Loading...

Messages

Proposals

Stuck in your homework and missing deadline? Get urgent help in $10/Page with 24 hours deadline

Get Urgent Writing Help In Your Essays, Assignments, Homeworks, Dissertation, Thesis Or Coursework & Achieve A+ Grades.

Privacy Guaranteed - 100% Plagiarism Free Writing - Free Turnitin Report - Professional And Experienced Writers - 24/7 Online Support

Disney swot analysis 2019

25/03/2021 Client: saad24vbs Deadline: 10 Days

Macintosh HD:Users:Jimmy:Desktop:images.jpeg

Company Analysis

For: Professor John Genzale

BUEN 307 – B

American University of Rome

May 5, 2014

By: Jim Bailey III

Spring Semester 2014

Table of Contents

Page

Company History and Background ……………………………………………………. 1

Current Situation ……………………………………………………………………. 1

· Past Corporate Performance Indexes ……………………………………………. 1

· Strategic Posture ……………………………………………………………. 2

· Competition ……………………………………………………………………. 3

Corporate Governance ……………………………………………………………. 4

· Board of Directors ……………………………………………………………. 4

· Top Management ……………………………………………………………. 5

External Environment ……………………………………………………………………. 5

· Opportunities ……………………………………………………………………. 5

· Threats ……………………………………………………………………. 6

Internal Environment ……………………………………………………………………. 7

· Strengths ……………………………………………………………………. 7

· Weaknesses ……………………………………………………………………. 7

· Financials ……………………………………………………………………. 8

External and Internal Environment Summary: SWOT ……………………………. 9

Conclusion/Recommendations ……………………………………………………. 9

Bibliography …………………………………………………………………………... 11

Executive Summary

This report provides a comprehensive analysis of The Walt Disney Company. Methods of analysis include external and internal environments. Recommendations and conclusions will be made based on the analysis.

Company History

Founded on October 16, 1923 as the Disney Brothers Cartoon Studio, The Walt Disney Company established itself in the animation industry before expanding into the global mass media corporation that it is today.

The Walt Disney Company Today

The current mission is to be one of the world's leading producers and providers of entertainment and information. Using our portfolio of brands to differentiate our content, services and consumer products, we seek to develop the most creative, innovative and profitable entertainment experiences and related products in the world.

Corporate Governance

Board of Directors

· 10 members with CEO on the board

Top Management

· 9 members

· CEO – Robert A. Inger – Also chairman of the board

SWOT External

Opportunities

· Emergent countries – Specifically China’s growing consumer market

· Expansion of online presence

Threats

· The reduction of competitor cable fees

· Increasing costs of sports rights

· The creation of competitors in sport media

SWOT Internal

Strengths

· Brand reputation

· Excellent strategic acquisitions

· ESPN’s cable dominance

· Financial strength of A++

Weaknesses

· Expensive box office failures

· Broadcasting segment underperforms

Recommendations

· Use global brand image to move into the Asia-Pacific and Chinese markets

· Continue to support ESPN sports rights

· Focus more on producing established big budget films (Star Wars 2015)

· Sell ABC while maintaining ownership of ESPN

· Foster an online presence

Macintosh HD:Users:Jimmy:Desktop:images.jpeg

Company Analysis

Company History and Background

The Walt Disney Company (commonly known as Disney) was originally founded on October 16, 1923, as The Disney Brothers Cartoon Studio by Roy and Walt Disney. The initial Disney Brothers Cartoon Studio became an established leader within the animation industry before expanding into the multifaceted and international mass media corporation that it is today. The company took on its current official name in 1986 and is now the largest media conglomerate in the world in regards to total revenue. In collaboration with its 142 subsidiaries, Disney owns and operates: broadcast and cable television networks, publishing, merchandising, theatre divisions, a music division, and 14 amusement parks worldwide. Disney has been a constituent of the Dow Jones Industrial Average since 1991 and is headquartered in Burbank, California. Disney is traded in the New York Stock Exchange and listed as: DIS.

Current Situation

Past Corporate Performances Index

Over the past five years Disney has shown a slight growth in net income and revenue as well as maintaining a stable net profit percentage, which can be seen in Figure 1 on the next page.

Figure 1: 2009-2013 Financial Revenue and Profit Margin Overview

Macintosh HD:Users:Jimmy:Desktop:chart.png

Source: Google Finance NYSE DIS

Disney has a Debt to Total Capital ratio of 24.56%, which is lower than that of previous years (Financial Times, DIS:NYQ).

Strategic Posture

· Mission Statement: “The mission of The Walt Disney Company is to be one of the world's leading producers and providers of entertainment and information. Using our portfolio of brands to differentiate our content, services and consumer products, we seek to develop the most creative, innovative and profitable entertainment experiences and related products in the world.”

· Current Strategies revolve around the drive to fully develop and monetize franchises and to increase the company’s international presence. This is put into motion through Disney’s self defined ‘chain of excellence’. This chain includes; leadership excellence, cast (employee) excellence, guest satisfaction, and financial results.

Competition

Disney competes in many business segments but has the advantage of having the Entertainment and Sports Programming Network (ESPN) in its portfolio, accounting for about 50% of the company’s total profits.

Top competitors of Disney include:

· Time Warner Inc. (TWX) – A multinational media corporation based in New York City. It is the world’s second largest entertainment and media conglomerate in terms of revenue. Key holdings include Time Inc., Turner Broadcasting, Warner Brothers Entertainment, and HBO.

· Viacom Inc. (VIA) – Global mass media company focused in cable television and cinema. The world’s fourth largest media conglomerate. Key holdings include Paramount Pictures, BET Networks, and Viacom International Media.

· Twenty-First Century Fox (FOXA) – A multinational mass media corporation formed from the 2013 split of News Corporation. Key assets include the Fox Entertainment Group and its array of Fox subdivisions.

· Comcast Corporation (CMCSA) – Enormous mass media and communications company. The largest cable company and Internet service provider within the United States. Key holdings include NBC Universal Inc. and Universal Pictures.

· CBS Corporation (CBS) – Mass media corporation concentrated on television production, commercial broadcasting, and publishing.

Figure 2: The Walt Disney Company’s Market Share by Segment With Competitors

Cable Networks

Media Networks

Parks & Resorts

Studio Entertainment

Consumer Products

Interactive Media

Media Network Fees

Media Networks Advertising

Disney

29.36%

18.96%

46.47%

16.62%

28.74%

16.18%

37.88%

22.02%

Time Warner Inc.

-

15.13%

-

35.07%

-

-

-

-

Viacom Inc.

19.84%

9.11%

-

5.98%

-

-

16.94%

12.51%

21st Century Fox

23.15%

5.84%

-

21.74%

-

5.5%

33.67%

22.51%

Comcast Corporation

18.15%

7.98%

7.31%

12.71%

-

-

-

5.68%

CBS Corporation

3.73%

7.93%

-

7.88%

-

-

8.61%

22.67%

Other

5.77%

35.05%

46.22%

-

71.26%

78.32%

2.9%

14.55%

Source: Commodity Systems Inc. 2014

Corporate Governance

Disney defines its corporate governance as being committed to policies and practices that promote the thoughtful and independent representation of shareholder interests. Disney’s Chief Executive Officer as of 2005 is Robert A. Iger. Iger has been valuable to the company through his immediate impact beginning with but not limited to the 2006 acquisition of Pixar Animation Studios (Pixar).

Board of Directors

The Disney board of directors boasts a diverse body of ten members with the CEO, Robert A. Iger, sitting on the board and acting as the Chairman.

· Board of Directors

Homework is Completed By:

Writer Writer Name Amount Client Comments & Rating
Instant Homework Helper

ONLINE

Instant Homework Helper

$36

She helped me in last minute in a very reasonable price. She is a lifesaver, I got A+ grade in my homework, I will surely hire her again for my next assignments, Thumbs Up!

Order & Get This Solution Within 3 Hours in $25/Page

Custom Original Solution And Get A+ Grades

  • 100% Plagiarism Free
  • Proper APA/MLA/Harvard Referencing
  • Delivery in 3 Hours After Placing Order
  • Free Turnitin Report
  • Unlimited Revisions
  • Privacy Guaranteed

Order & Get This Solution Within 6 Hours in $20/Page

Custom Original Solution And Get A+ Grades

  • 100% Plagiarism Free
  • Proper APA/MLA/Harvard Referencing
  • Delivery in 6 Hours After Placing Order
  • Free Turnitin Report
  • Unlimited Revisions
  • Privacy Guaranteed

Order & Get This Solution Within 12 Hours in $15/Page

Custom Original Solution And Get A+ Grades

  • 100% Plagiarism Free
  • Proper APA/MLA/Harvard Referencing
  • Delivery in 12 Hours After Placing Order
  • Free Turnitin Report
  • Unlimited Revisions
  • Privacy Guaranteed

6 writers have sent their proposals to do this homework:

Instant Homework Helper
Academic Master
Top Essay Tutor
Top Grade Essay
A+GRADE HELPER
Innovative Writer
Writer Writer Name Offer Chat
Instant Homework Helper

ONLINE

Instant Homework Helper

Give me a chance, i will do this with my best efforts

$30 Chat With Writer
Academic Master

ONLINE

Academic Master

I have read your project details. I can do this within your deadline.

$28 Chat With Writer
Top Essay Tutor

ONLINE

Top Essay Tutor

Hello, I an ranked top 10 freelancers in academic and contents writing. I can write and updated your personal statement with great quality and free of plagiarism

$28 Chat With Writer
Top Grade Essay

ONLINE

Top Grade Essay

I will cover all the points which you have mentioned in your project details.

$17 Chat With Writer
A+GRADE HELPER

ONLINE

A+GRADE HELPER

Give me a chance, i will do this with my best efforts

$22 Chat With Writer
Innovative Writer

ONLINE

Innovative Writer

Give me a chance, i will do this with my best efforts

$36 Chat With Writer

Let our expert academic writers to help you in achieving a+ grades in your homework, assignment, quiz or exam.

Similar Homework Questions

Calgary paper company produces paper for photocopiers - Unicef annual report 2013 - Cboe option symbol format - Goodstart early learning policies - When do jeremy and bonnie break up - Forensic Accounting - Discussion Post - Naive forecasting method excel - After the flash mirage scrap parts - Elaboration likelihood model explained - Job order cost accounting system journal entries - Thermocouple plug color code - Citizen kane opening scene analysis - Week 5 Report - Miles converted into kilometers - Open ended questions in nursing - The Technological Environment and the Challenge of Social Media - Alexander fleming and the accidental mould juice - Is movicol low fodmap - Dulux grand piano colour schemes - Case study 3 - Genogram rules - Milestone 4 - Saving investment and the financial system multiple choice - Global Literacy/Culture - Physics study design vce - Project work- Server Virtualization and Cloud Computing- Week 4 - Verification of property condition car form - North west surrey ccg - Analysis of argument letter from birmingham jail answers - Healthcare Financial Management and Decision Making - Atomic fluorescence spectroscopy principle - Is the bayeux tapestry a primary source - Nike pricing strategy - Chick fil a marketing mix - Change management simulation - The Role of the RN/APRN in Policy Evaluation - 700 words: Information Technology and Organizational Learning. Read the reference document and answer the questions in description - Fisher 289h relief valve - Morling research methods in psychology 3rd edition - Growing up asian in america analyzing the text - Personality reflection worksheet - Australian curriculum economics and business - Biocon case study - (IT QUESTIONS) I need each question answer separately - State farm business plan proposal - How can analytics be used to transform the traditional reporting - Cisco partner program enrollment - The natural order macbeth - Globalization good or bad debate - Clash of the ozarks soundtrack - Social media health surveillance due 9/17/2020 - Connect 4 3 player - Employee warning letter for absence - Conversations - InfoTech in a Global Economy - Reich entailed farm law - Cakes by monica vermillion sd - Advantages of using rubrics - Parker polypak seal catalogue - Man smacks the soul outta girl on the ny subway - System security and risk management - The first born jack davis - Stuart martin hugh jackman - Mountain profile snowshoes 821 costco - How to standardize an argument - Ndss registration form pdf - Xi gua shi ping - Policy Analysis paper Part 2 - Matt rose makeup artist - Agency - Solex company manufactures three products - Supply Chain Innovations - Why did ruth fall in love with a black man - Lección 1 lesson test vhlcentral answers - Middleboro casebook case 1 - Convert 3.68 kg to g - Cdk digital marketing case study summary - Los estudiantes de la universidad virtual estudian - Murras by eva johnson - Certificate iii in bicycle workshop operations melbourne - Examine each of the following political slogans for logical fallacies - Fox news on fios - Franklin henry sports psychology - Barbaras italian restaurant rouse hill - Opposite song dr jean - 6-10 Side PPT (Cite 2 Reference) on Trade Secret Theft Study - Il tempo se ne va lyrics english - Suppose stark ltd just issued a dividend of - Electronic reserve readings university of phoenix - What if i say i ll never surrender - Cisco p60 power supply - Inductor series and parallel circuits - Johnson and johnson case study - Norwood medical centre doctors list - Kipp houston mission statement - Main causes for ww1 - When preparing printed materials and visuals, a salesperson should: - Antecedent control procedures - Taguchi loss function definition - Example of preschool observation documentation and analysis