opyright 2019 Cengage Learning. All Rights Reserved. May not be copied, scanned, or duplicated, in whole or in part. WCN 02-200-203
M a r y E l l E n G u f f E y Emerita Professor of Business Los Angeles Pierce College m.e.guffey@cox.net
D a n a l o E w y Emerita Lecturer, Business Communication California State University, Fullerton dloewy@fullerton.edu
Australia • Brazil • Mexico • Singapore • United Kingdom • United States
Essentials of Business Communication 11e
© E
ka ph
on m
an ee
ch ot
/S hu
tt er
st oc
k
Copyright 2019 Cengage Learning. All Rights Reserved. May not be copied, scanned, or duplicated, in whole or in part. Due to electronic rights, some third party content may be suppressed from the eBook and/or eChapter(s). Editorial review has deemed that any suppressed content does not materially affect the overall learning experience. Cengage Learning reserves the right to remove additional content at any time if subsequent rights restrictions require it.
Copyright 2019 Cengage Learning. All Rights Reserved. May not be copied, scanned, or duplicated, in whole or in part. WCN 02-200-203
This is an electronic version of the print textbook. Due to electronic rights restrictions, some third party content may be suppressed. Editorial review has deemed that any suppressed content does not materially affect the overall learning experience. The publisher reserves the right to remove content from this title at any time if subsequent rights restrictions require it. For valuable information on pricing, previous editions, changes to current editions, and alternate formats, please visit www.cengage.com/highered to search by ISBN#, author, title, or keyword for materials in your areas of interest.
Important Notice: Media content referenced within the product description or the product text may not be available in the eBook version.
Copyright 2019 Cengage Learning. All Rights Reserved. May not be copied, scanned, or duplicated, in whole or in part. Due to electronic rights, some third party content may be suppressed from the eBook and/or eChapter(s). Editorial review has deemed that any suppressed content does not materially affect the overall learning experience. Cengage Learning reserves the right to remove additional content at any time if subsequent rights restrictions require it.
Copyright 2019 Cengage Learning. All Rights Reserved. May not be copied, scanned, or duplicated, in whole or in part. WCN 02-200-203
Essentials of Business Communication, 11E Mary Ellen Guffey Dana Loewy
SVP, Higher Ed Product, Content, and Market Development: Erin Joyner
VP, Product Management: Mike Schenk
Product Director: Bryan Gambrel
Product Manager: Heather Mooney
Content Developer Manager: John Rich
Content Developer: Bethany Sexton
Product Assistant: Tawny H. Schaad
Marketing Manager: Eric Wagner
Sr. Content Project Manager: Kim Kusnerak
Production Service: SPi Global
Sr. Art Director: Bethany Bourgeois
Internal Design: Ted & Trish Knapke/Knapke Design
Cover Design: Ted & Trish Knapke/Knapke Design
Cover Image: Ekaphon maneechot/ Shutterstock.com
Internal Images: Writing Plan: REDPIXEL.PL/ Shutterstock.com; Office Insider: Rawpixel .com/Shutterstock.com; Workplace in Focus: Nomad_Soul/Shutterstock.com
Intellectual Property
Analyst: Diane Garrity
Project Manager: Sarah Shainwald
© 2019, 2016 Cengage Learning, Inc.
Unless otherwise noted, all content is © Cengage.
ALL RIGHTS RESERVED. No part of this work covered by the copyright herein may be reproduced or distributed in any form or by any means, except as permitted by U.S. copyright law, without the prior written permission of the copyright owner.
For product information and technology assistance, contact us at Cengage Customer & Sales Support, 1-800-354-9706 or support.cengage.com.
For permission to use material from this text or product, submit all requests online at www.cengage.com/permissions.
Library of Congress Control Number: 2017952176
Student Edition: ISBN: 978-1-337-38649-4 Loose Leaf Edition: ISBN: 978-1-337-38661-6 Annotated Instructor’s Edition: ISBN: 978-1-337-38650-0
Cengage 20 Channel Center Street Boston, MA 02210 USA
Cengage is a leading provider of customized learning solutions with employees residing in nearly 40 different countries and sales in more than 125 countries around the world. Find your local representative at www.cengage.com.
Cengage products are represented in Canada by Nelson Education, Ltd.
To learn more about Cengage platforms and services, visit www.cengage.com.
To register or access your online learning solution or purchase materials for your course, visit www.cengagebrain.com.
Printed in the United States of America Print Number: 01 Print Year: 2018
Copyright 2019 Cengage Learning. All Rights Reserved. May not be copied, scanned, or duplicated, in whole or in part. Due to electronic rights, some third party content may be suppressed from the eBook and/or eChapter(s). Editorial review has deemed that any suppressed content does not materially affect the overall learning experience. Cengage Learning reserves the right to remove additional content at any time if subsequent rights restrictions require it.
Copyright 2019 Cengage Learning. All Rights Reserved. May not be copied, scanned, or duplicated, in whole or in part. WCN 02-200-203
Dear Business Communication Student:
Chances are that you are no longer holding a textbook in your hands but access the Eleventh Edition of Essen- tials of Business Communication via MindTap on your laptop, tablet, or your smartphone. MindTap is a multi- media learning experience that makes studying business communication and sharpening important career skills easier and more fun.
Our well-researched, market-leading e-text saves you money while helping you sharpen important job skills. Whether you access Essentials of Business Communication, 11e on mobile devices or own a print copy of this award-winning text, you are on your way to developing essential communication skills that will not only serve you well in college but will also stay with you in your chosen career.