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Written Communication, Carnival Cruise Lines Case Study 5.2., business and finance homework help
Subject
Business Finance
Question Description
Homework Instructions
Carnival Cruise Lines Case Study 5.2.pdf
1.Read the Carnival Cruise Lines Case Study 5.2 on pages 137-142 in Management Communication: A Case-Analysis Approach. You are to respond in writing to the issues presented in the case:
a.Imagine you are a Carnival Corporation senior manager who has been asked to provide advice to Mr. Gerry Cahill, President and CEO of Carnival Cruise Lines, regarding the issues he and his company are facing. Prepare a strategy memo to Mr. Cahill that:
i. Summarizes the details of the case.
ii. Rank orders the critical issues and discusses their implications (what they mean and why they matter).
iii. Offers specific recommendations for action (assigning ownership and suspense dates for each).
iv. States how to communicate the solution to all who are affected by the recommendations.
b. Your memo should provide a detailed explanation of your strategy that demonstrates
clear, insightful critical thinking. It should be 500-600 words long, with correct spelling, grammar, and APA format standards including two academic sources that are properly cited.
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