Student’s name________________________________________________
Conduct PEST Analysis and answer the questions below based on the information provided in the Case Study on Jessops as well as textbook material on National Business Environments:
A. First: Fill in the blank spaces. Be as specific as possible: write and analyse each of the factors in great details.
B. Next: Answer the questions in the end of the PEST analysis.
Section A:
Political factors
Evaluate the impact of government policies
(Analyze potential opportunities)
Analyze how government policies have been a challenge for Jessops
(Analyze potential threats)
Economic factors
Evaluate the impact of economy: Explain how the recession of 2008-2009 affected Jessops
Analyze how the organization is affected by competition
(Analyze potential opportunities)
Analyze new challenges for Jessops
(Analyze potential threats)
Social factors
Analyze how social factors have impacted upon the operations of Jessops in recent
Years
(Analyze potential opportunities)
Analyze new challenges for Jessops
(Analyze potential threats)
Technological factors
Explain how the Internet has impacted on Jessops
(Analyze potential opportunities)
Analyze how technological advancements have been a challenge for Jessops
(Analyze potential threats)
Section B.
1. Write down those issues that are most significant in terms of management.
2. What solutions and strategy would you suggest Jessops to address challenges and problems identified within its external environment? What new products and services should it be seeking to develop in order to respond to changes in external environment?
3. Explain how Jessops can make its business international and succeed in its international operations.
(If you need more space to write the answers ask your Instructor to provide you with more paper.)
5