed uniformly throughout - 8 university gardens glasgow - One minute goal setting template - 12 angry men movie questions and answers - H2so4 + naoh ionic equation - Freecen rootsweb com uk - Emirates airlines marketing case study - Snhu stand up commercial actors - 10k resistor colour code - Discussion - HR - International council of nurses code of ethics for nurses 2012 - Final Assignment - Enterprise Risk Management - Order # 9358 - Contour representation of landforms - Mens Rea and Actus Reus - International Trade - Fine for supplying liquor to an intoxicated person - Hall grove doctors surgery - Dumb shell arts telugu movie names - Kurt schwitters picture with light center - The quality control manager at a light bulb factory - Ludgershall castle primary school - Surface area of the moon - How do banding patterns change when a muscle contracts - According to geertz the core of religion is - Don't stop searching or waste invaluable time waiting! - In a typical company organizational model middle managers ____ - Flaws metaphorically 7 little words - Sample constitution self help group kenya - Introduction to humanities arts and social science - 300-500 WORDS ABOUT A MOVIE - Marketing - Hius 221 mindtap answers - Law 3 - In cold blood questions - Malcolm x homemade education essay - Org_behavior - Reflection, Discussion and Assignment - Hebrew prayer shawl meaning - Anatomy drill level 1 anatomical models heart structures internal view - The capability to inherit from more than one class is called ____ inheritance. - Patagonia don t buy this jacket case study - Which conditions are best served by proper breathing exercises - What is regional trade block - Calculate the required rate of return for manning enterprises - Act 1 scene 1 - Karger and stoesz policy model - Deciduous forest climograph - Ashford university texas - Brisbane city council zone map - Square root of 1.15 - Dr alexander de leon - Solar system scale model - I see the blood in your eyes lil wayne - Read article answer question 1 page - Dyna s wiring diagram - Early Childhood Education - Atomic configuration of iron - Composition 1302 - Onesteel waratah steel mill - Is li-f polar covalent - What council is redfern in - Message in a bottle charles fishman - 25 oakhill road west pearcedale - Bangladesh agricultural university subjects - Stem cell guy differentiation booth - Paper - It 210 milestone one - Aluminum nitrate and sodium carbonate balanced equation - Igneous rock song lyrics - Basingstoke and deane recycling - The donahey law firm columbus oh - 108 names of lakshmi - C bus relay wiring diagram - Conflict in rip van winkle - Literature review fire alarm system - Why is investment demand curve downward sloping - BMGT 100 Paper - Sam cengage login aspx - Add tsa precheck to existing reservation delta - Discussion - Song if you go down to the woods today - A study on cash management of abc company - Request letter for diploma - This is our story chapter summary - Hog hilton worksheet answer key - Rc circuit differential equation solution - Emperor of china self portrait of k ang hsi - Tectonics and continental drift lab answers - The content of a table header cell is ____ by default in most browsers. - Who is eurynome in the odyssey - Tracks quotes and page numbers - As the elevator approaches its destination - Describing words for music