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As an intrepid business explorer, you will write a simple 1-page memo (single-spaced ok, 12 pt font), analyzing the five forces of the safari tour operator industry. Please use only the Porter 5 Forces article as your framework(i.e. no other frameworks from this or other classes). Take the perspective of a potential new entrant to the safari tour operator industry. In other words, you are considering competing against Extraordinary Journeys and the other industry incumbents.
Guidelines:
Use your very limited space wisely. I'd recommend:
1.A one to two sentence intro giving your overall perspective on the industry and whether you think it is economically profitable to enter.
2.Then, in bullet-point format, you should cover each of Porter's 5-Forces, in turn:
For each force, you should identify whether that force is conducive to earning excess profits (i.e. sustainable and above-average) as a potential entrant to the industry.
Specifically I would recommend defining each force in terms of the threat level it poses to the profitability of a potential entrant.
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