EFFECTIVE TRAINING SYSTEMS, STRATEGIES, AND PRACTICES
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F i f t h E d i t i o n
P. Nick Blanchard Eastern Michigan University
James W. Thacker University of Windsor
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Library of Congress Cataloging-in-Publication Data
Blanchard, P. Nick Effective training : systems, strategies, and practices / P. Nick Blanchard, James W. Thacker. — 5th ed. p. cm. Includes bibliographical references and index. ISBN-13: 978-0-13-272904-8 ISBN-10: 0-13-272904-0 1. Employees—Training of. 2. Occupational training. I. Thacker, James W. II. Title. HF5549.5.T7B555 2013 658.3’124—dc23 2012013705
10 9 8 7 5 4 3 2 1
ISBN 10: 0-13-272904-0 ISBN 13: 978-0-13-272904-8
Dedication
This edition is dedicated to my wife, friend, and partner in all things, Claudia. Thanks for all you do, sweet pea ☺
N. B.
This book is dedicated to John from Saturn, proof that the American dream is still possible; to my wife Gabrielle who is responsible for us being able to live that dream,
and to Arnold, an old friend who I really miss.
J. T.
BRIEF CONTENTS
Preface ix
Chapter 1 Training in Organizations 1
Chapter 2 Aligning Training with Strategy 24
Chapter 3 Learning, Motivation, and Performance 56
Chapter 4 Needs Analysis 89
Chapter 5 Training Design 144
Chapter 6 Traditional Training Methods 199
Chapter 7 Electronic Training Methods 251
Chapter 8 Development and Implementation of Training 275
Chapter 9 Evaluation of Training 314
Chapter 10 Key Areas of Organizational Training 356
Chapter 11 Employee and Management Development 399
References 435
Glossary 462
Index 473
iv
CONTENTS
Preface ix
Chapter 1 TRAINING IN ORGANIZATIONS 1 Overview of Training 3
Trends in Training 8
Career Opportunities in Training 15
Important Concepts and Meanings 17
Focus on Small Business 21 Summary 21 Key Terms 22 Case Questions 23 Exercises 23 Questions for Review 23 Web Research 23
Chapter 2 ALIGNING TRAINING WITH STRATEGY 24 Overview 27
Strategic Planning 27
OD, Strategy, and Training 35
Putting It All Together 41
Focus on Small Business 47 Summary 49 Key Terms 50 Case Questions 54 Exercises 54 Questions for Review 55
Chapter 3 LEARNING, MOTIVATION, AND PERFORMANCE 56 A Few Words about Theory 58
Understanding Motivation and Performance 60
Understanding Learning 70
Social Learning Theory 73
Aligning Training Design with Learning Process 75
Motivation to Learn 76
Training That Motivates Adults to Learn 82 Summary 84 Key Terms 84 Questions for Review 85 Exercises 85 Web Research 85 Case Questions 88
v
vi Contents
Chapter 4 NEEDS ANALYSIS 89 Why Conduct a Training Needs Analysis? 90
When to Conduct a TNA 91
The TNA Model 92
Where to Look for OPGs 94
The Framework for Conducting a TNA 94
Output of TNA 121
Approaches to TNA 124
Focus on Small Business 129
TNA and Design 131 Summary 133 Key Terms 138 Questions for Review 138 Exercises 138 Fobrics, Inc., Questions 139 Web Research 139 Case Questions 139 Appendix 4.1 140
Chapter 5 TRAINING DESIGN 144 Introduction to the Design of Training 145
Organizational Constraints 146
Developing Objectives 152
Why Use Training Objectives? 157
Facilitation of Learning: Focus on the Trainee 159
Facilitation of Learning: Focus on Training Design 168
Facilitation of Transfer: Focus on Training 180
Facilitation of Transfer: Focus on Organizational Intervention 187
Focus on Small Business 189
Outcomes of Design 191 Summary 193 Key Terms 196 Questions for Review 196 Exercises 196 Web Research 198
Chapter 6 TRADITIONAL TRAINING METHODS 199 Overview of the Chapter 200
Matching Methods with Outcomes 200
Lectures and Demonstrations 200
Games and Simulations 210
On-the-Job Training 225
Summary of Methods and When to Use Them 236
Audiovisual Enhancements to Training 236
Contents vii
Summary 247 Key Terms 247 Questions for Review 248 Exercises 248 Web Research 248 Case Questions 250
Chapter 7 ELECTRONIC TRAINING METHODS 251 Overview of the Chapter 252
Electronic Training (ET) and Its Components 252
ET Design and Development 264
Strengths and Limitations of ET 266 Summary 272 Key Terms 273 Questions for Review 273 Exercises 274 Web Research 274 Case Question 274
Chapter 8 DEVELOPMENT AND IMPLEMENTATION OF TRAINING 275 Development of Training 277